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Sep 2025
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Home/Insights/Retailers/misspap.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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74.1K
Revenue
Sep 25
61.3K
Sessions
Sep 25
1.5-2.0%
Conv. rate
Sep 25
$75-100
AOV
Sep 25
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Misspap.com is an online retail store that offers a wide variety of fashion-forward clothing and accessories for women. Their inventory includes trendy dresses, tops, bottoms, shoes, and accessories that cater to different styles and occasions. The website provides a seamless shopping experience with convenient browsing and purchasing options for customers.

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misspap.com Annual Revenue and Growth

misspap.com's annual sales on its online store amounted to $3.8M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$3.8M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
misspap.com revenue by year

misspap.com's monthly revenueOVER TIME
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Over the past three months, misspap.com revenue has experienced decline of 25%, compared to the preceding three months.

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misspap.com revenue decline for last six months
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OVERVIEW
In September 2025, misspap.com generated $74,120 in online sales, slightly below the FASHION AND APPAREL median of $74,931, with a conversion rate between 1.50-2.00%, below the industry high of 3.2%. The average order value (AOV) ranged from $75-100, closely matching the lower industry threshold of $73, while the site attracted 61,307 sessions, significantly surpassing the median of 34,221 but far behind shein.com, the largest player, with 297,137,690 sessions. Overall, misspap.com exhibits moderate performance metrics in a competitive landscape.
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misspap.com competitors

When comparing misspap.com to its competitors in September 2025, we can see that misspap.com falls behind in terms of revenue and transactions. With a revenue of $74,120 and 954 transactions from 61,307 sessions, misspap.com lags behind competitors such as ohpolly.com with a revenue of $7,973,431 from 69,737 transactions and 3,989,916 sessions. Additionally, misspap.com's conversion rate of 1.50-2.00% is lower compared to missguided.co.uk's conversion rate of 4.00-4.50%. While misspap.com's AOV falls within the range of $75-100, it is still lower than competitors like prettylittlething.com with an AOV of $50-75. Overall, misspap.com faces stiff competition from other fashion retailers in the online marketplace.

nastygal.com screenshot
#1 nastygal.com
546.4K
Revenue
418.2K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
ohpolly.com screenshot
#2 ohpolly.com
8M
Revenue
4M
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
missguided.co.uk screenshot
#3 missguided.co.uk
55.1K
Revenue
11.8K
Sessions
4.0-4.5%
Conv. rate
$100-125
AOV
na-kd.com screenshot
#4 na-kd.com
6.7M
Revenue
2.9M
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
prettylittlething.com screenshot
#5 prettylittlething.com
7.3M
Revenue
5.7M
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
misspap.com vs top market performers
misspap.com
top retailers
conversion rate vs average order value for misspap.com and its competitors
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Revenue share by device at misspap.com

In September large majority of sales on misspap.com, 52% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 48% of sales coming from desktop devices.

In September large majority of sales on misspap.com, 52% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 48% of sales coming from desktop devices.
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misspap.com channels

Identify top traffic channels that drive growth for misspap.comand discover how performance of traffic channels has changed over time.

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misspap.com Google Ads spend

Evaluate misspap.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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misspap.com devices

Review misspap.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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misspap.com top markets

Explore misspap.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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misspap.com country & global rank

Assess the ranking of misspap.com among other retailers within its primary country and worldwide.

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