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Nov 2025
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TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

Favicon for mec.camec.ca

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21.6M
Revenue
Nov 25
5.4M
Sessions
Nov 25
3.0-3.5%
Conv. rate
Nov 25
$125-150
AOV
Nov 25
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  • Main country of store: CANADA
  • Website category: SPORTS

Mec.ca is an e-commerce platform offering a wide range of products related to outdoor activities and adventure sports. Their inventory covers camping gear, outdoor clothing, hiking equipment, cycling accessories, and more. The website allows customers to explore and purchase items, ensuring an inclusive experience for outdoor enthusiasts.

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mec.ca Annual Revenue and Growth

mec.ca's annual sales on its online store amounted to $160.1M in 2024, down 5-10% from the previous year. For 2025, revenue is expected to decline by 0-5%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$160.1M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
mec.ca revenue by year

mec.ca's monthly revenueOVER TIME
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Over the past three months, mec.ca revenue has experienced growth of 9.1%, compared to the preceding three months.

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mec.ca revenue growth for last six months
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OVERVIEW
In November 2025, mec.ca generated $21,569,756 in online sales, significantly outperforming the sports industry median of $89,556, while its conversion rate ranged between 3.00-3.50%, closely aligning with the high industry standard of 3.31%. The average order value (AOV) fell between $125-150, well below the sports sector's high of $552. With 5,387,087 sessions, mec.ca showcased substantial engagement, though still trailing behind dickssportinggoods.com, which recorded 57,640,222 sessions, while the median sessions for the industry stood at 31,405. Overall, mec.ca demonstrates strong performance metrics within the competitive sports e-commerce landscape.
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mec.ca competitors

In November 2025, mec.ca reported a revenue of $21,569,756 with 167,293 transactions and 5,387,087 sessions, resulting in an average order value (AOV) of $125-150 and a conversion rate of 3.00-3.50%. When compared to its competitors, mec.ca falls behind in revenue and transactions but surpasses in conversion rate. For instance, rei.com leads with a revenue of $160,039,322 and 976,272 transactions, while outdoorgearlab.com boasts a high AOV of $325-350. sportinglife.ca has a lower revenue and conversion rate but a similar AOV to mec.ca. backcountry.com and evo.com also outperform mec.ca in revenue and transactions, with evo.com having a higher AOV as well. Overall, mec.ca stands out with its competitive conversion rate, but there is room for improvement in revenue and transactions to keep up with the top players in the outdoor gear industry.

rei.com screenshot
#1 rei.com
160M
Revenue
42.1M
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
outdoorgearlab.com screenshot
#2 outdoorgearlab.com
8.3M
Revenue
4M
Sessions
0.5-1.0%
Conv. rate
$325-350
AOV
sportinglife.ca screenshot
#3 sportinglife.ca
4.8M
Revenue
2.7M
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
backcountry.com screenshot
#4 backcountry.com
50.8M
Revenue
11.4M
Sessions
2.0-2.5%
Conv. rate
$175-200
AOV
evo.com screenshot
#5 evo.com
31.8M
Revenue
4.3M
Sessions
2.5-3.0%
Conv. rate
$250-275
AOV
mec.ca vs top market performers
mec.ca
top retailers
conversion rate vs average order value for mec.ca and its competitors
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Revenue share by device at mec.ca

In November large majority of sales on mec.ca, 69% was finalized on desktop devices, with 31% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on mec.ca, 69% was finalized on desktop devices, with 31% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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mec.ca channels

Identify top traffic channels that drive growth for mec.caand discover how performance of traffic channels has changed over time.

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mec.ca Google Ads spend

Evaluate mec.ca's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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mec.ca devices

Review mec.ca's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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mec.ca top markets

Explore mec.ca's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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mec.ca country & global rank

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