buybuybaby.com
buybuybaby.com is an online platform that offers a wide range of baby and infant products. Their inventory comprises items such as furniture, bedding, apparel, accessories, strollers, car seats, toys, and feeding supplies. The website provides a convenient shopping experience and a variety of options for parents and caretakers of young children.
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buybuybaby.com Annual Revenue and Growth
buybuybaby.com's annual sales on its online store amounted to $9.4M in 2025, down 50%+ from the previous year. For 2026, revenue is expected to decline by 50%+. The trend is expected to accelerate.
buybuybaby.com's monthly revenueOVER TIME
Over the past three months, buybuybaby.com revenue has experienced decline of 70%, compared to the preceding three months.
buybuybaby.com competitors
buybuybaby.com trails its competitors significantly in revenue, generating only $22,400 compared to babylist.com’s $107.3 million as of July 2026. Additionally, buybuybaby.com ranks last in transactions with just 111, compared to babylist.com’s impressive 456,000, marking a gap of 455,889. The website also sees the fewest sessions at 3,776, falling short by 18.2 million sessions compared to babylist.com. In terms of average order value (AOV), buybuybaby.com has a range of $200-225, which is comparable to albeebaby.com but lower than potterybarnkids.com, which boasts an AOV of $325-350. Despite sharing a conversion rate of 2.50-3.00% with both babylist.com and babygearlab.com, buybuybaby.com still lags behind in overall performance metrics. Overall, while it competes in AOV and conversion rate, buybuybaby.com clearly struggles to match the reach and financial success of its larger competitors.
Industries buybuybaby.com operates in
buybuybaby.com is tracked across 8 e-commerce industries. Explore market size, leading retailers and benchmarks for each.
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buybuybaby.com channels
Identify top traffic channels that drive growth for buybuybaby.comand discover how performance of traffic channels has changed over time.
buybuybaby.com Google Ads spend
Evaluate buybuybaby.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
buybuybaby.com devices
Review buybuybaby.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
