mec.ca
Mec.ca is an e-commerce platform offering a wide range of products related to outdoor activities and adventure sports. Their inventory covers camping gear, outdoor clothing, hiking equipment, cycling accessories, and more. The website allows customers to explore and purchase items, ensuring an inclusive experience for outdoor enthusiasts.
GRIPS CUSTOMERS & RESEARCH PARTNERS
mec.ca Annual Revenue and Growth
mec.ca's annual sales on its online store amounted to $160.1M in 2024, down 5-10% from the previous year. For 2025, revenue is expected to remain broadly in line with last year.
mec.ca's monthly revenueOVER TIME
Over the past three months, mec.ca revenue has experienced growth of 33%, compared to the preceding three months.
mec.ca competitors
In December 2025, mec.ca reported a revenue of $20,613,027 with 166,494 transactions and 5,548,667 sessions, boasting an average order value (AOV) of $100-$125 and a conversion rate of 2.50-3.00%. Compared to its competitors, such as REI with a revenue of $156,295,397, Outdoor Gear Lab with $8,504,988, Sporting Life with $5,059,666, Backcountry with $38,904,184, and Evo with $22,919,491, MEC's revenue falls in the mid-range. However, Outdoor Gear Lab stands out with a high AOV of $325-$350 but a lower conversion rate of 0.50-1.00%. On the other hand, REI leads in transactions and sessions, while Evo has a higher AOV of $250-$275. Despite these differences, mec.ca remains competitive in the outdoor gear market, holding its own in terms of revenue and conversion rates.
Revenue share by device at mec.ca
In December large majority of sales on mec.ca, 70% was finalized on desktop devices, with 30% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Gain even more insights with the Grips app
mec.ca channels
Identify top traffic channels that drive growth for mec.caand discover how performance of traffic channels has changed over time.
mec.ca Google Ads spend
Evaluate mec.ca's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
mec.ca devices
Review mec.ca's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
