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Nov 2025
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TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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110.2M
Revenue
Nov 25
38.4M
Sessions
Nov 25
1.0-1.5%
Conv. rate
Nov 25
$175-200
AOV
Nov 25
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Shop American Eagle men's and women's jeans, tops, bottoms, activewear, loungewear and more. Find hoodies, t-shirts, jeans, shorts, and more in additional sizes and styles at AE.com

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ae.com's monthly revenueOVER TIME
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Over the past three months, ae.com revenue has experienced growth of 17%, compared to the preceding three months.

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ae.com revenue growth for last six months
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OVERVIEW
In November 2025, ae.com, a key player in the lifestyle and fashion apparel industry, achieved online sales revenue of $110,227,877, surpassing the median of $93,064, yet lagging significantly behind industry leader shein.com at $916,157,774; with a conversion rate of 1.00-1.50%, it falls short of the high industry benchmark of 3.37% but remains above the low of 0.73%; their average order value (AOV) ranged from $175-200, which is below the high of $375 and above the low of $76, while sessions reached 38,397,124, higher than the median of 36,492 but far less than shein.com's 342,497,064.
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ae.com competitors

In November 2025, ae.com reported a revenue of $110,227,877 with 567,292 transactions and 38,397,124 sessions, boasting an average order value (AOV) of $175-200 and a conversion rate of 1.00-1.50%. Compared to its competitors, ae.com falls behind in revenue when compared to hm.com at $356,999,826. However, ae.com has a similar AOV range as hm.com and levi.com, indicating a comparable customer spending pattern. In terms of conversion rate, ae.com sits in the middle of the pack with hollisterco.com and pacsun.com leading the way. Despite having a lower revenue than some competitors like forever21.com and hollisterco.com, ae.com's strong AOV and decent conversion rate suggest that it still holds its own in the competitive online retail market.

forever21.com screenshot
#1 forever21.com
963.8K
Revenue
1.4M
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
abercrombie.com screenshot
#2 abercrombie.com
96.9M
Revenue
30.5M
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
levi.com screenshot
#3 levi.com
78.3M
Revenue
22.6M
Sessions
1.5-2.0%
Conv. rate
$175-200
AOV
hollisterco.com screenshot
#4 hollisterco.com
115.1M
Revenue
44.8M
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
pacsun.com screenshot
#5 pacsun.com
58.7M
Revenue
17.3M
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
ae.com vs top market performers
ae.com
top retailers
conversion rate vs average order value for ae.com and its competitors
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Revenue share by device at ae.com

In November large majority of sales on ae.com, 82% was finalized on desktop devices, with 18% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on ae.com, 82% was finalized on desktop devices, with 18% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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ae.com channels

Identify top traffic channels that drive growth for ae.comand discover how performance of traffic channels has changed over time.

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ae.com Google Ads spend

Evaluate ae.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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ae.com devices

Review ae.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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ae.com top markets

Explore ae.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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ae.com country & global rank

Assess the ranking of ae.com among other retailers within its primary country and worldwide.

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