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Sep 2025
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Home/Insights/Retailers/footlocker.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

Favicon for footlocker.comfootlocker.com

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26.2M
Revenue
Sep 25
13M
Sessions
Sep 25
1.5-2.0%
Conv. rate
Sep 25
$100-125
AOV
Sep 25
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Footlocker.com is an online retail platform that specializes in selling athletic footwear, sportswear, and accessories. It offers a wide selection of leading footwear brands, including sneakers, trainers, running shoes, and casual footwear for men, women, and children. Additionally, they provide apparel and gear related to various sports and events.

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footlocker.com Annual Revenue and Growth

footlocker.com's annual sales on its online store amounted to $323M in 2024, up 10-20% from the previous year. For 2025, revenue is expected to grow by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$323M
Annual growth forecast2024/2025
20-50%
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eCommerce Revenue
footlocker.com revenue by year

footlocker.com's monthly revenueOVER TIME
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Over the past three months, footlocker.com revenue has experienced decline of 2.7%, compared to the preceding three months.

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footlocker.com revenue decline for last six months
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OVERVIEW
In September 2025, footlocker.com generated $26,200,462 in online sales, significantly lower than the FASHION AND APPAREL median of $74,931, while sessions reached 13,036,986, well above the median of 34,221, yet far behind the leading shein.com with 297,137,690 sessions; footlocker.com maintained a conversion rate of 1.50-2.00%, below the industry high of 3.2% but above the low of 0.68%, and its average order value (AOV) ranged from $100-125, compared to a high of $382 and a low of $73 within the sector.
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footlocker.com competitors

In September 2025, footlocker.com generated a revenue of $26,200,462 from 212,098 transactions and 13,036,986 sessions with an average order value (AOV) of $100-125 and a conversion rate of 1.50-2.00%. Comparing this data to its competitors, we see that nike.com outperformed footlocker.com significantly with a revenue of $236,076,012 from 1,880,990 transactions and 99,991,687 sessions. hibbett.com and finishline.com also performed better in terms of revenue and transactions compared to footlocker.com. However, footlocker.com had a higher conversion rate than nike.com and similar AOV to most of its competitors. Champs Sports had the highest conversion rate, while Flight Club had the highest AOV among the listed competitors. Overall, footlocker.com falls within the range of its competitors in terms of revenue, transactions, AOV, and conversion rate.

hibbett.com screenshot
#1 hibbett.com
14.4M
Revenue
5.8M
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
nike.com screenshot
#2 nike.com
236.1M
Revenue
100M
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
champssports.com screenshot
#3 champssports.com
7.9M
Revenue
3.4M
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
finishline.com screenshot
#4 finishline.com
19.9M
Revenue
6.6M
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
flightclub.com screenshot
#5 flightclub.com
13M
Revenue
3.8M
Sessions
1.0-1.5%
Conv. rate
$250-275
AOV
footlocker.com vs top market performers
footlocker.com
top retailers
conversion rate vs average order value for footlocker.com and its competitors
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Revenue share by device at footlocker.com

In September large majority of sales on footlocker.com, 52% was finalized on desktop devices, with 48% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on footlocker.com, 52% was finalized on desktop devices, with 48% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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footlocker.com channels

Identify top traffic channels that drive growth for footlocker.comand discover how performance of traffic channels has changed over time.

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footlocker.com Google Ads spend

Evaluate footlocker.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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footlocker.com devices

Review footlocker.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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footlocker.com top markets

Explore footlocker.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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footlocker.com country & global rank

Assess the ranking of footlocker.com among other retailers within its primary country and worldwide.

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