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Jun 2026
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TRANSACTION INTELLIGENCE - JUN 2026 GLOBALLY

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40.2M
Revenue
Jun 26
18.1M
Sessions
Jun 26
1.0-1.5%
Conv. rate
Jun 26
$175-200
AOV
Jun 26
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  • Main country of store: UNITED KINGDOM
  • Website category: HOME AND GARDEN

Dunelm.com is an online platform providing a wide range of home furnishing products. The website offers a variety of items such as furniture, bedding, curtains, lighting, and home accessories. Customers can browse categories, select products, and make purchases conveniently through the platform.

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dunelm.com Annual Revenue and Growth

dunelm.com's annual sales on its online store amounted to $574.5M in 2025, down 0-5% from the previous year. For 2026, revenue is expected to grow by 5-10%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$574.5M
Annual growth forecast2025/2026
5-10%
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eCommerce Revenue
dunelm.com revenue by year

dunelm.com's monthly revenueOVER TIME
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Over the past three months, dunelm.com revenue has experienced decline of 17%, compared to the preceding three months.

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dunelm.com revenue decline for last six months
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OVERVIEW
In June 2026, dunelm.com reported online sales revenue of $40,214,779, significantly higher than the home_and_garden median of $117,357, though far behind the industry leader, homedepot.com at $1,349,219,816. The site's conversion rate ranged from 1.00% to 1.50%, below the sector high of 3.4% but above the low of 0.69%. dunelm.com’s average order value (AOV) fell between $175 and $200, while the industry peak AOV is $686. The website recorded 18,081,025 sessions, notably less than homedepot.com’s 184,835,422 and above the median of 32,262 for the category.
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dunelm.com competitors

In June 2026, dunelm.com generated a revenue of $40,214,779 from 226,567 transactions, resulting in a conversion rate of 1.00-1.50% over 18,081,025 sessions. Competitors such as wayfair.co.uk outperformed dunelm.com, achieving $51,457,558 in revenue and a higher conversion rate of 3.00-3.50% with 287,659 transactions from just 8,422,429 sessions. therange.co.uk, with a revenue of $37,482,134, showed a slightly better conversion rate at 1.50-2.00%, despite lower overall revenue. On the high end, argos.co.uk achieved $99,127,997 in revenue, with a conversion rate of 2.00-2.50%. In stark contrast, ikea.com dominated the market with a staggering $518,601,471 in revenue, albeit with a lower conversion rate of 0.50-1.00%. Overall, dunelm.com holds a competitive position but lags behind several peers in conversion efficiency and total revenue.

wayfair.co.uk screenshot
#1 wayfair.co.uk
51.5M
Revenue
8.4M
Sessions
3.0-3.5%
Conv. rate
$175-200
AOV
therange.co.uk screenshot
#2 therange.co.uk
37.5M
Revenue
11.6M
Sessions
1.5-2.0%
Conv. rate
$175-200
AOV
manomano.co.uk screenshot
#3 manomano.co.uk
2.6M
Revenue
823.3K
Sessions
1.0-1.5%
Conv. rate
$225-250
AOV
ikea.com screenshot
#4 ikea.com
518.6M
Revenue
221.7M
Sessions
0.5-1.0%
Conv. rate
$275-300
AOV
argos.co.uk screenshot
#5 argos.co.uk
99.1M
Revenue
43.4M
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
dunelm.com vs top market performers
dunelm.com
top retailers
conversion rate vs average order value for dunelm.com and its competitors
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Revenue share by device at dunelm.com

In June large majority of sales on dunelm.com, 51% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 49% of sales coming from desktop devices.

In June large majority of sales on dunelm.com, 51% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 49% of sales coming from desktop devices.

Industries dunelm.com operates in

dunelm.com is tracked across 1 e-commerce industry. Explore market size, leading retailers and benchmarks for each.

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dunelm.com channels

Identify top traffic channels that drive growth for dunelm.comand discover how performance of traffic channels has changed over time.

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dunelm.com Google Ads spend

Evaluate dunelm.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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dunelm.com devices

Review dunelm.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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dunelm.com top markets

Explore dunelm.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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dunelm.com country & global rank

Assess the ranking of dunelm.com among other retailers within its primary country and worldwide.

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