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May 2025
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Home/Insights/Retailers/whitehouseblackmarket.com
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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13M
Revenue
4.3M
Sessions
1.5-2.0%
Conv. rate
$175-200
AOV
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White House Black Market offers polished black and white women's clothing with pops of color and patterns. Shop tailored dresses, tops, pants and accessories.

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whitehouseblackmarket.com's revenueOVER TIME
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Over the past three months, whitehouseblackmarket.com revenue has experienced growth of 7.3%, compared to the preceding three months.

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whitehouseblackmarket.com revenue growth for last six months
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OVERVIEW
In May 2025, whitehouseblackmarket.com in the FASHION AND APPAREL industry had online sales revenue of $12,967,622 with a conversion rate of 1.50-2.00% and an average order value (AOV) of $175-200. The store had 4,260,133 sessions, while the highest sessions were recorded by shein.com at 224,142,058. The median revenue for FASHION AND APPAREL is $81,783, the highest conversion rate is 3.09%, and the highest AOV is $415, with the lowest conversion rate at 0.67% and the lowest AOV at $82.
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whitehouseblackmarket.com competitors

In May 2025, White House Black Market reported a revenue of $12,967,622 with 73,808 transactions and 4,260,133 sessions, boasting an average order value (AOV) of $175-200 and a conversion rate of 1.50-2.00%. When compared to its competitors, White House Black Market falls behind in terms of revenue, transactions, and sessions. Ann Taylor leads the pack with a revenue of $24,428,573, followed closely by Loft at $34,608,317. In terms of conversion rates, Express outperforms White House Black Market with a conversion rate of 4.00-4.50%. However, White House Black Market surpasses some competitors like Talbots and Chico's in AOV, indicating that while it may not have the highest revenue or conversion rate, it still manages to attract customers willing to spend more per order.

anntaylor.com screenshot
#1 anntaylor.com
24.4M
Revenue
5.2M
Sessions
3.5-4.0%
Conv. rate
$125-150
AOV
chicos.com screenshot
#2 chicos.com
21.3M
Revenue
6.1M
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
loft.com screenshot
#3 loft.com
34.6M
Revenue
10.4M
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
express.com screenshot
#4 express.com
21.5M
Revenue
5.4M
Sessions
4.0-4.5%
Conv. rate
$75-100
AOV
talbots.com screenshot
#5 talbots.com
22.7M
Revenue
5.4M
Sessions
2.5-3.0%
Conv. rate
$150-175
AOV
whitehouseblackmarket.com vs top market performers
whitehouseblackmarket.com
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conversion rate vs average order value for whitehouseblackmarket.com and its competitors
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Revenue share by device at whitehouseblackmarket.com

In May large majority of sales on whitehouseblackmarket.com, 64% was finalized on desktop devices, with 36% of sales coming from mobile devices.

In May large majority of sales on whitehouseblackmarket.com, 64% was finalized on desktop devices, with 36% of sales coming from mobile devices.
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whitehouseblackmarket.com channels

Identify top traffic channels that drive growth for whitehouseblackmarket.comand discover how performance of traffic channels has changed over time.

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whitehouseblackmarket.com Google Ads spend

Evaluate whitehouseblackmarket.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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whitehouseblackmarket.com devices

Review whitehouseblackmarket.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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whitehouseblackmarket.com top markets

Explore whitehouseblackmarket.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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whitehouseblackmarket.com country & global rank

Assess the ranking of whitehouseblackmarket.com among other retailers within its primary country and worldwide.

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