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Apr 2026
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TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

Favicon for llbean.comllbean.com

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36.7M
Revenue
Apr 26
10.9M
Sessions
Apr 26
1.5-2.0%
Conv. rate
Apr 26
$175-200
AOV
Apr 26
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LLBean.com is an online shopping platform that offers a wide range of outdoor gear, clothing, and home goods. The website features products such as hiking equipment, winter apparel, backpacks, footwear, bedding, and home decor. LLBean.com primarily focuses on providing quality and practical items for outdoor enthusiasts and homeowners.

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llbean.com Annual Revenue and Growth

llbean.com's annual sales on its online store amounted to $911.3M in 2025, down 5-10% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$911.3M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
llbean.com revenue by year

llbean.com's monthly revenueOVER TIME
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Over the past three months, llbean.com revenue has experienced decline of 69%, compared to the preceding three months.

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llbean.com revenue decline for last six months
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OVERVIEW
In April 2026, llbean.com reported online sales revenue of $36,680,906, significantly below the FASHION AND APPAREL median of $78,791, with sessions totaling 10,889,495, far less than shein.com’s leading 281,585,790. The site's conversion rate ranged from 1.50-2.00%, below the high benchmark of 3.05%, while the average order value (AOV) fell between $175-200, lower than the high of $389 in the industry. Despite these challenges, llbean.com remains a notable player in its category, showing potential for growth amid a competitive landscape.
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llbean.com competitors

In April 2026, llbean.com generated $36,680,906 in revenue with 200,538 transactions from 10,889,495 sessions, yielding an average order value (AOV) of $175-200 and a conversion rate of 1.50-2.00%. Competitor landsend.com surpassed llbean.com in revenue, reaching $68,132,886 with a significantly higher transaction volume of 747,326 but had a lower AOV of $75-100 and a conversion rate of 6.50-7.00%. rei.com led the market with $80,740,149 in revenue, although its AOV was also lower at $150-175. In contrast, llbeanbusiness.com showed a much smaller revenue of $368,457 despite a higher AOV of $325-350 and a better conversion rate of 3.00-3.50%. Other competitors like todssnyder.com and jhoutdoors.com performed significantly below llbean.com, emphasizing the strong position of llbean.com within its competitive landscape.

llbeanbusiness.com screenshot
#1 llbeanbusiness.com
368.5K
Revenue
35.3K
Sessions
3.0-3.5%
Conv. rate
$325-350
AOV
landsend.com screenshot
#2 landsend.com
68.1M
Revenue
10.9M
Sessions
6.5-7.0%
Conv. rate
$75-100
AOV
jhoutdoors.com screenshot
#3 jhoutdoors.com
19.2K
Revenue
7.2K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
toddsnyder.com screenshot
#4 toddsnyder.com
9.1M
Revenue
1.5M
Sessions
2.0-2.5%
Conv. rate
$275-300
AOV
rei.com screenshot
#5 rei.com
80.7M
Revenue
31.1M
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
llbean.com vs top market performers
llbean.com
top retailers
conversion rate vs average order value for llbean.com and its competitors
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Revenue share by device at llbean.com

In April large majority of sales on llbean.com, 80% was finalized on desktop devices, with 20% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In April large majority of sales on llbean.com, 80% was finalized on desktop devices, with 20% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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llbean.com channels

Identify top traffic channels that drive growth for llbean.comand discover how performance of traffic channels has changed over time.

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llbean.com Google Ads spend

Evaluate llbean.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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llbean.com devices

Review llbean.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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llbean.com top markets

Explore llbean.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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llbean.com country & global rank

Assess the ranking of llbean.com among other retailers within its primary country and worldwide.

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