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Jul 2025
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Home/Insights/Retailers/whitehouseblackmarket.com
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

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9.9M
Revenue
3.3M
Sessions
1.5-2.0%
Conv. rate
$175-200
AOV
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White House Black Market offers polished black and white women's clothing with pops of color and patterns. Shop tailored dresses, tops, pants and accessories.

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whitehouseblackmarket.com's revenueOVER TIME
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Over the past three months, whitehouseblackmarket.com revenue has experienced decline of 4.8%, compared to the preceding three months.

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whitehouseblackmarket.com revenue decline for last six months
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OVERVIEW
In July 2025, whitehouseblackmarket.com in the FASHION AND APPAREL industry generated $9,929,008 in online sales, with a conversion rate of 1.50-2.00% and an AOV of $175-200. The highest conversion rate in the industry was 2.96%, while the lowest was 0.62%. whitehouseblackmarket.com had 3,321,171 sessions, significantly lower than the top-performing shein.com with 294,721,604 sessions. The median revenue in the industry was $82,875, with the highest AOV at $402 and the lowest at $82.
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whitehouseblackmarket.com competitors

In July 2025, whitehouseblackmarket.com generated $9,929,008 in revenue from 56,484 transactions and 3,321,171 sessions, with an average order value (AOV) of $175-200 and a conversion rate of 1.50-2.00%. Compared to its competitors, whitehouseblackmarket.com lags behind in revenue generation, transactions, and sessions. For example, loft.com leads the pack with $30,512,109 in revenue from 300,962 transactions and 9,487,911 sessions, albeit with a lower AOV of $100-125 but a higher conversion rate of 3.00-3.50%. Other competitors like annetaylor.com, chicos.com, express.com, and talbots.com also outperform whitehouseblackmarket.com in various metrics such as revenue, transactions, sessions, AOV, and conversion rates. It appears that whitehouseblackmarket.com may need to reevaluate its strategies to better compete in the market.

anntaylor.com screenshot
#1 anntaylor.com
23.9M
Revenue
5.2M
Sessions
3.5-4.0%
Conv. rate
$125-150
AOV
chicos.com screenshot
#2 chicos.com
17.9M
Revenue
5.1M
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
loft.com screenshot
#3 loft.com
30.5M
Revenue
9.5M
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
express.com screenshot
#4 express.com
18.6M
Revenue
5.3M
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
talbots.com screenshot
#5 talbots.com
18.4M
Revenue
5M
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
whitehouseblackmarket.com vs top market performers
whitehouseblackmarket.com
top retailers
conversion rate vs average order value for whitehouseblackmarket.com and its competitors
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Revenue share by device at whitehouseblackmarket.com

In July large majority of sales on whitehouseblackmarket.com, 67% was finalized on desktop devices, with 33% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on whitehouseblackmarket.com, 67% was finalized on desktop devices, with 33% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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whitehouseblackmarket.com channels

Identify top traffic channels that drive growth for whitehouseblackmarket.comand discover how performance of traffic channels has changed over time.

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whitehouseblackmarket.com Google Ads spend

Evaluate whitehouseblackmarket.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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whitehouseblackmarket.com devices

Review whitehouseblackmarket.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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whitehouseblackmarket.com top markets

Explore whitehouseblackmarket.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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whitehouseblackmarket.com country & global rank

Assess the ranking of whitehouseblackmarket.com among other retailers within its primary country and worldwide.

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