forever21.com
Forever21.com is an online platform offering a wide range of fashionable clothing and accessories for men, women, and children. Their inventory includes trendy apparel, shoes, swimwear, lingerie, as well as jewelry and beauty products. They cater to diverse customer preferences and sizes, from petite to plus-sized options.
GRIPS CUSTOMERS & RESEARCH PARTNERS
forever21.com Annual Revenue and Growth
forever21.com's annual sales on its online store amounted to $33M in 2025, down 50%+ from the previous year. For 2026, revenue is expected to decline by 50%+. The trend is expected to accelerate.
forever21.com's monthly revenueOVER TIME
Over the past three months, forever21.com revenue has experienced growth of 39%, compared to the preceding three months.
forever21.com competitors
In June 2026, forever21.com generated a revenue of $1,096,095 from 18,627 transactions across 1,227,305 sessions, resulting in a conversion rate of 1.50-2.00%. Comparatively, boohoo.com significantly outperformed with $14,271,610 in revenue and a conversion rate of 3.00-3.50%, though it shares a similar average order value (AOV) of $50-75. prettylittlething.us achieved a revenue of $6,600,526, benefiting from a higher conversion rate of 2.50-3.00% and an AOV of $100-125. lulus.com also excelled with $16,940,248 in revenue and an AOV matching prettylittlething.us, but its conversion rate of 2.00-2.50% was competitive. hm.com and asos.com dwarfed forever21.com, with revenues of $221,991,067 and $93,892,648, respectively, though both maintained a lower AOV and comparable conversion rates. Overall, forever21.com faces substantial challenges from these formidable competitors in the online fashion space.
Revenue share by device at forever21.com
In June large majority of sales on forever21.com, 50% was finalized on desktop devices, with 50% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Industries forever21.com operates in
forever21.com is tracked across 10 e-commerce industries. Explore market size, leading retailers and benchmarks for each.
Gain even more insights with the Grips app
forever21.com channels
Identify top traffic channels that drive growth for forever21.comand discover how performance of traffic channels has changed over time.
forever21.com Google Ads spend
Evaluate forever21.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
forever21.com devices
Review forever21.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
