Get Your Free 2026 Daily Holiday Revenue Report

2026 Holiday Report

Grips
Dec 2025
All countries
Home/Insights/Retailers/anthropologie.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

Favicon for anthropologie.comanthropologie.com

Start benchmarking for free
Sign in with GoogleSign up with Google
194M
Revenue
Dec 25
33M
Sessions
Dec 25
1.5-2.0%
Conv. rate
Dec 25
$325-350
AOV
Dec 25
Loading...

Anthropologie.com is an online retail platform that offers an assortment of products including clothing, shoes, accessories, beauty products, home decor, and furniture. The website showcases a diverse collection of fashion-forward and unique items, catering to individuals seeking stylish and curated designs for their wardrobe and living spaces.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

anthropologie.com Annual Revenue and Growth

anthropologie.com's annual sales on its online store amounted to $1.5B in 2024, up 20-50% from the previous year. For 2025, revenue is expected to grow by 10-20%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$1.5B
Annual growth forecast2024/2025
10-20%
Benchmark against your competitors for free
Continue with GoogleSign up with Google
eCommerce Revenue
anthropologie.com revenue by year

anthropologie.com's monthly revenueOVER TIME
View real-time data

Over the past three months, anthropologie.com revenue has experienced growth of 20%, compared to the preceding three months.

View real-time data
anthropologie.com revenue growth for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
In December 2025, anthropologie.com generated impressive online sales revenue of $193,993,342, significantly surpassing the FASHION AND APPAREL median of $92,600, though it remains well behind industry leader macys.com at $926,839,757. With a conversion rate between 1.50-2.00%, anthropologie.com falls short of the sector's high of 3.17% but is above the low of 0.72%. The average order value (AOV) ranged from $325 to $350, still below the high of $389. Additionally, the site recorded 33,047,357 sessions, lower than the leading site shein.com’s 304,519,814 but exceeding the median of 39,789.
Read more

anthropologie.com competitors

In December 2025, anthropologie.com outperformed its competitors in terms of revenue, with a total of $193,993,342. lulus.com lagged behind with $12,636,246, followed by davidsbridal.com with $8,897,761, freepeople.com with $62,195,315, revolve.com with $50,623,322, and shopbop.com with $13,042,380. In terms of transactions, Anthropologie had the highest number at 559,558, while revolve.com had 218,548, freepeople.com had 387,614, shopbop.com had 43,944, and davidsbridal.com had 70,808. anthropologie.com also had the highest number of sessions at 33,047,357, surpassing freepeople.com, revolve.com, shopbop.com, and davidsbridal.com. The average order value (AOV) for Anthropologie ranged from $325 to $350, while its conversion rate ranged from 1.50% to 2.00%. Overall, anthropologie.com demonstrated strong performance compared to its competitors in these key metrics.

lulus.com screenshot
#1 lulus.com
12.6M
Revenue
6.4M
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
davidsbridal.com screenshot
#2 davidsbridal.com
8.9M
Revenue
3.1M
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
freepeople.com screenshot
#3 freepeople.com
62.2M
Revenue
18.5M
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
revolve.com screenshot
#4 revolve.com
50.6M
Revenue
15.5M
Sessions
1.0-1.5%
Conv. rate
$225-250
AOV
shopbop.com screenshot
#5 shopbop.com
13M
Revenue
5.8M
Sessions
0.5-1.0%
Conv. rate
$275-300
AOV
anthropologie.com vs top market performers
anthropologie.com
top retailers
conversion rate vs average order value for anthropologie.com and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at anthropologie.com

In December large majority of sales on anthropologie.com, 74% was finalized on desktop devices, with 26% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on anthropologie.com, 74% was finalized on desktop devices, with 26% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

anthropologie.com channels

Identify top traffic channels that drive growth for anthropologie.comand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

anthropologie.com Google Ads spend

Evaluate anthropologie.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

anthropologie.com devices

Review anthropologie.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

anthropologie.com top markets

Explore anthropologie.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

anthropologie.com country & global rank

Assess the ranking of anthropologie.com among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard