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Nov 2025
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Home/Insights/Retailers/laylasleep.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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683.2K
Revenue
Nov 25
85.3K
Sessions
Nov 25
1.5-2.0%
Conv. rate
Nov 25
$400-500
AOV
Nov 25
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Laylasleep.com is an online store offering a wide selection of sleep-related products. The website delivers mattresses, pillows, weighted blankets, and bed frames to customers homes. Additionally, it provides convenient shopping options and detailed product information to help customers make informed decisions.

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laylasleep.com Annual Revenue and Growth

laylasleep.com's annual sales on its online store amounted to $7.7M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$7.7M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
laylasleep.com revenue by year

laylasleep.com's monthly revenueOVER TIME
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Over the past three months, laylasleep.com revenue has experienced growth of 54%, compared to the preceding three months.

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laylasleep.com revenue growth for last six months
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OVERVIEW
In November 2025, laylasleep.com generated $683,202 in online sales, significantly surpassing the home and garden/furniture median of $161,311, though trailing industry leader ikea.com's $813,186,649. With a conversion rate of 1.50-2.00%, laylasleep is close to the sector's high of 2.15% and far above the low of 0.26%. Their average order value (AOV) of $425-450 remains below the category's high of $1,216 and above the low of $288. Additionally, the site recorded 85,258 sessions, well above the median of 35,904, yet dwarfed by ikea.com’s astounding 239,654,083 sessions.
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laylasleep.com competitors

In November 2025, laylasleep.com generated $683,202 in revenue from 1,530 transactions and 85,258 sessions with an average order value (AOV) of $425-$450 and a conversion rate of 1.50-2.00%. Compared to its competitors, laylasleep.com falls behind in revenue compared to tuftandneedle.com, which generated $1,839,372 from 2,885 transactions and 232,891 sessions with an AOV of $625-$650 and a conversion rate of 1.00-1.50%. However, laylasleep.com outperforms gravityblankets.com in revenue, transactions, sessions, AOV, and conversion rate. ghostbed.com stands out with the highest revenue of $1,042,165 from 908 transactions and 117,094 sessions with an AOV of $1125-$1150, but similar to laylasleep.com, its conversion rate is between 0.50-1.00%. Overall, laylasleep.com competes well with its rivals in the online mattress industry, especially in terms of AOV and conversion rate.

stlbeds.com screenshot
#1 stlbeds.com
16.1K
Revenue
8.2K
Sessions
0.0-0.5%
Conv. rate
$400-500
AOV
organictextiles.com screenshot
#2 organictextiles.com
68.4K
Revenue
12.5K
Sessions
2.5-3.0%
Conv. rate
$200-225
AOV
tuftandneedle.com screenshot
#3 tuftandneedle.com
1.8M
Revenue
232.9K
Sessions
1.0-1.5%
Conv. rate
$600-700
AOV
gravityblankets.com screenshot
#4 gravityblankets.com
84.3K
Revenue
53.8K
Sessions
0.5-1.0%
Conv. rate
$175-200
AOV
ghostbed.com screenshot
#5 ghostbed.com
1M
Revenue
117.1K
Sessions
0.5-1.0%
Conv. rate
$1100-1200
AOV
laylasleep.com vs top market performers
laylasleep.com
top retailers
conversion rate vs average order value for laylasleep.com and its competitors
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Revenue share by device at laylasleep.com

In November large majority of sales on laylasleep.com, 95% was finalized on desktop devices, with 5.3% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on laylasleep.com, 95% was finalized on desktop devices, with 5.3% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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laylasleep.com channels

Identify top traffic channels that drive growth for laylasleep.comand discover how performance of traffic channels has changed over time.

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laylasleep.com Google Ads spend

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laylasleep.com devices

Review laylasleep.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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laylasleep.com top markets

Explore laylasleep.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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laylasleep.com country & global rank

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