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Sep 2026
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Home/Insights/Retailers/segmueller.de
TRANSACTION INTELLIGENCE - SEP 2026 GLOBALLY

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9.7M
Revenue
Sep 26
1.3M
Sessions
Sep 26
1.0-1.5%
Conv. rate
Sep 26
$500-600
AOV
Sep 26
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The website segmueller.de offers a wide variety of furniture and home decor items for purchase. Customers can browse through a range of products such as sofas, beds, tables, chairs, and accessories. Additionally, they provide delivery and assembly services, ensuring a convenient shopping experience for their customers.

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segmueller.de Annual Revenue and Growth

segmueller.de's annual sales on its online store amounted to $141.6M in 2025, down 5-10% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$141.6M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
segmueller.de revenue by year

segmueller.de's monthly revenueOVER TIME
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Over the past three months, segmueller.de revenue has experienced growth of 11%, compared to the preceding three months.

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segmueller.de revenue growth for last six months
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OVERVIEW
In September 2026, segmueller.de, a furniture category retailer, achieved $9.7 million in online sales, significantly exceeding the typical furniture retailer's revenue of around $137,000. With a conversion rate of 1.00-1.50%, segmueller.de is comfortably within the typical furniture retailer range of 0.25% to 1.99%. The average order value (AOV) stood at $575-600, also within the typical range of $296 to $1,221. Furthermore, segmueller.de recorded 1.3 million sessions, a stark contrast to the typical furniture retailer's approximately 28,700 sessions. Overall, these metrics highlight segmueller.de's strong performance within the furniture category.
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segmueller.de competitors

segmueller.de excels with a conversion rate of 1.00-1.50%, matching home24.de while outperforming hoeffner.de and porta.de. However, in terms of revenue, segmueller.de ranks third with $9.7 million, trailing behind hoeffner.de at $26.3 million and home24.de at $25 million. In the transaction category, segmueller.de again ranks third with 16,300 transactions, falling short of home24.de's impressive 92,100 transactions and hoeffner.de's 31,000 transactions. segmueller.de also faces competition in sessions, receiving 1.3 million sessions, well behind home24.de's 7.2 million sessions and hoeffner.de's 3.3 million sessions. This comparison, based on September 2026 data, highlights segmueller.de's solid conversion performance while revealing areas for improvement in overall reach and transaction volume against its competitors.

hoeffner.de screenshot
#1 hoeffner.de
26.3M
Revenue
3.3M
Sessions
0.5-1.0%
Conv. rate
$800-900
AOV
home24.de screenshot
#2 home24.de
25M
Revenue
7.2M
Sessions
1.0-1.5%
Conv. rate
$250-275
AOV
solebich.de screenshot
#3 solebich.de
35.4K
Revenue
44.3K
Sessions
0.0-0.5%
Conv. rate
$350-375
AOV
porta.de screenshot
#4 porta.de
1.5M
Revenue
366.4K
Sessions
0.5-1.0%
Conv. rate
$700-800
AOV
roller.de screenshot
#5 roller.de
4.4M
Revenue
2M
Sessions
0.5-1.0%
Conv. rate
$325-350
AOV
segmueller.de vs top market performers
segmueller.de
top retailers
conversion rate vs average order value for segmueller.de and its competitors
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Revenue share by device at segmueller.de

In September large majority of sales on segmueller.de, 61% was finalized on desktop devices, with 39% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on segmueller.de, 61% was finalized on desktop devices, with 39% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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segmueller.de channels

Identify top traffic channels that drive growth for segmueller.deand discover how performance of traffic channels has changed over time.

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segmueller.de Google Ads spend

Evaluate segmueller.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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segmueller.de devices

Review segmueller.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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segmueller.de top markets

Explore segmueller.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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segmueller.de country & global rank

Assess the ranking of segmueller.de among other retailers within its primary country and worldwide.

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