llbean.com
LLBean.com is an online shopping platform that offers a wide range of outdoor gear, clothing, and home goods. The website features products such as hiking equipment, winter apparel, backpacks, footwear, bedding, and home decor. LLBean.com primarily focuses on providing quality and practical items for outdoor enthusiasts and homeowners.
GRIPS CUSTOMERS & RESEARCH PARTNERS
llbean.com Annual Revenue and Growth
llbean.com's annual sales on its online store amounted to $986.2M in 2024, up 0-5% from the previous year. For 2025, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.
llbean.com's monthly revenueOVER TIME
Over the past three months, llbean.com revenue has experienced decline of 6.8%, compared to the preceding three months.
llbean.com competitors
In September 2025, llbean.com reported a revenue of $57,089,211 with 352,747 transactions and 11,635,037 sessions, resulting in an average order value (AOV) of $150-$175 and a conversion rate of 3.00-3.50%. Comparing this data to its competitors, we see that landsend.com had a higher revenue of $62,134,949 with 625,412 transactions and 9,875,784 sessions, but a lower AOV of $75-$100 and a higher conversion rate of 6.00-6.50%. rei.com also outperformed llbean.com in terms of revenue at $92,770,035, with 596,116 transactions and 25,978,605 sessions, while sharing a similar AOV and conversion rate. llbean.com stands out in comparison to llbeanbusiness.com and jhoutdoors.com in terms of revenue, transactions, and sessions, but trails behind landsend.com and rei.com in these metrics.
Revenue share by device at llbean.com
In September large majority of sales on llbean.com, 80% was finalized on desktop devices, with 20% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Gain even more insights with the Grips app
llbean.com channels
Identify top traffic channels that drive growth for llbean.comand discover how performance of traffic channels has changed over time.
llbean.com Google Ads spend
Evaluate llbean.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
llbean.com devices
Review llbean.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
