douglas.de
Douglas.de is an online platform that offers a wide range of beauty and hygiene products, catering to different gender preferences. The website retails items such as skincare, cosmetics, fragrances, and haircare products. It also provides advice on individual beauty routines, featuring products from various well-known brands.
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douglas.de Annual Revenue and Growth
douglas.de's annual sales on its online store amounted to $318.7M in 2024, down 0-5% from the previous year. For 2025, revenue is expected to decline by 10-20%. The trend is expected to accelerate.
douglas.de's monthly revenueOVER TIME
Over the past three months, douglas.de revenue has experienced decline of 10%, compared to the preceding three months.
douglas.de competitors
In August 2025, douglas.de generated a revenue of €16,053,587 from 103,632 transactions with 6,032,474 sessions. With an average order value (AOV) ranging between €150-175, the conversion rate stood at 1.50-2.00%. In comparison, flaconi.de, a similar domain, recorded a revenue of €13,383,203 from 149,647 transactions and 3,082,679 sessions, boasting a higher conversion rate of 4.50-5.00% despite a lower AOV of €75-100. parfumdreams.de, notino.de, and easycosmetic.de also had lower revenues and sessions compared to douglas.de, with varying AOVs and conversion rates. However, pieper.de lagged significantly behind with the lowest revenue of €851,939, 7,690 transactions, and 441,183 sessions, matching douglas.de only in conversion rate at 1.50-2.00%. Overall, douglas.de stands out with its high revenue and session numbers, competitive AOV, and respectable conversion rate.
Revenue share by device at douglas.de
In August large majority of sales on douglas.de, 54% was finalized on desktop devices, with 46% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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douglas.de channels
Identify top traffic channels that drive growth for douglas.deand discover how performance of traffic channels has changed over time.
douglas.de Google Ads spend
Evaluate douglas.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
douglas.de devices
Review douglas.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
