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Mar 2026
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Home/Insights/Retailers/footlocker.com
TRANSACTION INTELLIGENCE - MAR 2026 GLOBALLY

Favicon for footlocker.comfootlocker.com

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15.6M
Revenue
Mar 26
14.7M
Sessions
Mar 26
1.0-1.5%
Conv. rate
Mar 26
$75-100
AOV
Mar 26
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Footlocker.com is an online retail platform that specializes in selling athletic footwear, sportswear, and accessories. It offers a wide selection of leading footwear brands, including sneakers, trainers, running shoes, and casual footwear for men, women, and children. Additionally, they provide apparel and gear related to various sports and events.

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footlocker.com Annual Revenue and Growth

footlocker.com's annual sales on its online store amounted to $427.8M in 2025, up 20-50% from the previous year. For 2026, revenue is expected to decline by 50%+. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2025
$427.8M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
footlocker.com revenue by year

footlocker.com's monthly revenueOVER TIME
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Over the past three months, footlocker.com revenue has experienced decline of 81%, compared to the preceding three months.

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footlocker.com revenue decline for last six months
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OVERVIEW
In March 2026, footlocker.com generated $15,620,159 in online sales with a conversion rate of 1.00-1.50%, below the industry high of 3.14%. Its average order value (AOV) ranged from $75 to $100, slightly above the low end of the FASHION AND APPAREL spectrum. The website attracted 14,735,167 sessions, significantly fewer than the industry leader, shein.com, which recorded 298,145,068 sessions. Comparatively, the median revenue for the lifestyle category stands at $83,040, indicating footlocker.com is performing below average within its competitive landscape. Overall, the metrics suggest room for growth and improvement in both engagement and sales.
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footlocker.com competitors

In March 2026, footlocker.com reported revenue of $15,620,159 with 200,799 transactions and 14,735,167 sessions, boasting an average order value (AOV) of $75-100 and a conversion rate of 1.00-1.50%. In comparison, competitors like hibbett.com had a higher revenue of $20,476,878 but fewer transactions and sessions, with a higher AOV of $125-150 and a conversion rate of 1.50-2.00%. nike.com dominated the competition with revenue reaching $266,274,312, 2,093,238 transactions, and 107,785,546 sessions, alongside a similar AOV and conversion rate. While champsports.com had a lower revenue than footlocker.com at $8,819,186, they had a higher conversion rate of 2.00-2.50%. finishline.com also outperformed footlocker.com with revenue of $26,648,122 and an AOV of $150-175, along with a conversion rate of 1.50-2.00%. flightclub.com trailed behind footlocker.com in revenue, but had a higher AOV of $250-275 despite a lower conversion rate of 0.50-1.00%.

hibbett.com screenshot
#1 hibbett.com
20.5M
Revenue
8.3M
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
nike.com screenshot
#2 nike.com
266.3M
Revenue
107.8M
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
champssports.com screenshot
#3 champssports.com
8.8M
Revenue
4.1M
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
finishline.com screenshot
#4 finishline.com
26.6M
Revenue
9.5M
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
flightclub.com screenshot
#5 flightclub.com
12.6M
Revenue
4.9M
Sessions
0.5-1.0%
Conv. rate
$250-275
AOV
footlocker.com vs top market performers
footlocker.com
top retailers
conversion rate vs average order value for footlocker.com and its competitors
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Revenue share by device at footlocker.com

In March large majority of sales on footlocker.com, 57% was finalized on desktop devices, with 43% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In March large majority of sales on footlocker.com, 57% was finalized on desktop devices, with 43% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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footlocker.com channels

Identify top traffic channels that drive growth for footlocker.comand discover how performance of traffic channels has changed over time.

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footlocker.com Google Ads spend

Evaluate footlocker.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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footlocker.com devices

Review footlocker.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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footlocker.com top markets

Explore footlocker.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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footlocker.com country & global rank

Assess the ranking of footlocker.com among other retailers within its primary country and worldwide.

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