Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

Grips browser extension

Grips
Mar 2026
All countries
Home/Insights/Retailers/esteelauder.com
TRANSACTION INTELLIGENCE - MAR 2026 GLOBALLY

Favicon for esteelauder.comesteelauder.com

Start benchmarking for free
Sign in with GoogleSign up with Google
4.1M
Revenue
Mar 26
1.3M
Sessions
Mar 26
2.5-3.0%
Conv. rate
Mar 26
$100-125
AOV
Mar 26
Loading...

Esteelauder.com is an official website of Estée Lauder, featuring a wide selection of beauty products from renowned brands under their ownership. The website provides a platform to purchase cosmetics, skincare, fragrance items, and makeup tools. Additionally, customers can access various product descriptions, offers, and beauty tips on the platform.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

esteelauder.com Annual Revenue and Growth

esteelauder.com's annual sales on its online store amounted to $93.6M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$93.6M
Annual growth forecast2025/2026
<0%
Benchmark against your competitors for free
Continue with GoogleSign up with Google
eCommerce Revenue
esteelauder.com revenue by year

esteelauder.com's monthly revenueOVER TIME
View real-time data

Over the past three months, esteelauder.com revenue has experienced decline of 66%, compared to the preceding three months.

View real-time data
esteelauder.com revenue decline for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
In March 2026, esteelauder.com generated $4,060,712 in online sales, significantly exceeding the BEAUTY AND COSMETICS median of $47,335, with a conversion rate between 2.50-3.00%, close to the industry's average but below the high of 4.7%. Their average order value (AOV) ranged from $100-125, lower than the top AOV of $190, yet well above the $45 low. With 1,299,526 sessions, esteelauder.com outperformed the median of 20,520 but lagged far behind sephora.com's leading 60,417,169 sessions, indicating robust engagement yet room for growth in overall reach and conversion efficiency.
Read more

esteelauder.com competitors

esteelauder.com outperforms its competitors in terms of revenue with $4,060,712 in March 2026. While its conversion rate falls within the average range at 2.50-3.00%, its average order value (AOV) of 100-125$ indicates a healthy transaction size. In comparison, caretobeauty.com generates $2,728,123 in revenue with a higher conversion rate of 3.00-3.50% but a lower AOV of 50-75$. allbeauty.com follows with $2,293,748 in revenue, a similar conversion rate of 3.00-3.50%, and a higher AOV of 75-100$. kooding.com lags behind significantly with revenue of $252,136, while bluemercury.com performs moderately well with $2,218,091 in revenue but a lower conversion rate of 1.50-2.00%. Lastly, drugsupplystore.com stands out for its high conversion rate of 7.00-7.50% but generates a lower revenue of $363,118. esteelauder.com leads the pack in revenue and AOV, showcasing its strong market position.

caretobeauty.com screenshot
#1 caretobeauty.com
2.7M
Revenue
1.2M
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
allbeauty.com screenshot
#2 allbeauty.com
2.3M
Revenue
791.3K
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
kooding.com screenshot
#3 kooding.com
252.1K
Revenue
43.3K
Sessions
2.5-3.0%
Conv. rate
$200-225
AOV
bluemercury.com screenshot
#4 bluemercury.com
2.2M
Revenue
795.3K
Sessions
1.5-2.0%
Conv. rate
$175-200
AOV
drugsupplystore.com screenshot
#5 drugsupplystore.com
363.1K
Revenue
37.4K
Sessions
7.0-7.5%
Conv. rate
$125-150
AOV
esteelauder.com vs top market performers
esteelauder.com
top retailers
conversion rate vs average order value for esteelauder.com and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at esteelauder.com

In March large majority of sales on esteelauder.com, 71% was finalized on desktop devices, with 29% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In March large majority of sales on esteelauder.com, 71% was finalized on desktop devices, with 29% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

esteelauder.com channels

Identify top traffic channels that drive growth for esteelauder.comand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

esteelauder.com Google Ads spend

Evaluate esteelauder.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

esteelauder.com devices

Review esteelauder.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

esteelauder.com top markets

Explore esteelauder.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

esteelauder.com country & global rank

Assess the ranking of esteelauder.com among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard