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Sep 2024
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Home/Insights/Retailers/outlier.nyc
TRANSACTION INTELLIGENCE - SEP 2024 GLOBALLY

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498.2K
Revenue
98.8K
Sessions
2.0-2.5%
Conversion rate
$200-225
Average order value
Online only revenue for outlier.nyc, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Outlier.nyc is a website that sells a variety of urban clothing and accessories for men and women. Their product range includes pants, shirts, jackets, outerwear, and various other lifestyle offerings. With a focus on quality and functionality, their items are designed to cater to those seeking both style and performance in their wardrobe.

outlier.nyc’s revenueOVER TIME
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Over the past three months, outlier.nyc revenue has experienced decline of 37%, compared to the preceding three months.

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outlier.nyc revenue decline for last six months
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OVERVIEW
In September 2024, outlier.nyc, in the FASHION AND APPAREL industry, generated online sales revenue of $498,183 with a conversion rate of 2.00-2.50% and an average order value (AOV) of $200-225 from 98,827 sessions. The highest revenue in the category was $621,844,493 by shein.com, with a conversion rate of 3.32% and an AOV of $399, from 175,831,303 sessions. The median revenue in the category was $94,472, with a conversion rate of 0.81% and an AOV of $79 from 36,862 sessions.
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outlier.nyc competitors

In September 2024, outlier.nyc had a revenue of $498,183 with 2,342 transactions and 98,827 sessions. Their average order value (AOV) ranged between $200-$225, and they had a conversion rate of 2.00-2.50%. In comparison, their competitor woolandprince.com had a higher revenue of $987,706 but with more transactions at 5,770 and similar sessions at 99,004. However, woolandprince.com had a lower AOV ranging from $150-$175 and a significantly higher conversion rate of 5.50-6.00%. This indicates that woolandprince.com may be more effective at converting sessions into transactions compared to outlier.nyc, despite outlier.nyc having a slightly higher AOV. Overall, woolandprince.com seems to be outperforming outlier.nyc in terms of conversion rate and total revenue.

#1 woolandprince.com
987.7K
Revenue
99K
Sessions
5.5-6.0%
Conv. rate
$150-175
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
outlier.nyc vs top market performers
outlier.nyc
top retailers
conversion rate vs average order value for outlier.nyc and its competitors
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outlier.nyc brandsby revenue

1
Logo for outlier inc.Outlier Inc.
2
Logo for outlierOutlier
Top retailers:grailed.com

outlier.nyc categoriesby revenue

1
Arts & Entertainment
2
Hardware
3
Toys & Games
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outlier.nyc channels

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outlier.nyc Google Ads spend

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outlier.nyc devices

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outlier.nyc top markets

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outlier.nyc country & global rank

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