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Jun 2025
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Home/Insights/Retailers/thereformation.com
TRANSACTION INTELLIGENCE - JUN 2025 GLOBALLY

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29M
Revenue
5.7M
Sessions
1.5-2.0%
Conv. rate
$250-275
AOV
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The website thereformation.com offers a wide range of fashionable clothing options for women. Their selection includes dresses, jumpsuits, tops, bottoms, and accessories. They prioritize sustainability in their manufacturing processes by using sustainable materials, adhering to ethical labor practices, and promoting conscious consumption.

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thereformation.com's revenueOVER TIME
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Over the past three months, thereformation.com revenue has experienced growth of 11%, compared to the preceding three months.

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thereformation.com revenue growth for last six months
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OVERVIEW
For the month of June 2025, thereformation.com in the FASHION AND APPAREL industry generated $28,958,390 in online sales with a conversion rate of 1.50-2.00% and an AOV of $250-275. The site had 5,696,004 sessions, while shein.com had the highest revenue of $800,487,682 and sessions of 269,380,116. The highest conversion rate in the industry was 3.04% and the highest AOV was $405, with a median revenue of $77,815 and median sessions of 31,714.
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thereformation.com competitors

In June 2025, thereformation.com reported a revenue of $28,958,390 with 105,587 transactions and 5,696,004 sessions. The average order value (AOV) ranged from $250 to $275, with a conversion rate of 1.50% to 2.00%. Comparing this data to its competitors, net-a-porter.com outperformed thereformation.com with a revenue of $35,829,324, 64,390 transactions, and 6,451,163 sessions. net-a-porter.com also had a higher AOV of $550 to $575, but a lower conversion rate of 0.50% to 1.00%. depop.com also excelled in terms of revenue with $103,960,497, 490,651 transactions, and 23,481,087 sessions, along with a competitive AOV of $200 to $225 and a conversion rate of 2.00% to 2.50%. In contrast, lotushousethrift.org had the lowest revenue among the competitors at $6,718, with 137 transactions, 2,903 sessions, a low AOV of $25 to $50, but a high conversion rate of 4.50% to 5.00%.

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388.3K
Revenue
303K
Sessions
0.0-0.5%
Conv. rate
$500-600
AOV
shopbop.com screenshot
#2 shopbop.com
15.3M
Revenue
4M
Sessions
1.0-1.5%
Conv. rate
$375-400
AOV
net-a-porter.com screenshot
#3 net-a-porter.com
35.8M
Revenue
6.5M
Sessions
0.5-1.0%
Conv. rate
$500-600
AOV
lotushousethrift.org screenshot
#4 lotushousethrift.org
6.7K
Revenue
2.9K
Sessions
4.5-5.0%
Conv. rate
$25-50
AOV
depop.com screenshot
#5 depop.com
104M
Revenue
23.5M
Sessions
2.0-2.5%
Conv. rate
$200-225
AOV
thereformation.com vs top market performers
thereformation.com
top retailers
conversion rate vs average order value for thereformation.com and its competitors
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Revenue share by device at thereformation.com

In June large majority of sales on thereformation.com, 85% was finalized on desktop devices, with 15% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In June large majority of sales on thereformation.com, 85% was finalized on desktop devices, with 15% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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thereformation.com channels

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thereformation.com Google Ads spend

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thereformation.com devices

Review thereformation.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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thereformation.com top markets

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thereformation.com country & global rank

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