dunelm.com
Dunelm.com is an online platform providing a wide range of home furnishing products. The website offers a variety of items such as furniture, bedding, curtains, lighting, and home accessories. Customers can browse categories, select products, and make purchases conveniently through the platform.
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dunelm.com Annual Revenue and Growth
dunelm.com's annual sales on its online store amounted to $574.5M in 2025, down 0-5% from the previous year. For 2026, revenue is expected to grow by 5-10%. This suggests a turnaround from last year's decline.
dunelm.com's monthly revenueOVER TIME
Over the past three months, dunelm.com revenue has experienced decline of 25%, compared to the preceding three months.
dunelm.com competitors
In May 2026, dunelm.com generated $38,237,337 in revenue with a conversion rate of 1.00-1.50%, from 18,144,424 sessions. Comparatively, wayfair.co.uk outperformed dunelm with $55,351,193 in revenue, a higher AOV of $175-200, and a conversion rate of 3.00-3.50%. therange.co.uk followed closely behind with $36,764,736 in revenue and a conversion rate of 1.50-2.00%, while manomano.co.uk, although smaller with only $2,460,701, had a higher AOV at $225-250. In contrast, ikea.com dominated the market with an astounding $507,166,476 in revenue but a lower conversion rate of 0.50-1.00%. argos.co.uk also excelled, achieving $91,811,675 in revenue and a conversion rate of 2.00-2.50%. Overall, dunelm.com has room for improvement in conversion rates to keep up with its competitors.
Revenue share by device at dunelm.com
In May large majority of sales on dunelm.com, 51% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 49% of sales coming from desktop devices.
Industries dunelm.com operates in
dunelm.com is tracked across 1 e-commerce industry. Explore market size, leading retailers and benchmarks for each.
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dunelm.com channels
Identify top traffic channels that drive growth for dunelm.comand discover how performance of traffic channels has changed over time.
dunelm.com Google Ads spend
Evaluate dunelm.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
dunelm.com devices
Review dunelm.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
