Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

Grips browser extension

Grips
May 2025
All countries
Home/Insights/Retailers/thereformation.com
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

Favicon for thereformation.comthereformation.com

Start benchmarking for free
Sign in with GoogleSign up with Google
30.9M
Revenue
6.2M
Sessions
1.5-2.0%
Conv. rate
$275-300
AOV
Loading...

The website thereformation.com offers a wide range of fashionable clothing options for women. Their selection includes dresses, jumpsuits, tops, bottoms, and accessories. They prioritize sustainability in their manufacturing processes by using sustainable materials, adhering to ethical labor practices, and promoting conscious consumption.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

thereformation.com's revenueOVER TIME
View real-time data

Over the past three months, thereformation.com revenue has experienced growth of 35%, compared to the preceding three months.

View real-time data
thereformation.com revenue growth for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
In May 2025, thereformation.com in the FASHION AND APPAREL industry had online sales revenue of $30,907,835, with a median revenue of $81,783. The conversion rate ranged from 1.50-2.00%, compared to a very high of 3.09% and a low of 0.67%. The average order value (AOV) was between $275-300, while a high AOV was $415 and a low AOV was $82. The website had 6,173,792 sessions, significantly less than the top store shein.com with 224,142,058 sessions, but higher than the median of 33,223 sessions in the FASHION AND APPAREL category.
Read more

thereformation.com competitors

In May 2025, thereformation.com reported a revenue of $30,907,835 with 110,762 transactions and 6,173,792 sessions, boasting an average order value (AOV) of $275-$300 and a conversion rate of 1.50-2.00%. Compared to its competitors, thereformation.com falls slightly behind net-a-porter.com in terms of revenue, with net-a-porter.com generating $31,888,515 from 58,115 transactions and 5,697,768 sessions, and a higher AOV of $525-$550 but a slightly lower conversion rate of 1.00-1.50%. However, the reformation.com outperforms brownsfashion.com, shopbop.com, and lotushousethrift.org in terms of revenue, transactions, sessions, AOV, and conversion rate. depop.com stands out as a strong competitor with a significantly higher revenue of $107,780,298 from 493,812 transactions and 23,763,354 sessions, a lower AOV of $200-$225, but a comparable conversion rate of 2.00-2.50%.

brownsfashion.com screenshot
#1 brownsfashion.com
403.3K
Revenue
326.7K
Sessions
0.0-0.5%
Conv. rate
$500-600
AOV
shopbop.com screenshot
#2 shopbop.com
10.6M
Revenue
3.4M
Sessions
0.5-1.0%
Conv. rate
$375-400
AOV
net-a-porter.com screenshot
#3 net-a-porter.com
31.9M
Revenue
5.7M
Sessions
1.0-1.5%
Conv. rate
$500-600
AOV
lotushousethrift.org screenshot
#4 lotushousethrift.org
3.6K
Revenue
1.9K
Sessions
4.0-4.5%
Conv. rate
$25-50
AOV
depop.com screenshot
#5 depop.com
107.8M
Revenue
23.8M
Sessions
2.0-2.5%
Conv. rate
$200-225
AOV
thereformation.com vs top market performers
thereformation.com
top retailers
conversion rate vs average order value for thereformation.com and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at thereformation.com

In May large majority of sales on thereformation.com, 84% was finalized on desktop devices, with 16% of sales coming from mobile devices.

In May large majority of sales on thereformation.com, 84% was finalized on desktop devices, with 16% of sales coming from mobile devices.
Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

thereformation.com channels

Identify top traffic channels that drive growth for thereformation.comand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

thereformation.com Google Ads spend

Evaluate thereformation.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

thereformation.com devices

Review thereformation.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

thereformation.com top markets

Explore thereformation.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

thereformation.com country & global rank

Assess the ranking of thereformation.com among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard