forever21.com
Forever21.com is an online platform offering a wide range of fashionable clothing and accessories for men, women, and children. Their inventory includes trendy apparel, shoes, swimwear, lingerie, as well as jewelry and beauty products. They cater to diverse customer preferences and sizes, from petite to plus-sized options.
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forever21.com Annual Revenue and Growth
forever21.com's annual sales on its online store amounted to $33M in 2025, down 50%+ from the previous year. For 2026, revenue is expected to decline by 50%+. The trend is expected to accelerate.
forever21.com's monthly revenueOVER TIME
Over the past three months, forever21.com revenue has experienced growth of 5.2%, compared to the preceding three months.
forever21.com competitors
In January 2026, forever21.com reported a revenue of $729,023 from 13,090 transactions and 1,352,453 sessions, with an average order value (AOV) ranging from $50 to $75 and a conversion rate of 0.50% to 1.00%. Comparatively, its competitors show a higher revenue performance: prettylittlething.us generated $8,788,752 with 86,942 transactions and 2,784,186 sessions, boasting an AOV of $100 to $125 and a conversion rate of 3.00% to 3.50%. boohoo.com had revenue of $14,914,345 from 244,406 transactions and 8,416,876 sessions, with a similar AOV as forever21.com but a higher conversion rate of 2.50% to 3.00%. Other competitors like lulus.com, H&M, and ASOS also outperformed forever21.com in terms of revenue, transactions, and conversion rates, indicating a more robust online presence and customer engagement within the online fashion industry.
Revenue share by device at forever21.com
In January large majority of sales on forever21.com, 50% was finalized on desktop devices, with 50% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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forever21.com channels
Identify top traffic channels that drive growth for forever21.comand discover how performance of traffic channels has changed over time.
forever21.com Google Ads spend
Evaluate forever21.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
forever21.com devices
Review forever21.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
