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Sep 2024
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Home/Insights/Retailers/adidas.com.au
TRANSACTION INTELLIGENCE - SEP 2024 GLOBALLY

Favicon for adidas.com.auadidas.com.au

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4.4M
Revenue
2.1M
Sessions
2.0-2.5%
Conversion rate
$75-100
Average order value
Online only revenue for adidas.com.au, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Adidas.com.au is a renowned website primarily focused on selling athletic wear, shoes, and accessories. The website offers a wide range of products catering to various sports disciplines, including soccer, running, basketball, and more. It provides customers with a platform to explore and purchase high-quality sports apparel from the celebrated Adidas brand.

adidas.com.au’s revenueOVER TIME
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Over the past three months, adidas.com.au revenue has experienced decline of 16%, compared to the preceding three months.

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adidas.com.au revenue decline for last six months
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OVERVIEW
In September 2024, adidas.com.au in the FASHION AND APPAREL industry generated online sales revenue of $4,449,383 with a conversion rate of 2.00-2.50% and an average order value (AOV) of $75-100. The store had 2,084,537 sessions, while the top performer in the category was shein.com with $621,844,493 in revenue, a conversion rate of 3.32%, and an AOV of $399, along with 175,831,303 sessions. The median revenue in the industry was $94,472, the median AOV was $79, and the median sessions were 36,862.
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adidas.com.au competitors

In comparison to its competitors, adidas.com.au falls in the middle range in terms of revenue and transactions. asos.com leads the pack with the highest revenue of $112,323,374 and the highest number of transactions at 789,570. However, adidas.com.au has a higher conversion rate of 2.00-2.50% compared to some competitors like footlocker.com and adidas.com. sportsdirect.com stands out with the highest conversion rate of 3.00-3.50%. When looking at average order value (AOV), adidas.com.au is on par with sportsdirect.com at $75-100. stockx.com has the highest AOV at $325-350. In terms of sessions, asos.com has the highest at 52,643,487 while adidas.com.au follows with 2,084,537. Overall, adidas.com.au holds its own among its competitors in the online retail space.

#1 adidas.com
46.3M
Revenue
26.9M
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
#2 sportsdirect.com
52.2M
Revenue
19M
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
#3 footlocker.com
26.4M
Revenue
13.2M
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
#4 endclothing.com
24.8M
Revenue
5.2M
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
#5 asos.com
112.3M
Revenue
52.6M
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
CLOSEST COMPETITORSby revenue
Favicon for asos.comasos.com
Favicon for dickssportinggoods.comdickssportinggoods.com
Favicon for farfetch.comfarfetch.com
Favicon for jdsports.co.ukjdsports.co.uk
Favicon for sportsdirect.comsportsdirect.com
Favicon for zappos.comzappos.com
Favicon for adidas.comadidas.com
Favicon for footlocker.comfootlocker.com
Favicon for endclothing.comendclothing.com
Favicon for adidas.co.ukadidas.co.uk
Favicon for adidas.com.auadidas.com.au
$4.4M
Favicon for highsnobiety.comhighsnobiety.com
Favicon for unisportstore.comunisportstore.com
TOP MARKET PERFORMERSby revenue
1
Favicon for nike.comnike.com
$290.5M
2
Favicon for stockx.comstockx.com
3
Favicon for asos.comasos.com
4
Favicon for dickssportinggoods.comdickssportinggoods.com
5
Favicon for farfetch.comfarfetch.com
6
Favicon for jdsports.co.ukjdsports.co.uk
7
Favicon for sportsdirect.comsportsdirect.com
8
Favicon for zappos.comzappos.com
9
Favicon for adidas.comadidas.com
10
Favicon for footlocker.comfootlocker.com
adidas.com.au vs top market performers
adidas.com.au
top retailers
conversion rate vs average order value for adidas.com.au and its competitors
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adidas.com.au brandsby revenue

1
Logo for originalsOriginals
Top retailers:adidas.comadidas.caadidas.de
2
Logo for men • originalsMen • Originals
Top retailers:adidas.co.ukadidas.caadidas.com.sg
3
Logo for rugbyRugby
Top retailers:hargravesotc.comwalmart.comamazon.com
4
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Top retailers:adidas.com.sgadidas.com.my
5
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Top retailers:adidas.comadidas.cawilson.com

adidas.com.au categoriesby revenue

1
Shoes
Top retailers:nike.comdsw.comzappos.com
2
Apparel & Accessories
Top retailers:asos.comeurocarparts.comtemu.com
3
Shirts & Tops
Top retailers:hm.comuniqlo.comamazon.com
4
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Top retailers:zara.comgap.comjcrew.com
5
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Top retailers:levi.comgap.comlululemon.com
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brands overtime comparison

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adidas.com.au channels

Identify top traffic channels that drive growth for adidas.com.auand discover how performance of traffic channels has changed over time.

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adidas.com.au Google Ads spend

Evaluate adidas.com.au's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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adidas.com.au devices

Review adidas.com.au's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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adidas.com.au top markets

Explore adidas.com.au's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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adidas.com.au country & global rank

Assess the ranking of adidas.com.au among other retailers within its primary country and worldwide.

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