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Jul 2026
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Home/Insights/Retailers/easycosmetic.de
TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

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3.4M
Revenue
Jul 26
913.4K
Sessions
Jul 26
2.5-3.0%
Conv. rate
Jul 26
$125-150
AOV
Jul 26
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Easycosmetic.de is an online store that offers a wide range of cosmetic products. They sell fragrances, makeup, skincare items, and hair care products from various well-known brands. The website provides a convenient platform for users to purchase beauty products online, without any promotional language used in the description.

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easycosmetic.de Annual Revenue and Growth

easycosmetic.de's annual sales on its online store amounted to $46.1M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 0-5%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$46.1M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
easycosmetic.de revenue by year

easycosmetic.de's monthly revenueOVER TIME
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Over the past three months, easycosmetic.de revenue has experienced growth of 5.2%, compared to the preceding three months.

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easycosmetic.de revenue growth for last six months
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OVERVIEW
easycosmetic.de generated $3.4 million in revenue for online sales in July 2026. In comparison, a typical store in the beauty and cosmetics category generates around $39,200 a month, while the largest, ulta.com, brings in $161.3 million. The website’s conversion rate is within the category's typical range at 2.50-3.00%, where rates usually span from 1.1% to 4.37%. easycosmetic.de's average order value (AOV) stands at $125-150, aligning with the category's typical range of $52 to $207. With 913,000 sessions, easycosmetic.de far exceeds the typical store in the beauty and cosmetics category, which sees around 17,100 sessions monthly.
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easycosmetic.de competitors

The most significant gap between easycosmetic.de and its competitor flaconi.de is in revenue, with easycosmetic.de trailing by $17 million as of July 2026. While easycosmetic.de generates $3.4 million from 23,300 transactions across 913,000 sessions, flaconi.de boasts a staggering $20.4 million from 177,000 transactions and 3.7 million sessions. This gives flaconi.de a conversion rate of 4.50-5.00%, significantly outperforming easycosmetic.de's 2.50-3.00%. In comparison, parfumdreams.de also surpasses easycosmetic.de with $4.4 million in revenue and 54,000 transactions, while pieper.de and parfumgroup.de lag behind, generating $422,000 and $1.3 million respectively. The average order value (AOV) for easycosmetic.de is higher at $125-150 compared to parfumdreams.de's $75-100, but the volume of transactions clearly illustrates flaconi.de's dominance in the market. Overall, easycosmetic.de ranks fourth among its competitors, indicating significant room for growth.

parfumdreams.de screenshot
#1 parfumdreams.de
4.4M
Revenue
1.2M
Sessions
4.5-5.0%
Conv. rate
$75-100
AOV
pieper.de screenshot
#2 pieper.de
421.6K
Revenue
201.7K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
parfumgroup.de screenshot
#3 parfumgroup.de
1.3M
Revenue
490.9K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
flaconi.de screenshot
#4 flaconi.de
20.4M
Revenue
3.7M
Sessions
4.5-5.0%
Conv. rate
$100-125
AOV
notino.de screenshot
#5 notino.de
5.9M
Revenue
1.5M
Sessions
3.5-4.0%
Conv. rate
$100-125
AOV
easycosmetic.de vs top market performers
easycosmetic.de
top retailers
conversion rate vs average order value for easycosmetic.de and its competitors
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Revenue share by device at easycosmetic.de

In July large majority of sales on easycosmetic.de, 64% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 36% of sales coming from desktop devices.

In July large majority of sales on easycosmetic.de, 64% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 36% of sales coming from desktop devices.

Industries easycosmetic.de operates in

easycosmetic.de is tracked across 1 e-commerce industry. Explore market size, leading retailers and benchmarks for each.

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brands overtime comparison

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easycosmetic.de channels

Identify top traffic channels that drive growth for easycosmetic.deand discover how performance of traffic channels has changed over time.

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easycosmetic.de Google Ads spend

Evaluate easycosmetic.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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easycosmetic.de devices

Review easycosmetic.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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easycosmetic.de top markets

Explore easycosmetic.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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easycosmetic.de country & global rank

Assess the ranking of easycosmetic.de among other retailers within its primary country and worldwide.

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