forever21.com
Forever21.com is an online platform offering a wide range of fashionable clothing and accessories for men, women, and children. Their inventory includes trendy apparel, shoes, swimwear, lingerie, as well as jewelry and beauty products. They cater to diverse customer preferences and sizes, from petite to plus-sized options.
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forever21.com Annual Revenue and Growth
forever21.com's annual sales on its online store amounted to $33M in 2025, down 50%+ from the previous year. For 2026, revenue is expected to decline by 50%+. The trend is expected to accelerate.
forever21.com's monthly revenueOVER TIME
Over the past three months, forever21.com revenue has experienced decline of 33%, compared to the preceding three months.
forever21.com competitors
In April 2026, forever21.com generated a revenue of $579,523 from 11,065 transactions over 1,010,834 sessions, with an average order value (AOV) between $50-$75 and a conversion rate of 1.00-1.50%. In comparison, competitors like boohoo.com and lulus.com show significantly higher performance; boohoo.com earned $10,445,010 from 222,791 transactions with a conversion rate of 3.00-3.50%, while lulus.com achieved $30,276,172 with a conversion rate of 2.00-2.50%. prettylittlething.us outperformed forever21.com too, with a revenue of $4,957,254 and a conversion rate of 2.00-2.50%. However, hm.com and asos.com dominate the market with revenues of $121,669,701 and $95,385,517, respectively, both achieving higher AOVs and conversion rates. Overall, forever21.com lags behind its competitors, highlighting a need for improvement in sales and customer conversion strategies.
Revenue share by device at forever21.com
In April large majority of sales on forever21.com, 50% was finalized on desktop devices, with 50% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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forever21.com channels
Identify top traffic channels that drive growth for forever21.comand discover how performance of traffic channels has changed over time.
forever21.com Google Ads spend
Evaluate forever21.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
forever21.com devices
Review forever21.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
