dunelm.com
Dunelm.com is an online platform providing a wide range of home furnishing products. The website offers a variety of items such as furniture, bedding, curtains, lighting, and home accessories. Customers can browse categories, select products, and make purchases conveniently through the platform.
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dunelm.com Annual Revenue and Growth
dunelm.com's annual sales on its online store amounted to $574.5M in 2025, down 0-5% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.
dunelm.com's monthly revenueOVER TIME
Over the past three months, dunelm.com revenue has experienced growth of 22%, compared to the preceding three months.
dunelm.com competitors
In January 2026, dunelm.com reported a revenue of $65,443,259 from 440,177 transactions and 30,741,561 sessions, with an average order value (AOV) ranging from $125 to $150 and a conversion rate between 1.00% to 1.50%. When compared to its competitors, wayfair.co.uk generated higher revenue of $76,109,731 with fewer transactions and sessions, boasting a higher AOV of $175 to $200 and a conversion rate of 3.00% to 3.50%. The range.co.uk had a revenue of $30,339,805 with 203,483 transactions and 10,794,016 sessions, similar AOV to dunelm.com but a slightly higher conversion rate of 1.50% to 2.00%. manomano.co.uk and argos.co.uk had lower revenue and metrics compared to dunelm.com, while ikea.com stood out with significantly higher revenue of $892,676,681, more transactions and sessions, a higher AOV of $325 to $350, but a lower conversion rate of 0.50% to 1.00%.
Revenue share by device at dunelm.com
In January large majority of sales on dunelm.com, 50% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 50% of sales coming from desktop devices.
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dunelm.com channels
Identify top traffic channels that drive growth for dunelm.comand discover how performance of traffic channels has changed over time.
dunelm.com Google Ads spend
Evaluate dunelm.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
dunelm.com devices
Review dunelm.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
