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Dec 2025
All countries
Home/Insights/Retailers/footlocker.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

Favicon for footlocker.comfootlocker.com

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68.3M
Revenue
Dec 25
30.7M
Sessions
Dec 25
1.5-2.0%
Conv. rate
Dec 25
$125-150
AOV
Dec 25
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Footlocker.com is an online retail platform that specializes in selling athletic footwear, sportswear, and accessories. It offers a wide selection of leading footwear brands, including sneakers, trainers, running shoes, and casual footwear for men, women, and children. Additionally, they provide apparel and gear related to various sports and events.

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footlocker.com Annual Revenue and Growth

footlocker.com's annual sales on its online store amounted to $323M in 2024, up 10-20% from the previous year. For 2025, revenue is expected to grow by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$323M
Annual growth forecast2024/2025
20-50%
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eCommerce Revenue
footlocker.com revenue by year

footlocker.com's monthly revenueOVER TIME
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Over the past three months, footlocker.com revenue has experienced growth of 43%, compared to the preceding three months.

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footlocker.com revenue growth for last six months
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OVERVIEW
In December 2025, footlocker.com generated $68,334,996 in online sales, falling below the FASHION AND APPAREL median of $92,600. With a conversion rate between 1.50-2.00%, it remains under the high industry benchmark of 3.17%. The average order value (AOV) ranged from $125 to $150, significantly lower than the top AOV of $389. The site recorded 30,742,387 sessions, notably less than the highest in the sector, shein.com, which had 304,519,814 sessions, while the median for sessions in this industry stands at 39,789, indicating a need for improved engagement strategies.
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footlocker.com competitors

In December 2025, footlocker.com reported a revenue of $68,334,996 with 507,763 transactions and 30,742,387 sessions. The average order value (AOV) ranged from $125 to $150, with a conversion rate of 1.50% to 2.00%. In comparison to its competitors, nike.com stands out with a revenue of $393,134,843, 3,147,533 transactions, and 128,084,815 sessions. Their AOV falls between $100 and $125, with a conversion rate of 2.00% to 2.50%. hibbett.com, champssports.com, finishline.com, and flightclub.com also show varying performance metrics in terms of revenue, transactions, sessions, AOV, and conversion rates. Overall, footlocker.com remains competitive within the online footwear market, but there are notable differences in performance metrics compared to its counterparts in December 2025.

hibbett.com screenshot
#1 hibbett.com
16.6M
Revenue
10.3M
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
nike.com screenshot
#2 nike.com
393.1M
Revenue
128.1M
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
champssports.com screenshot
#3 champssports.com
17M
Revenue
7M
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
finishline.com screenshot
#4 finishline.com
45.7M
Revenue
14.8M
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
flightclub.com screenshot
#5 flightclub.com
17.3M
Revenue
4.7M
Sessions
1.0-1.5%
Conv. rate
$250-275
AOV
footlocker.com vs top market performers
footlocker.com
top retailers
conversion rate vs average order value for footlocker.com and its competitors
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Revenue share by device at footlocker.com

In December large majority of sales on footlocker.com, 55% was finalized on desktop devices, with 45% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on footlocker.com, 55% was finalized on desktop devices, with 45% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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footlocker.com channels

Identify top traffic channels that drive growth for footlocker.comand discover how performance of traffic channels has changed over time.

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footlocker.com Google Ads spend

Evaluate footlocker.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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footlocker.com devices

Review footlocker.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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footlocker.com top markets

Explore footlocker.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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footlocker.com country & global rank

Assess the ranking of footlocker.com among other retailers within its primary country and worldwide.

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