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Jul 2025
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TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

Favicon for poco.depoco.de

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10.5M
Revenue
3.3M
Sessions
1.0-1.5%
Conv. rate
$225-250
AOV
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  • Main country of store: GERMANY
  • Website category: E COMMERCE AND SHOPPING

Poco.de is a website that offers a wide range of products for sale. The website sells various items including furniture, home accessories, electrical appliances, technology devices, garden equipment, and other household items. It provides customers with a convenient platform to browse and purchase products from the comfort of their homes.

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poco.de's revenueOVER TIME
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Over the past three months, poco.de revenue has experienced decline of 2.6%, compared to the preceding three months.

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poco.de revenue decline for last six months
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OVERVIEW
In July 2025, poco.de in the e-commerce_and_shopping industry had a revenue of $10,535,547 with a median of $85,151, a conversion rate of 1.00-1.50%, an AOV of $225-250, and 3,271,342 sessions. The largest store in the category was qvc.com with $122,268,926 revenue and the highest sessions were from boots.com at 28,051,919. High conversion rates and AOV were 3.64% and $346 respectively, while low rates were 0.7% and $57. The median sessions for the category were 40,404.
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poco.de competitors

In July 2025, poco.de generated a revenue of 10,535,547 with 42,697 transactions and 3,271,342 sessions, boasting an Average Order Value (AOV) of 225-250 and a conversion rate of 1.00-1.50. Comparing poco.de to its competitors, roller.de lagged behind with a revenue of 4,313,780, 15,333 transactions, and 1,828,301 sessions, having an AOV of 275-300 and a conversion rate of 0.50-1.00. Meanwhile, home24.de outperformed poco.de with a revenue of 21,689,197, 67,473 transactions, and 4,814,763 sessions, showcasing an AOV of 300-325 and a conversion rate of 1.00-1.50. On the other hand, wayfair.de, xxxlutz.de, and tedox.de had varying performance metrics compared to poco.de, with revenue ranging from 374,648 to 46,144,523 and different AOV and conversion rate ranges.

roller.de screenshot
#1 roller.de
4.3M
Revenue
1.8M
Sessions
0.5-1.0%
Conv. rate
$275-300
AOV
home24.de screenshot
#2 home24.de
21.7M
Revenue
4.8M
Sessions
1.0-1.5%
Conv. rate
$300-325
AOV
wayfair.de screenshot
#3 wayfair.de
374.6K
Revenue
118.2K
Sessions
1.0-1.5%
Conv. rate
$250-275
AOV
xxxlutz.de screenshot
#4 xxxlutz.de
46.1M
Revenue
7M
Sessions
1.5-2.0%
Conv. rate
$350-375
AOV
tedox.de screenshot
#5 tedox.de
572.5K
Revenue
605.1K
Sessions
0.5-1.0%
Conv. rate
$100-125
AOV
poco.de vs top market performers
poco.de
top retailers
conversion rate vs average order value for poco.de and its competitors
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Revenue share by device at poco.de

In July large majority of sales on poco.de, 55% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 45% of sales coming from desktop devices.

In July large majority of sales on poco.de, 55% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 45% of sales coming from desktop devices.
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brands overtime comparison

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poco.de channels

Identify top traffic channels that drive growth for poco.deand discover how performance of traffic channels has changed over time.

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poco.de Google Ads spend

Evaluate poco.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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poco.de devices

Review poco.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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poco.de top markets

Explore poco.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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poco.de country & global rank

Assess the ranking of poco.de among other retailers within its primary country and worldwide.

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