thereformation.com
The website thereformation.com offers a wide range of fashionable clothing options for women. Their selection includes dresses, jumpsuits, tops, bottoms, and accessories. They prioritize sustainability in their manufacturing processes by using sustainable materials, adhering to ethical labor practices, and promoting conscious consumption.
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thereformation.com Annual Revenue and Growth
thereformation.com's annual sales on its online store amounted to $221.5M in 2024, down 10-20% from the previous year. For 2025, revenue is expected to grow by 50%+. This suggests a turnaround from last year's decline.
thereformation.com's monthly revenueOVER TIME
Over the past three months, thereformation.com revenue has experienced decline of 13%, compared to the preceding three months.
thereformation.com competitors
When comparing thereformation.com to its competitors in December 2025, it stands out in terms of revenue, transactions, sessions, AOV (Average Order Value), and conversion rate. thereformation.com generated $19,937,628 in revenue from 77,414 transactions and 6,091,406 sessions, with an AOV of $250-$275 and a conversion rate of 1.00-1.50%. In comparison, brownsfashion.com had lower revenue of $238,311 from 417 transactions and 94,629 sessions, with a higher AOV of $550-$575 but a lower conversion rate of 0.00-0.50%. Similarly, lotushousethrift.org had the lowest revenue of $2,822 from 57 transactions and 1,776 sessions, with the lowest AOV of $25-$50 but the highest conversion rate of 3.00-3.50%. Overall, thereformation.com outperformed its competitors in revenue, transactions, and sessions, with competitive AOV and conversion rates.
Revenue share by device at thereformation.com
In December large majority of sales on thereformation.com, 87% was finalized on desktop devices, with 13% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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thereformation.com channels
Identify top traffic channels that drive growth for thereformation.comand discover how performance of traffic channels has changed over time.
thereformation.com Google Ads spend
Evaluate thereformation.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
thereformation.com devices
Review thereformation.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
