tuftandneedle.com
Tuftandneedle.com is a website that sells mattresses, bedding essentials, and additional sleep products. They offer a wide range of high-quality, durable mattresses with various comfort levels and features. Additionally, the site provides bedding essentials such as pillows, sheets, and duvet covers, ensuring a comprehensive sleep shopping experience.
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tuftandneedle.com Annual Revenue and Growth
tuftandneedle.com's annual sales on its online store amounted to $14.9M in 2025, down 50%+ from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.
tuftandneedle.com's monthly revenueOVER TIME
Over the past three months, tuftandneedle.com revenue has experienced decline of 14%, compared to the preceding three months.
tuftandneedle.com competitors
In September 2026, tuftandneedle.com trails its competitors in revenue, generating $1.9 million compared to nectarsleep.com, which leads at $41.1 million. In terms of transactions, tuftandneedle.com has 2,774, while nectarsleep.com significantly surpasses this with 65,300. Sessions on tuftandneedle.com total 261,000, falling well behind nectarsleep.com’s impressive 5 million. However, tuftandneedle.com maintains an average order value (AOV) of $675-700, which is higher than casper.com’s $450-475 and turmerry.com’s $275-300, indicating a stronger value proposition per sale. The conversion rate for tuftandneedle.com ranges from 1.00-1.50%, aligning closely with nectarsleep.com and outperforming ghostbed.com, turmerry.com, and americanmattress.com, though it is still behind casper.com’s 1.50-2.00%. Overall, while tuftandneedle.com shows strengths in AOV and conversion rate, it significantly trails in revenue, transactions, and sessions compared to its primary competitors.
Revenue share by device at tuftandneedle.com
In September large majority of sales on tuftandneedle.com, 76% was finalized on desktop devices, with 24% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Industries tuftandneedle.com operates in
tuftandneedle.com is tracked across 10 e-commerce industries. Explore market size, leading retailers and benchmarks for each.
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tuftandneedle.com channels
Identify top traffic channels that drive growth for tuftandneedle.comand discover how performance of traffic channels has changed over time.
tuftandneedle.com Google Ads spend
Evaluate tuftandneedle.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
tuftandneedle.com devices
Review tuftandneedle.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
