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May 2025
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Home/Insights/Retailers/lookfantastic.com
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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17.9M
Revenue
8.7M
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
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Lookfantastic.com is an online retailer offering a vast range of beauty, skincare, haircare, and cosmetic products. The website showcases an extensive selection of well-known and niche brands. Customers can find makeup, fragrances, electricals, and other beauty-related products. Lookfantastic.com also provides beauty tips and advice through articles and tutorials.

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lookfantastic.com's revenueOVER TIME
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Over the past three months, lookfantastic.com revenue has experienced growth of 8.2%, compared to the preceding three months.

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lookfantastic.com revenue growth for last six months
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OVERVIEW
In May 2025, lookfantastic.com in the BEAUTY AND COSMETICS industry had a revenue of $17,933,808 with a median revenue of $46,882. The conversion rate was 3.00-3.50%, while a high rate was 4.51% and a low rate was 1.17%. The AOV was $50-75, with a high AOV of $213 and a low AOV of $53. Sessions reached 8,715,819, compared to sephora.com's 38,510,361 sessions, and a median of 19,997 in the industry.
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lookfantastic.com competitors

In May 2025, lookfantastic.com generated $17,933,808 in revenue from 270,166 transactions and 8,715,819 sessions with an average order value (AOV) between $50-75 and a conversion rate of 3.00-3.50%. Comparing this to its competitors, boots.com outperformed lookfantastic.com with $79,663,339 in revenue from 866,800 transactions and 27,739,926 sessions, boasting a higher AOV of $75-100 but with a similar conversion rate. feelunique.com had significantly lower revenue at $258,250 with 5,857 transactions and 132,349 sessions, offering products at a lower AOV of $25-50 but with a higher conversion rate of 4.00-4.50%. selfridges.com recorded $16,891,133 in revenue from 63,780 transactions and 4,441,923 sessions, with a high AOV of $250-275 but a lower conversion rate of 1.00-1.50%. notino.co.uk and superdrug.com also performed well, with revenue of $5,515,153 and $18,776,116 respectively, showcasing varying AOV and conversion rates compared to lookfantastic.com.

feelunique.com screenshot
#1 feelunique.com
258.3K
Revenue
132.3K
Sessions
4.0-4.5%
Conv. rate
$25-50
AOV
superdrug.com screenshot
#2 superdrug.com
18.8M
Revenue
10.6M
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
spacenk.com screenshot
#3 spacenk.com
4.2M
Revenue
2.8M
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
notino.co.uk screenshot
#4 notino.co.uk
5.5M
Revenue
1.9M
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
boots.com screenshot
#5 boots.com
79.7M
Revenue
27.7M
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
lookfantastic.com vs top market performers
lookfantastic.com
top retailers
conversion rate vs average order value for lookfantastic.com and its competitors
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Revenue share by device at lookfantastic.com

In May large majority of sales on lookfantastic.com, 60% was finalized on mobile devices, with 40% of sales coming from desktop devices.

In May large majority of sales on lookfantastic.com, 60% was finalized on mobile devices, with 40% of sales coming from desktop devices.
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brands overtime comparison

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lookfantastic.com channels

Identify top traffic channels that drive growth for lookfantastic.comand discover how performance of traffic channels has changed over time.

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lookfantastic.com Google Ads spend

Evaluate lookfantastic.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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lookfantastic.com devices

Review lookfantastic.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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lookfantastic.com top markets

Explore lookfantastic.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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lookfantastic.com country & global rank

Assess the ranking of lookfantastic.com among other retailers within its primary country and worldwide.

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