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Jul 2025
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Home/Insights/Retailers/adidas.co.nz
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

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329.8K
Revenue
469.3K
Sessions
0.5-1.0%
Conv. rate
$100-125
AOV
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adidas.co.nz is an online retail platform offering a wide range of products, primarily focused on apparel, footwear, and accessories. The website showcases various collections from the renowned sportswear brand Adidas, catering to different sports, styles, and customer preferences. The platform provides a convenient shopping experience for individuals residing in New Zealand.

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adidas.co.nz's revenueOVER TIME
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Over the past three months, adidas.co.nz revenue has experienced decline of 9.6%, compared to the preceding three months.

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adidas.co.nz revenue decline for last six months
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OVERVIEW
In July 2025, adidas.co.nz in the FASHION AND APPAREL industry generated $329,806 in online sales with a conversion rate of 0.50-1.00% and an average order value (AOV) of $100-125 from 469,316 sessions. The highest revenue in the industry came from shein.com with $817,680,251, while the highest conversion rate was 2.96% and the highest AOV was $402. The lowest conversion rate was 0.62% and the lowest AOV was $82, with a median revenue of $82,875 and a median of 36,317 sessions.
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adidas.co.nz competitors

In July 2025, adidas.co.nz generated a revenue of $329,806 with 3,291 transactions and 469,316 sessions, boasting an average order value (AOV) of $100-$125 and a conversion rate of 0.50-1.00%. In comparison, adidas.com, a major competitor, recorded a significantly higher revenue of $48,078,019 with 444,943 transactions and 26,008,310 sessions. While adidas.co.nz has a lower conversion rate, it maintains a similar AOV. sportsdirect.com and footlocker.com surpass adidas.co.nz in terms of revenue and transactions, with higher AOVs as well. rebelsport.co.nz, a local competitor, lags behind in revenue and sessions but shows a comparable conversion rate. nike.com emerges as a dominant force with a staggering revenue of $306,602,199, indicating its strong foothold in the market with higher transactions, sessions, AOV, and conversion rate than adidas.co.nz and its other competitors.

adidas.com screenshot
#1 adidas.com
48.1M
Revenue
26M
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
sportsdirect.com screenshot
#2 sportsdirect.com
65.5M
Revenue
21.2M
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
rebelsport.co.nz screenshot
#3 rebelsport.co.nz
1.6M
Revenue
2M
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
footlocker.com screenshot
#4 footlocker.com
40M
Revenue
16M
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
nike.com screenshot
#5 nike.com
306.6M
Revenue
114.5M
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
adidas.co.nz vs top market performers
adidas.co.nz
top retailers
conversion rate vs average order value for adidas.co.nz and its competitors
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Revenue share by device at adidas.co.nz

In July large majority of sales on adidas.co.nz, 73% was finalized on desktop devices, with 27% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on adidas.co.nz, 73% was finalized on desktop devices, with 27% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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adidas.co.nz channels

Identify top traffic channels that drive growth for adidas.co.nzand discover how performance of traffic channels has changed over time.

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adidas.co.nz Google Ads spend

Evaluate adidas.co.nz's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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adidas.co.nz devices

Review adidas.co.nz's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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adidas.co.nz top markets

Explore adidas.co.nz's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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adidas.co.nz country & global rank

Assess the ranking of adidas.co.nz among other retailers within its primary country and worldwide.

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