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May 2025
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Home/Insights/Retailers/tuftandneedle.com
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

Favicon for tuftandneedle.comtuftandneedle.com

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1.5M
Revenue
220.3K
Sessions
1.0-1.5%
Conv. rate
$600-700
AOV
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Tuftandneedle.com is a website that sells mattresses, bedding essentials, and additional sleep products. They offer a wide range of high-quality, durable mattresses with various comfort levels and features. Additionally, the site provides bedding essentials such as pillows, sheets, and duvet covers, ensuring a comprehensive sleep shopping experience.

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tuftandneedle.com's revenueOVER TIME
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Over the past three months, tuftandneedle.com revenue has experienced decline of 17%, compared to the preceding three months.

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tuftandneedle.com revenue decline for last six months
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OVERVIEW
In May 2025, tuftandneedle.com, a FURNITURE website, generated $1,490,779 in revenue with a conversion rate of 1.00-1.50% and an AOV of $650-675. It received 220,284 sessions, while the top online store, ikea.com, had 212,449,318 sessions. The median revenue in the category was $138,154, with a very high conversion rate of 2.04% and a very low of 0.25%. The highest AOV in the category was $1,216 and the lowest was $278, with a median of 33,241 sessions.
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tuftandneedle.com competitors

In May 2025, tuftandneedle.com reported a revenue of $1,490,779 with 2,293 transactions and 220,284 sessions, boasting an average order value (AOV) of $650-$675 and a conversion rate of 1.00-1.50%. Compared to its competitors, casper.com stands out with a revenue of $8,681,317 from 19,587 transactions and 1,811,326 sessions, offering a slightly lower AOV of $425-$450 but maintaining a similar conversion rate. turmerry.com lags behind with a revenue of $375,005 from 1,322 transactions and 102,939 sessions, showcasing a lower AOV of $275-$300. amerisleep.com falls in the middle with a revenue of $847,208, while americanmattress.com and ghostbed.com show lower revenues. tuftandneedle.com's competitive advantage lies in its higher conversion rate and consistent AOV, positioning it favorably among its peers in the mattress industry.

americanmattress.com screenshot
#1 americanmattress.com
7.3K
Revenue
38.4K
Sessions
0.0-0.5%
Conv. rate
$600-700
AOV
casper.com screenshot
#2 casper.com
8.7M
Revenue
1.8M
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
ghostbed.com screenshot
#3 ghostbed.com
1.1M
Revenue
117.4K
Sessions
0.5-1.0%
Conv. rate
$1100-1200
AOV
turmerry.com screenshot
#4 turmerry.com
375K
Revenue
102.9K
Sessions
1.0-1.5%
Conv. rate
$275-300
AOV
amerisleep.com screenshot
#5 amerisleep.com
847.2K
Revenue
406.5K
Sessions
0.0-0.5%
Conv. rate
$500-600
AOV
tuftandneedle.com vs top market performers
tuftandneedle.com
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conversion rate vs average order value for tuftandneedle.com and its competitors
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Revenue share by device at tuftandneedle.com

In May large majority of sales on tuftandneedle.com, 68% was finalized on desktop devices, with 32% of sales coming from mobile devices.

In May large majority of sales on tuftandneedle.com, 68% was finalized on desktop devices, with 32% of sales coming from mobile devices.
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tuftandneedle.com channels

Identify top traffic channels that drive growth for tuftandneedle.comand discover how performance of traffic channels has changed over time.

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tuftandneedle.com Google Ads spend

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tuftandneedle.com devices

Review tuftandneedle.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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tuftandneedle.com top markets

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tuftandneedle.com country & global rank

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