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Sep 2024
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Home/Insights/Retailers/scheels.com
TRANSACTION INTELLIGENCE - SEP 2024 GLOBALLY

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38.7M
Revenue
6.7M
Sessions
2.0-2.5%
Conversion rate
$225-250
Average order value
Online only revenue for scheels.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Scheels.com is an online retail platform known for its wide range of products. The website offers various items, such as sporting goods, apparel, footwear, and outdoor equipment. Additionally, it features products related to hunting, fishing, camping, and fitness. It caters to diverse interests and hobbies, providing an extensive selection for customers.

scheels.com’s revenueOVER TIME
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Over the past three months, scheels.com revenue has experienced decline of 8.6%, compared to the preceding three months.

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scheels.com revenue decline for last six months
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OVERVIEW
In September 2024, scheels.com in the SPORTS industry had online sales revenue of $38,654,601, with a conversion rate of 2.00-2.50% and an average order value (AOV) of $225-250. The store recorded 6,703,679 sessions, compared to the highest of 44,386,968 from garmin.com, with a median of 34,499 sessions in the SPORTS category. The highest revenue was $199,376,920 from garmin.com, while the highest conversion rate was 3.13% and the highest AOV was $561. The lowest revenue in the category was $95,412, with a conversion rate of 0.71% and a AOV of $78.
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scheels.com competitors

When comparing scheels.com to its competitors in the sports and outdoor retail sector, some interesting trends emerge. While scheels.com has a revenue of $38,654,601 with 166,072 transactions and 6,703,679 sessions, it falls slightly behind basspro.com in terms of revenue, transactions, and sessions. basspro.com boasts a revenue of $63,670,760, 269,817 transactions, and 11,660,324 sessions. On the other hand, scheels.com outperforms midwayusa.com and opticsplanet.com in terms of revenue, transactions, and sessions. midwayusa.com has a revenue of $28,972,482, 126,678 transactions, and 7,234,884 sessions, while opticsplanet.com has a revenue of $28,491,826, 100,877 transactions, and 4,928,085 sessions. Overall, scheels.com holds its own among its competitors with a solid average order value (AOV) of $225-$250 and a competitive conversion rate of 2.00-2.50%.

#1 basspro.com
63.7M
Revenue
11.7M
Sessions
2.0-2.5%
Conv. rate
$225-250
AOV
#2 academy.com
37M
Revenue
13.8M
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
#3 dickssportinggoods.com
99.8M
Revenue
36M
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
#4 midwayusa.com
29M
Revenue
7.2M
Sessions
1.5-2.0%
Conv. rate
$225-250
AOV
#5 opticsplanet.com
28.5M
Revenue
4.9M
Sessions
2.0-2.5%
Conv. rate
$275-300
AOV
scheels.com vs top market performers
scheels.com
top retailers
conversion rate vs average order value for scheels.com and its competitors
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scheels.com brandsby revenue

scheels.com categoriesby revenue

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brands overtime comparison

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scheels.com channels

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scheels.com Google Ads spend

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scheels.com devices

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scheels.com top markets

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scheels.com country & global rank

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