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Sep 2024

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Home/Insights/Retailers/florencebymills.com

TRANSACTION INTELLIGENCE - SEP 2024 GLOBALLY

florencebymills.com

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265.1K

Revenue

49.1K

Sessions

4.5-5.0%

Conversion rate

$100-125

Average order value

Online only revenue for florencebymills.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Main country of store: UNITED STATES
Website category: BEAUTY AND COSMETICS

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florencebymills.com’s revenueOVER TIME
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Over the past three months, florencebymills.com revenue has experienced growth of 6.5%, compared to the preceding three months.

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florencebymills.com revenue growth for last six months

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OVERVIEW

In September 2024, florencebymills.com, a BEAUTY AND COSMETICS website, achieved a revenue of $265,122, with a conversion rate ranging from 4.50-5.00% and an average order value (AOV) of $100-125. The site received 49,147 sessions, falling within the industry median of 22,216 sessions. The top online store in the category was ulta.com with revenue of $114,902,798 and the highest sessions from sephora.com at 41,256,765. The industry's highest conversion rate was 4.62% and the highest AOV was $191, while the lowest conversion rate was 1.45% and the lowest AOV was $49.

florencebymills.com competitors

In comparison to its competitors, florencebymills.com stands out with significantly higher revenue of $265,122 and transactions of 2,401 in September 2024. With 49,147 sessions, it maintains a healthy average order value (AOV) ranging between $100-125 and a strong conversion rate of 4.50-5.00%. In contrast, soonskincare.com generated revenue of $29,939 with 323 transactions from 7,997 sessions, offering an AOV of $75-100 and a conversion rate of 4.00-4.50%. madluvv.com recorded $33,862 in revenue from 370 transactions during 20,774 sessions, with an AOV of $75-100 but a lower conversion rate of 1.50-2.00%. winkylux.com reported $66,321 in revenue, 1,863 transactions, and 39,371 sessions, with a lower AOV of $25-50, yet a similar conversion rate to florencebymills.com. elizabethmott.com lagged behind with $19,247 in revenue, 289 transactions, and 13,845 sessions, maintaining an AOV of $50-75 and a conversion rate of 2.00-2.50%.

#1 soonskincare.com

29.9K

Revenue

Sessions

4.0-4.5%

Conv. rate

$75-100

AOV

#2 elizabethmott.com

19.2K

Revenue

13.8K

Sessions

2.0-2.5%

Conv. rate

$50-75

AOV

#3 madluvv.com

33.9K

Revenue

20.8K

Sessions

1.5-2.0%

Conv. rate

$75-100

AOV

#4 winkylux.com

66.3K

Revenue

39.4K

Sessions

4.5-5.0%

Conv. rate

$25-50

AOV

CLOSEST COMPETITORSby revenue

TOP MARKET PERFORMERSby revenue

florencebymills.com vs top market performers

florencebymills.com

top retailers

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florencebymills.com brandsby revenue

Florence By Mills

Top retailers:lookfantastic.de lookfantastic.com ulta.com

Florence

Top retailers:bellabelleshoes.com otto.de amazon.com

Rise.ai

Top retailers:ruggable.com littlesleepies.com forloveandlemons.com

florencebymills.com categoriesby revenue

Skin Care Masks & Peels

Top retailers:amazon.com doz.pl ulta.com

Lip Balms & Treatments

Top retailers:amazon.com walmart.com asianbeautywholesale.com

Health & Beauty

Top retailers:temu.com next.co.uk sainsburys.co.uk

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Top retailers:asos.com eurocarparts.com temu.com

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Top retailers:shein.co.uk walmart.com ebay.co.uk

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florencebymills.com channels

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florencebymills.com Google Ads spend

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florencebymills.com devices

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florencebymills.com top markets

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