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Home/Insights/Retailers/whitehouseblackmarket.com
TRANSACTION INTELLIGENCE - AUG 2026 GLOBALLY

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13.1M
Revenue
Aug 26
3.9M
Sessions
Aug 26
1.5-2.0%
Conv. rate
Aug 26
$200-225
AOV
Aug 26
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White House Black Market offers polished black and white women's clothing with pops of color and patterns. Shop tailored dresses, tops, pants and accessories.

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whitehouseblackmarket.com Annual Revenue and Growth

whitehouseblackmarket.com's annual sales on its online store amounted to $136.4M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to decline by 10-20%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$136.4M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
whitehouseblackmarket.com revenue by year

whitehouseblackmarket.com's monthly revenueOVER TIME
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Over the past three months, whitehouseblackmarket.com revenue has experienced growth of 64%, compared to the preceding three months.

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whitehouseblackmarket.com revenue growth for last six months
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OVERVIEW
whitehouseblackmarket.com's conversion rate is 1.50-2.00%, which is within the typical range for the fashion and apparel category. In August 2026, the site generated $13.1 million in revenue from 3.9 million sessions, significantly exceeding an average fashion and apparel store's revenue of $87,900 and sessions of around 37,200. The average order value (AOV) stands at $200-225, also within the category's typical range. This performance illustrates the brand's strong presence in the competitive landscape of online fashion and apparel.
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whitehouseblackmarket.com competitors

whitehouseblackmarket.com trails loft.com significantly in key performance metrics, with loft.com achieving a remarkable revenue of 42.5 million compared to whitehouseblackmarket.com's 13.1 million. In August 2026, whitehouseblackmarket.com recorded 65,500 transactions, while loft.com surpassed that with 326,000 transactions, highlighting a stark difference in market reach. Additionally, loft.com generated 10.3 million sessions, far exceeding whitehouseblackmarket.com's 3.9 million sessions. Although whitehouseblackmarket.com has an average order value (AOV) of 200-225, which is higher than loft.com’s AOV of 125-150, its conversion rate of 1.50-2.00% is significantly lower than loft.com’s conversion rate of 3.00-3.50%. Overall, while whitehouseblackmarket.com excels in AOV, it faces substantial challenges against loft.com and other competitors in overall revenue, transactions, and sessions.

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whitehouseblackmarket.com vs top market performers
whitehouseblackmarket.com
top retailers
conversion rate vs average order value for whitehouseblackmarket.com and its competitors
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Industries whitehouseblackmarket.com operates in

whitehouseblackmarket.com is tracked across 3 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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whitehouseblackmarket.com channels

Identify top traffic channels that drive growth for whitehouseblackmarket.comand discover how performance of traffic channels has changed over time.

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whitehouseblackmarket.com Google Ads spend

Evaluate whitehouseblackmarket.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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whitehouseblackmarket.com devices

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whitehouseblackmarket.com top markets

Explore whitehouseblackmarket.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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whitehouseblackmarket.com country & global rank

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