Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

Grips browser extension

Grips
Aug 2026
All countries
Home/Insights/Retailers/esteelauder.com
TRANSACTION INTELLIGENCE - AUG 2026 GLOBALLY

Favicon for esteelauder.comesteelauder.com

Start benchmarking for free
Sign in with GoogleSign up with Google
6.4M
Revenue
Aug 26
1.2M
Sessions
Aug 26
4.0-4.5%
Conv. rate
Aug 26
$100-125
AOV
Aug 26
Loading...

Esteelauder.com is an official website of Estée Lauder, featuring a wide selection of beauty products from renowned brands under their ownership. The website provides a platform to purchase cosmetics, skincare, fragrance items, and makeup tools. Additionally, customers can access various product descriptions, offers, and beauty tips on the platform.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

esteelauder.com Annual Revenue and Growth

esteelauder.com's annual sales on its online store amounted to $93.6M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to decline by 10-20%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$93.6M
Annual growth forecast2025/2026
<0%
Benchmark against your competitors for free
Continue with GoogleSign up with Google
eCommerce Revenue
esteelauder.com revenue by year

esteelauder.com's monthly revenueOVER TIME
View real-time data

Over the past three months, esteelauder.com revenue has experienced growth of 19%, compared to the preceding three months.

View real-time data
esteelauder.com revenue growth for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
esteelauder.com is a leading domain in the beauty and cosmetics category, generating $6.4 million in online sales for August 2026. The typical beauty and cosmetics retailer sees around $46,500 monthly, while ulta.com leads with $157.9 million. With a conversion rate of 4.00-4.50%, esteelauder.com is within the typical beauty and cosmetics retailer's range of 1.08% to 4.58%. Its average order value (AOV) of $100-125 also falls within the typical range of $52 to $207. Additionally, the site attracted 1.2 million sessions, compared to the typical beauty and cosmetics retailer's 20,600 sessions.
Read more

esteelauder.com competitors

The competitive set includes esteelauder.com, caretobeauty.com, allbeauty.com, kooding.com, bluemercury.com, and drugsupplystore.com. In August 2026, esteelauder.com led with revenue of $6.4 million, surpassing all competitors. While it ranks second in transactions with 52,800, it trails caretobeauty.com, which has 54,200 transactions. esteelauder.com also ranks second in sessions at 1.2 million, again behind caretobeauty.com, which has 1.5 million. The average order value (AOV) of esteelauder.com ranges between $100-125, outperforming caretobeauty.com’s AOV of $50-75. esteelauder.com has a conversion rate of 4.00-4.50%, while competitors like drugsupplystore.com lead in this metric at 6.50-7.00%. Overall, esteelauder.com stands out in revenue but faces strong competition in transactions and sessions.

caretobeauty.com screenshot
#1 caretobeauty.com
4M
Revenue
1.5M
Sessions
3.5-4.0%
Conv. rate
$50-75
AOV
allbeauty.com screenshot
#2 allbeauty.com
1.6M
Revenue
638K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
kooding.com screenshot
#3 kooding.com
10.2K
Revenue
1.6K
Sessions
2.5-3.0%
Conv. rate
$200-225
AOV
bluemercury.com screenshot
#4 bluemercury.com
2.3M
Revenue
625.8K
Sessions
1.5-2.0%
Conv. rate
$225-250
AOV
drugsupplystore.com screenshot
#5 drugsupplystore.com
309.5K
Revenue
32K
Sessions
6.5-7.0%
Conv. rate
$125-150
AOV
esteelauder.com vs top market performers
esteelauder.com
top retailers
conversion rate vs average order value for esteelauder.com and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at esteelauder.com

In August large majority of sales on esteelauder.com, 71% was finalized on desktop devices, with 29% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In August large majority of sales on esteelauder.com, 71% was finalized on desktop devices, with 29% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries esteelauder.com operates in

esteelauder.com is tracked across 5 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

esteelauder.com channels

Identify top traffic channels that drive growth for esteelauder.comand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

esteelauder.com Google Ads spend

Evaluate esteelauder.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

esteelauder.com devices

Review esteelauder.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

esteelauder.com top markets

Explore esteelauder.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

esteelauder.com country & global rank

Assess the ranking of esteelauder.com among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard