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Sep 2025
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Home/Insights/Retailers/atlantictactical.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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77K
Revenue
Sep 25
32.4K
Sessions
Sep 25
0.5-1.0%
Conv. rate
Sep 25
$250-275
AOV
Sep 25
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Atlantictactical.com is an online retail platform specializing in professional-grade tactical gear and equipment. Their inventory consists of a wide range of items, including firearms, ammunition, body armor, tactical clothing, duty gear, and accessories. The website provides a variety of options to fulfill the needs of law enforcement, military personnel, and outdoor enthusiasts.

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atlantictactical.com Annual Revenue and Growth

atlantictactical.com's annual sales on its online store amounted to $899.4K in 2024, up 0-5% from the previous year. For 2025, revenue is expected to grow by 10-20%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$899.4K
Annual growth forecast2024/2025
10-20%
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eCommerce Revenue
atlantictactical.com revenue by year

atlantictactical.com's monthly revenueOVER TIME
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Over the past three months, atlantictactical.com revenue has experienced decline of 3.4%, compared to the preceding three months.

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atlantictactical.com revenue decline for last six months
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OVERVIEW
In September 2025, atlantictactical.com generated $77,033 in online sales with a conversion rate of 0.50-1.00%, compared to the SPORTS median of $97,179 and a high of 2.52%. The average order value (AOV) ranged from $250 to $275, significantly lower than the industry high of $635. The site recorded 32,386 sessions, just below the median of 38,020, far from the leading competitor gunbroker.com, which boasts an impressive 12,770,933 sessions and $284,462,394 in revenue. Overall, these metrics indicate room for improvement in performance within the competitive landscape.
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atlantictactical.com competitors

When comparing atlantictactical.com to its competitors in September 2025, it is evident that atlantictactical.com falls in the middle of the pack in terms of revenue, with $77,033. In terms of transactions, it has 292, sessions at 32,386, an average order value (AOV) between $250-$275, and a conversion rate of 0.50-1.00. In comparison, lawmens.com has a revenue of $32,444 with 78 transactions, 6,523 sessions, an AOV of $400-$425, and a conversion rate of 1.00-1.50. uniteduniform.com follows with a revenue of $23,141, 88 transactions, 4,818 sessions, an AOV of $250-$275, and a conversion rate of 1.50-2.00. The high performers in the group include smith-wesson.com with a revenue of $4,560,362, sigsauer.com with $14,636,733, and safariland.com with $1,336,835, each showing significantly higher revenue and transaction numbers compared to atlantictactical.com and its closest competitors.

lawmens.com screenshot
#1 lawmens.com
32.4K
Revenue
6.5K
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
uniteduniform.com screenshot
#2 uniteduniform.com
23.1K
Revenue
4.8K
Sessions
1.5-2.0%
Conv. rate
$250-275
AOV
smith-wesson.com screenshot
#3 smith-wesson.com
4.6M
Revenue
2M
Sessions
0.0-0.5%
Conv. rate
$500-600
AOV
safariland.com screenshot
#4 safariland.com
1.3M
Revenue
601.1K
Sessions
0.5-1.0%
Conv. rate
$300-325
AOV
sigsauer.com screenshot
#5 sigsauer.com
14.6M
Revenue
2.1M
Sessions
0.5-1.0%
Conv. rate
$800-900
AOV
atlantictactical.com vs top market performers
atlantictactical.com
top retailers
conversion rate vs average order value for atlantictactical.com and its competitors
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Revenue share by device at atlantictactical.com

In September large majority of sales on atlantictactical.com, 69% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 31% of sales coming from desktop devices.

In September large majority of sales on atlantictactical.com, 69% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 31% of sales coming from desktop devices.
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atlantictactical.com channels

Identify top traffic channels that drive growth for atlantictactical.comand discover how performance of traffic channels has changed over time.

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atlantictactical.com Google Ads spend

Evaluate atlantictactical.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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atlantictactical.com devices

Review atlantictactical.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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atlantictactical.com top markets

Explore atlantictactical.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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atlantictactical.com country & global rank

Assess the ranking of atlantictactical.com among other retailers within its primary country and worldwide.

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