ae.com
Shop American Eagle men's and women's jeans, tops, bottoms, activewear, loungewear and more. Find hoodies, t-shirts, jeans, shorts, and more in additional sizes and styles at AE.com
GRIPS CUSTOMERS & RESEARCH PARTNERS
ae.com Annual Revenue and Growth
ae.com's annual sales on its online store amounted to $912.2M in 2025, up 10-20% from the previous year. For 2026, revenue is expected to grow by 20-50%. The trend is expected to accelerate.
ae.com's monthly revenueOVER TIME
Over the past three months, ae.com revenue has experienced growth of 23%, compared to the preceding three months.
ae.com competitors
In January 2026, ae.com reported a revenue of $65,625,019 from 338,781 transactions and 23,728,702 sessions, with an average order value (AOV) of $175-$200 and a conversion rate of 1.00-1.50%. Compared to its competitors, forever21.com had a revenue of $729,023 from 13,090 transactions and 1,352,453 sessions, with an AOV of $50-$75 and a conversion rate of 0.50-1.00%. levi.com recorded a revenue of $41,862,616 from 203,432 transactions and 18,610,268 sessions, with an AOV of $200-$225 and a conversion rate of 1.00-1.50%. hollisterco.com generated $43,546,630 in revenue from 568,253 transactions and 22,518,452 sessions, with an AOV of $75-$100 and a conversion rate of 2.50-3.00%. pacsun.com had a revenue of $28,375,875 from 290,266 transactions and 10,480,293 sessions, with an AOV of $75-$100 and a conversion rate of 2.50-3.00%. Lastly, hm.com reported a revenue of $133,995,744 from 2,075,362 transactions and 103,893,409 sessions, with an AOV of $50-$75 and a conversion rate of 1.50-2.00%. Overall, ae.com falls within the competitive range of its industry peers in terms of revenue, transactions, sessions, AOV, and conversion rate.
Revenue share by device at ae.com
In January large majority of sales on ae.com, 82% was finalized on desktop devices, with 18% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Gain even more insights with the Grips app
ae.com channels
Identify top traffic channels that drive growth for ae.comand discover how performance of traffic channels has changed over time.
ae.com Google Ads spend
Evaluate ae.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
ae.com devices
Review ae.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
