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May 2025
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Home/Insights/Retailers/adidas.co.nz
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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443.9K
Revenue
476.3K
Sessions
0.5-1.0%
Conv. rate
$100-125
AOV
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adidas.co.nz is an online retail platform offering a wide range of products, primarily focused on apparel, footwear, and accessories. The website showcases various collections from the renowned sportswear brand Adidas, catering to different sports, styles, and customer preferences. The platform provides a convenient shopping experience for individuals residing in New Zealand.

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adidas.co.nz's revenueOVER TIME
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Over the past three months, adidas.co.nz revenue has experienced growth of 2.6%, compared to the preceding three months.

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adidas.co.nz revenue growth for last six months
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OVERVIEW
adidas.co.nz in the FASHION AND APPAREL industry had a revenue of $443,887 in online sales with a conversion rate of 0.50-1.00% and an AOV of $100-125 in May 2025. They had 476,314 sessions on their website, compared to the highest sessions of 224,142,058 from shein.com, while the median sessions in the industry were 33,223. The largest online store in the industry was shein.com with a revenue of $731,622,726. The highest conversion rate was 3.09% and the highest AOV was $415, while the lowest conversion rate was 0.67% and the lowest AOV was $82.
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adidas.co.nz competitors

In May 2025, adidas.co.nz generated a revenue of $443,887 from 4,354 transactions with 476,314 sessions, resulting in an average order value (AOV) of $100-$125 and a conversion rate of 0.50-1.00%. Compared to its competitors, adidas.co.nz lags behind in terms of revenue and sessions. nike.com leads the pack with a revenue of $326,586,210 from 2,523,168 transactions and 116,622,635 sessions, boasting a higher AOV of $125-$150 and a conversion rate of 2.00-2.50%. sportsdirect.com and footlocker.com also outperform adidas.co.nz in terms of revenue, transactions, sessions, AOV, and conversion rate. Despite being a strong brand globally, adidas.co.nz faces stiff competition from its counterparts in the sports and athletic wear industry, and may need to strategize and innovate to increase its market share and revenue in the New Zealand market.

adidas.com screenshot
#1 adidas.com
49.1M
Revenue
22.6M
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
sportsdirect.com screenshot
#2 sportsdirect.com
72.4M
Revenue
23.9M
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
rebelsport.co.nz screenshot
#3 rebelsport.co.nz
1.7M
Revenue
1.8M
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
footlocker.com screenshot
#4 footlocker.com
35.9M
Revenue
13.8M
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
nike.com screenshot
#5 nike.com
326.6M
Revenue
116.6M
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
adidas.co.nz vs top market performers
adidas.co.nz
top retailers
conversion rate vs average order value for adidas.co.nz and its competitors
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Revenue share by device at adidas.co.nz

In May large majority of sales on adidas.co.nz, 72% was finalized on desktop devices, with 28% of sales coming from mobile devices.

In May large majority of sales on adidas.co.nz, 72% was finalized on desktop devices, with 28% of sales coming from mobile devices.
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adidas.co.nz channels

Identify top traffic channels that drive growth for adidas.co.nzand discover how performance of traffic channels has changed over time.

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adidas.co.nz Google Ads spend

Evaluate adidas.co.nz's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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adidas.co.nz devices

Review adidas.co.nz's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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adidas.co.nz top markets

Explore adidas.co.nz's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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adidas.co.nz country & global rank

Assess the ranking of adidas.co.nz among other retailers within its primary country and worldwide.

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