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Oct 2025
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Home/Insights/Retailers/topgunsupply.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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63.2K
Revenue
Oct 25
21.4K
Sessions
Oct 25
0.5-1.0%
Conv. rate
Oct 25
$300-325
AOV
Oct 25
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Topgunsupply.com is an e-commerce platform that sells a range of firearm accessories, including pistols, rifles, barrels, and magazines. They also offer ammunition, firearm parts, and accessories such as holsters, sights, and grips. The website provides a user-friendly interface with detailed product information and secure online purchase options.

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topgunsupply.com Annual Revenue and Growth

topgunsupply.com's annual sales on its online store amounted to $977.1K in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 5-10%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$977.1K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
topgunsupply.com revenue by year

topgunsupply.com's monthly revenueOVER TIME
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Over the past three months, topgunsupply.com revenue has experienced decline of 22%, compared to the preceding three months.

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topgunsupply.com revenue decline for last six months
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OVERVIEW
In October 2025, topgunsupply.com reported online sales revenue of $63,189, significantly lower than the SPORTS median of $103,393. With a conversion rate ranging from 0.50-1.00%, it aligns with the lower end of the industry spectrum, while its average order value (AOV) of $300-325 remains below the high average of $652. The site attracted 21,373 sessions, far fewer than the median of 38,088 in its category, and well below industry leader gunbroker.com, which garnered an impressive 13,734,560 sessions. These metrics highlight both the challenges and potential growth areas for topgunsupply.com.
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topgunsupply.com competitors

In October 2025, when comparing topgunsupply.com to its competitors, it is evident that topgunsupply.com falls behind in terms of revenue, transactions, and sessions. While topgunsupply.com generated $63,189 in revenue from 197 transactions and 21,373 sessions, its competitors like Midwest Gun Works and Sig Sauer outperformed with revenues of $3,769,004 and $17,436,725, respectively. Midwest Gun Works also had a higher number of transactions and sessions compared to topgunsupply.com. Additionally, when looking at average order value (AOV) and conversion rates, topgunsupply.com had a similar AOV of $300-$325 as Wilson Combat, but its conversion rate of 0.50-1.00% was lower compared to some competitors like Mec-Gar and Sig Sauer who had conversion rates ranging from 1.00-2.50%. Overall, topgunsupply.com has room for improvement in increasing revenue, transactions, sessions, and conversion rates to compete effectively in the firearms supply industry.

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topgunsupply.com vs top market performers
topgunsupply.com
top retailers
conversion rate vs average order value for topgunsupply.com and its competitors
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Revenue share by device at topgunsupply.com

In October large majority of sales on topgunsupply.com, 64% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 36% of sales coming from desktop devices.

In October large majority of sales on topgunsupply.com, 64% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 36% of sales coming from desktop devices.
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topgunsupply.com channels

Identify top traffic channels that drive growth for topgunsupply.comand discover how performance of traffic channels has changed over time.

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topgunsupply.com Google Ads spend

Evaluate topgunsupply.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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topgunsupply.com devices

Review topgunsupply.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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topgunsupply.com top markets

Explore topgunsupply.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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topgunsupply.com country & global rank

Assess the ranking of topgunsupply.com among other retailers within its primary country and worldwide.

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