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Sep 2026
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Home/Insights/Retailers/parfumdreams.de
TRANSACTION INTELLIGENCE - SEP 2026 GLOBALLY

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3.8M
Revenue
Sep 26
1.3M
Sessions
Sep 26
3.5-4.0%
Conv. rate
Sep 26
$75-100
AOV
Sep 26
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Parfumdreams.de is an online retailer offering a wide range of fragrance products. The website features a diverse selection of perfumes for men and women, alongside skincare, makeup, and hair care products. With an emphasis on luxury brands, customers can find popular fragrances and beauty products at competitive prices.

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parfumdreams.de Annual Revenue and Growth

parfumdreams.de's annual sales on its online store amounted to $66.9M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 5-10%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$66.9M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
parfumdreams.de revenue by year

parfumdreams.de's monthly revenueOVER TIME
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Over the past three months, parfumdreams.de revenue has experienced decline of 2.6%, compared to the preceding three months.

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parfumdreams.de revenue decline for last six months
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OVERVIEW
In September 2026, parfumdreams.de, a beauty and cosmetics category store, generated $3.8 million in online sales, significantly exceeding the revenue of an average beauty and cosmetics store, which is around $35,500 a month. With a conversion rate of 3.50-4.00%, parfumdreams.de is well within the typical range of 1.06% to 4.56%. Its average order value (AOV) of $75-100 also falls within the category's typical range of $50 to $214. Additionally, parfumdreams.de recorded 1.3 million sessions, far surpassing the average beauty and cosmetics store's approximately 14,500 sessions monthly.
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parfumdreams.de competitors

parfumdreams.de trails its competitors significantly in revenue, earning $3.8 million compared to douglas.de's $21.7 million, flaconi.de's $18.2 million, and notino.de's $7.4 million. In September 2026, parfumdreams.de achieved 45,000 transactions, far fewer than flaconi.de, which leads with 202,000 transactions. It also recorded 1.3 million sessions, ranking behind douglas.de's 5.6 million sessions. Despite these shortcomings, parfumdreams.de shares an AOV range of $75-100 with flaconi.de and pieper.de. Additionally, its conversion rate of 3.50-4.00% matches notino.de, indicating a competitive edge in attracting buyers, although it falls short of flaconi.de's stronger conversion rate of 5.00-5.50%. Overall, while parfumdreams.de holds its own in AOV and conversion, it struggles against key metrics like revenue and transactions when compared to its top competitors.

flaconi.de screenshot
#1 flaconi.de
18.2M
Revenue
4M
Sessions
5.0-5.5%
Conv. rate
$75-100
AOV
easycosmetic.de screenshot
#2 easycosmetic.de
3.2M
Revenue
1M
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
notino.de screenshot
#3 notino.de
7.4M
Revenue
1.8M
Sessions
3.5-4.0%
Conv. rate
$100-125
AOV
pieper.de screenshot
#4 pieper.de
549.9K
Revenue
292.8K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
douglas.de screenshot
#5 douglas.de
21.7M
Revenue
5.6M
Sessions
2.0-2.5%
Conv. rate
$175-200
AOV
parfumdreams.de vs top market performers
parfumdreams.de
top retailers
conversion rate vs average order value for parfumdreams.de and its competitors
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Industries parfumdreams.de operates in

parfumdreams.de is tracked across 1 e-commerce industry. Explore market size, leading retailers and benchmarks for each.

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brands overtime comparison

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parfumdreams.de channels

Identify top traffic channels that drive growth for parfumdreams.deand discover how performance of traffic channels has changed over time.

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parfumdreams.de Google Ads spend

Evaluate parfumdreams.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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parfumdreams.de devices

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parfumdreams.de top markets

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parfumdreams.de country & global rank

Assess the ranking of parfumdreams.de among other retailers within its primary country and worldwide.

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