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Sep 2024
All countries
TRANSACTION INTELLIGENCE - SEP 2024 GLOBALLY

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31.8M
Revenue
25.8M
Sessions
1.0-1.5%
Conversion rate
$100-125
Average order value
Online only revenue for puma.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Puma.com is an official online platform for German sports apparel and footwear brand Puma. It offers a wide range of products including athletic shoes, clothing, and accessories for men, women, and children. The website also provides information about the brand, its partnerships, campaigns, and store locators.

puma.com’s revenueOVER TIME
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Over the past three months, puma.com revenue has experienced growth of 5.5%, compared to the preceding three months.

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puma.com revenue growth for last six months
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OVERVIEW
In September 2024, puma.com in the FASHION AND APPAREL industry had online sales revenue of $31,816,956, conversion rate of 1.00-1.50%, AOV of $100-125, and sessions of 25,839,606. Compared to the median revenue of $94,472, a very high conversion rate of 3.32%, a very high AOV of $399, and a very high sessions of 175,831,303 from shein.com, puma.com's performance metrics show it is a strong player in the market but with room for improvement in increasing its revenue and engagement with customers.
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puma.com competitors

When comparing puma.com to its competitors in September 2024, we see that puma.com generated a revenue of $31,816,956 with 316,546 transactions and 25,839,606 sessions, boasting an average order value (AOV) of $100-$125 and a conversion rate of 1.00-1.50%. In contrast, zappos.com had a higher revenue of $46,655,209 but with fewer transactions (361,933) and sessions (14,318,483), a higher AOV of $125-$150, and a higher conversion rate of 2.50-3.00%. sportsdirect.com had the highest revenue at $52,207,702 with 644,559 transactions and 18,956,392 sessions, a lower AOV of $75-$100, and a conversion rate of 3.00-3.50%. footlocker.com, nike.com, and lifestylestores.com also displayed varying metrics in revenue, transactions, sessions, AOV, and conversion rates, showcasing the diverse competitive landscape in the online sports apparel and footwear market.

#1 sportsdirect.com
52.2M
Revenue
19M
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
#2 nike.com
290.5M
Revenue
117M
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
#3 footlocker.com
26.4M
Revenue
13.2M
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
#4 zappos.com
46.7M
Revenue
14.3M
Sessions
2.5-3.0%
Conv. rate
$125-150
AOV
#5 lifestylestores.com
638.6K
Revenue
1.6M
Sessions
0.5-1.0%
Conv. rate
$50-75
AOV
puma.com vs top market performers
puma.com
top retailers
conversion rate vs average order value for puma.com and its competitors
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puma.com brandsby revenue

2
Logo for scandipwa logoScandipwa Logo
3
Logo for puma homePuma Home

puma.com categoriesby revenue

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brands overtime comparison

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puma.com channels

Identify top traffic channels that drive growth for puma.comand discover how performance of traffic channels has changed over time.

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puma.com Google Ads spend

Evaluate puma.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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puma.com devices

Review puma.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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puma.com top markets

Explore puma.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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puma.com country & global rank

Assess the ranking of puma.com among other retailers within its primary country and worldwide.

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