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Aug 2026
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Home/Insights/Retailers/segmueller.de
TRANSACTION INTELLIGENCE - AUG 2026 GLOBALLY

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10.6M
Revenue
Aug 26
1.4M
Sessions
Aug 26
1.0-1.5%
Conv. rate
Aug 26
$600-700
AOV
Aug 26
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The website segmueller.de offers a wide variety of furniture and home decor items for purchase. Customers can browse through a range of products such as sofas, beds, tables, chairs, and accessories. Additionally, they provide delivery and assembly services, ensuring a convenient shopping experience for their customers.

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segmueller.de Annual Revenue and Growth

segmueller.de's annual sales on its online store amounted to $141.6M in 2025, down 5-10% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$141.6M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
segmueller.de revenue by year

segmueller.de's monthly revenueOVER TIME
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Over the past three months, segmueller.de revenue has experienced growth of 5.2%, compared to the preceding three months.

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segmueller.de revenue growth for last six months
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OVERVIEW
In August 2026, segmueller.de generated $10.6 million in revenue from online sales, significantly exceeding the typical furniture retailer's monthly revenue of around $187,000. With a conversion rate of 1.00-1.50%, segmueller.de is within the typical range of 0.26% to 2.01%. Its average order value (AOV) of $625-650 is also within the typical range of $293 to $1,222. Additionally, segmueller.de attracted 1.4 million sessions, far surpassing the typical furniture retailer's approximately 38,900 sessions per month. These metrics illustrate segmueller.de's strong performance within the furniture category.
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segmueller.de competitors

In August 2026, segmueller.de excels with a conversion rate of 1.00-1.50%, tying with home24.de and outperforming hoeffner.de and porta.de. However, segmueller.de trails behind its competitors in overall revenue, generating $10.6 million, ranking third among five sites, with hoeffner.de leading at $26.3 million and home24.de at $23.5 million. In terms of transactions, segmueller.de again ranks third with 16,900, significantly behind home24.de's 88,500 transactions. The number of sessions further illustrates this trend, with segmueller.de attracting 1.4 million sessions, compared to home24.de's impressive 6.3 million. While segmueller.de's average order value (AOV) ranges from $625-650, it falls short of hoeffner.de's $850-875 and porta.de's $750-775. Overall, while segmueller.de shows strengths in conversion rates, it has room for growth in revenue, transactions, and sessions.

hoeffner.de screenshot
#1 hoeffner.de
26.3M
Revenue
3.1M
Sessions
0.5-1.0%
Conv. rate
$800-900
AOV
home24.de screenshot
#2 home24.de
23.5M
Revenue
6.3M
Sessions
1.0-1.5%
Conv. rate
$250-275
AOV
solebich.de screenshot
#3 solebich.de
27.3K
Revenue
29.6K
Sessions
0.0-0.5%
Conv. rate
$350-375
AOV
porta.de screenshot
#4 porta.de
1.8M
Revenue
419.8K
Sessions
0.5-1.0%
Conv. rate
$700-800
AOV
roller.de screenshot
#5 roller.de
4.8M
Revenue
1.7M
Sessions
0.5-1.0%
Conv. rate
$325-350
AOV
segmueller.de vs top market performers
segmueller.de
top retailers
conversion rate vs average order value for segmueller.de and its competitors
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Revenue share by device at segmueller.de

In August large majority of sales on segmueller.de, 61% was finalized on desktop devices, with 39% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In August large majority of sales on segmueller.de, 61% was finalized on desktop devices, with 39% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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segmueller.de channels

Identify top traffic channels that drive growth for segmueller.deand discover how performance of traffic channels has changed over time.

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segmueller.de Google Ads spend

Evaluate segmueller.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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segmueller.de devices

Review segmueller.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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segmueller.de top markets

Explore segmueller.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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segmueller.de country & global rank

Assess the ranking of segmueller.de among other retailers within its primary country and worldwide.

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