douglas.de
Douglas.de is an online platform that offers a wide range of beauty and hygiene products, catering to different gender preferences. The website retails items such as skincare, cosmetics, fragrances, and haircare products. It also provides advice on individual beauty routines, featuring products from various well-known brands.
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douglas.de Annual Revenue and Growth
douglas.de's annual sales on its online store amounted to $247.9M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 0-5%. This suggests a turnaround from last year's decline.
douglas.de's monthly revenueOVER TIME
Over the past three months, douglas.de revenue has experienced decline of 34%, compared to the preceding three months.
douglas.de competitors
In March 2026, douglas.de outperformed its competitors in terms of revenue, with $20,662,202 in comparison to flaconi.de at $9,633,386, parfumdreams.de at $4,852,628, notino.de at $6,966,728, easycosmetic.de at $3,675,558, and pieper.de at $462,651. When it comes to transactions, douglas.de had 142,265, leading over flaconi.de with 108,881, parfumdreams.de with 63,300, notino.de with 68,931, easycosmetic.de with 25,061, and pieper.de with 4,188. Additionally, douglas.de had the highest number of sessions at 7,137,997, surpassing flaconi.de with 3,474,906, parfumdreams.de with 1,364,556, notino.de with 2,011,258, easycosmetic.de with 954,640, and pieper.de with 347,028. douglas.de also maintained a competitive AOV range of $125-$150, while some competitors varied between $75-$150. Despite having a slightly lower conversion rate of 1.50-2.00%, douglas.de remains a top contender in the online beauty market.
Revenue share by device at douglas.de
In March large majority of sales on douglas.de, 55% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 45% of sales coming from desktop devices.
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douglas.de channels
Identify top traffic channels that drive growth for douglas.deand discover how performance of traffic channels has changed over time.
douglas.de Google Ads spend
Evaluate douglas.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
douglas.de devices
Review douglas.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
