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Jun 2026
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TRANSACTION INTELLIGENCE - JUN 2026 GLOBALLY

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40M
Revenue
Jun 26
6.7M
Sessions
Jun 26
2.0-2.5%
Conv. rate
Jun 26
$250-275
AOV
Jun 26
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The website thereformation.com offers a wide range of fashionable clothing options for women. Their selection includes dresses, jumpsuits, tops, bottoms, and accessories. They prioritize sustainability in their manufacturing processes by using sustainable materials, adhering to ethical labor practices, and promoting conscious consumption.

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thereformation.com Annual Revenue and Growth

thereformation.com's annual sales on its online store amounted to $334.2M in 2025, up 50%+ from the previous year. For 2026, revenue is expected to grow by 5-10%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$334.2M
Annual growth forecast2025/2026
5-10%
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eCommerce Revenue
thereformation.com revenue by year

thereformation.com's monthly revenueOVER TIME
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Over the past three months, thereformation.com revenue has experienced growth of 75%, compared to the preceding three months.

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thereformation.com revenue growth for last six months
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OVERVIEW
In June 2026, thereformation.com generated $40,049,204 in online sales, significantly above the median of $72,361 in the FASHION AND APPAREL sector, yet far below the leader, shein.com, at $810,274,273; its conversion rate ranged from 2.00% to 2.50%, compared to the high of 3.17% and low of 0.69% industry standards; the Average Order Value (AOV) fell between $250-275, well below the industry high of $404 and above the low of $82; finally, with 6,746,141 sessions, it surpassed the sector median of 28,254 but lagged behind shein.com's massive 281,242,442 sessions.
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thereformation.com competitors

In June 2026, thereformation.com achieved impressive metrics with a revenue of $40,049,204 from 151,226 transactions across 6,746,141 sessions, yielding an average order value (AOV) of $250-275 and a conversion rate of 2.00-2.50%. Comparatively, shopbop.com generated $26,102,859 in revenue from 85,443 transactions, with an AOV of $300-325 and a lower conversion rate of 0.50-1.00%. net-a-porter.com outperformed with $44,738,909 in revenue and 90,210 transactions, yet had a higher AOV of $475-500 and a conversion rate of 1.00-1.50%. Meanwhile, brownsfashion.com reported a mere $99,869 in revenue, emphasizing a stark contrast to its competitors. depop.com led in scale, with a staggering revenue of $241,803,329, but with a lower AOV of $175-200. Ultimately, thereformation.com stands competitively with solid metrics among its peers in the fashion industry.

brownsfashion.com screenshot
#1 brownsfashion.com
99.9K
Revenue
72K
Sessions
0.0-0.5%
Conv. rate
$500-600
AOV
shopbop.com screenshot
#2 shopbop.com
26.1M
Revenue
8.7M
Sessions
0.5-1.0%
Conv. rate
$300-325
AOV
net-a-porter.com screenshot
#3 net-a-porter.com
44.7M
Revenue
8.7M
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
lotushousethrift.org screenshot
#4 lotushousethrift.org
9.4K
Revenue
4.6K
Sessions
4.5-5.0%
Conv. rate
$25-50
AOV
depop.com screenshot
#5 depop.com
241.8M
Revenue
44.8M
Sessions
2.5-3.0%
Conv. rate
$175-200
AOV
thereformation.com vs top market performers
thereformation.com
top retailers
conversion rate vs average order value for thereformation.com and its competitors
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Revenue share by device at thereformation.com

In June large majority of sales on thereformation.com, 87% was finalized on desktop devices, with 13% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In June large majority of sales on thereformation.com, 87% was finalized on desktop devices, with 13% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries thereformation.com operates in

thereformation.com is tracked across 4 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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thereformation.com channels

Identify top traffic channels that drive growth for thereformation.comand discover how performance of traffic channels has changed over time.

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thereformation.com Google Ads spend

Evaluate thereformation.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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thereformation.com devices

Review thereformation.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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thereformation.com top markets

Explore thereformation.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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thereformation.com country & global rank

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