tuftandneedle.com
Tuftandneedle.com is a website that sells mattresses, bedding essentials, and additional sleep products. They offer a wide range of high-quality, durable mattresses with various comfort levels and features. Additionally, the site provides bedding essentials such as pillows, sheets, and duvet covers, ensuring a comprehensive sleep shopping experience.
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tuftandneedle.com Annual Revenue and Growth
tuftandneedle.com's annual sales on its online store amounted to $32.4M in 2024, down 10-20% from the previous year. For 2025, revenue is expected to decline by 50%+. The trend is expected to accelerate.
tuftandneedle.com's monthly revenueOVER TIME
Over the past three months, tuftandneedle.com revenue has experienced decline of 9.3%, compared to the preceding three months.
tuftandneedle.com competitors
In September 2025, tuftandneedle.com had a revenue of $919,549 with 1,487 transactions and 139,852 sessions, resulting in an average order value (AOV) of $600-625 and a conversion rate of 1.00-1.50%. When compared to its competitors, tuftandneedle.com falls behind in terms of revenue and transactions. For example, casper.com generated $14,952,233 in revenue from 34,533 transactions and 2,031,787 sessions, with an AOV of $425-450 and a conversion rate of 1.50-2.00%. Similarly, amerisleep.com also outperformed tuftandneedle.com with $1,132,576 in revenue, 2,222 transactions, and 422,970 sessions, with an AOV of $500-525 and a conversion rate of 0.50-1.00%. While tuftandneedle.com has a decent conversion rate, it lags behind in revenue and transactions compared to some of its competitors like casper.com and amerisleep.com.
Revenue share by device at tuftandneedle.com
In September large majority of sales on tuftandneedle.com, 79% was finalized on desktop devices, with 21% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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tuftandneedle.com channels
Identify top traffic channels that drive growth for tuftandneedle.comand discover how performance of traffic channels has changed over time.
tuftandneedle.com Google Ads spend
Evaluate tuftandneedle.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
tuftandneedle.com devices
Review tuftandneedle.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
