ae.com
Shop American Eagle men's and women's jeans, tops, bottoms, activewear, loungewear and more. Find hoodies, t-shirts, jeans, shorts, and more in additional sizes and styles at AE.com
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ae.com Annual Revenue and Growth
ae.com's annual sales on its online store amounted to $912.2M in 2025, up 10-20% from the previous year. For 2026, revenue is expected to decline by 0-5%. This would mark a reversal from last year's growth.
ae.com's monthly revenueOVER TIME
Over the past three months, ae.com revenue has experienced decline of 30%, compared to the preceding three months.
ae.com competitors
In April 2026, ae.com generated $64,797,890 in revenue with a conversion rate of 1.00-1.50%. Its competitor, hm.com, led the market with a significant $121,669,701 in revenue and a higher conversion rate of 1.50-2.00%, despite a similar average order value (AOV) of $50-75. hollisterco.com performed well, achieving $40,584,796 in revenue with an impressive conversion rate of 2.00-2.50%, while pacsun.com had $32,516,602 in revenue but excelled in conversion with a rate of 2.50-3.00%. levi.com, with a higher AOV of $200-225, garnered $38,299,274 but lagged in conversions at 0.50-1.00%. forever21.com saw modest performance with $579,523 in revenue, echoing similar AOV and conversion metrics to ae.com. Overall, ae.com competes well but faces challenges from higher-performing brands like hm.com and hollisterco.com in terms of revenue and conversions.
Revenue share by device at ae.com
In April large majority of sales on ae.com, 82% was finalized on desktop devices, with 18% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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ae.com channels
Identify top traffic channels that drive growth for ae.comand discover how performance of traffic channels has changed over time.
ae.com Google Ads spend
Evaluate ae.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
ae.com devices
Review ae.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
