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TRANSACTION INTELLIGENCE - MAR 2026 GLOBALLY

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6.8M
Revenue
Mar 26
3M
Sessions
Mar 26
1.5-2.0%
Conv. rate
Mar 26
$125-150
AOV
Mar 26
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White House Black Market offers polished black and white women's clothing with pops of color and patterns. Shop tailored dresses, tops, pants and accessories.

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whitehouseblackmarket.com Annual Revenue and Growth

whitehouseblackmarket.com's annual sales on its online store amounted to $136.4M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$136.4M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
whitehouseblackmarket.com revenue by year

whitehouseblackmarket.com's monthly revenueOVER TIME
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Over the past three months, whitehouseblackmarket.com revenue has experienced decline of 28%, compared to the preceding three months.

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whitehouseblackmarket.com revenue decline for last six months
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OVERVIEW
In March 2026, whitehouseblackmarket.com generated $6,780,875 in online sales, significantly surpassing the FASHION AND APPAREL median of $83,040, while its conversion rate of 1.50-2.00% remains below the high of 3.14%. With an average order value (AOV) ranging from $125-150, it also falls short of the high AOV of $377, yet is above the low of $73. The website attracted 2,982,530 sessions, a stark contrast to the highest sessions of 298,145,068 at shein.com, underscoring its position in the competitive fashion industry landscape.
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whitehouseblackmarket.com competitors

In March 2026, White House Black Market reported a revenue of $6,780,875 with 52,516 transactions and 2,982,530 sessions, boasting an average order value (AOV) of $125-150 and a conversion rate of 1.50-2.00%. Comparing these metrics to its competitors, Ann Taylor leads with a revenue of $21,060,745, 201,158 transactions, and 5,301,181 sessions, showcasing an AOV of $100-125 and a conversion rate of 3.50-4.00%. Loft follows closely behind with a revenue of $35,195,891, 337,795 transactions, and 9,388,443 sessions, along with a similar AOV and conversion rate as Ann Taylor. Express stands out with a revenue of $17,655,520, 182,272 transactions, and 5,303,558 sessions, offering a lower AOV of $75-100 but a high conversion rate of 3.00-3.50%. Talbots also performs well with a revenue of $23,530,972, 162,164 transactions, and 4,961,355 sessions, aligning closely with White House Black Market in terms of AOV and conversion rate.

anntaylor.com screenshot
#1 anntaylor.com
21.1M
Revenue
5.3M
Sessions
3.5-4.0%
Conv. rate
$100-125
AOV
chicos.com screenshot
#2 chicos.com
11.7M
Revenue
4.4M
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
loft.com screenshot
#3 loft.com
35.2M
Revenue
9.4M
Sessions
3.5-4.0%
Conv. rate
$100-125
AOV
express.com screenshot
#4 express.com
17.7M
Revenue
5.3M
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
talbots.com screenshot
#5 talbots.com
23.5M
Revenue
5M
Sessions
3.0-3.5%
Conv. rate
$125-150
AOV
whitehouseblackmarket.com vs top market performers
whitehouseblackmarket.com
top retailers
conversion rate vs average order value for whitehouseblackmarket.com and its competitors
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Revenue share by device at whitehouseblackmarket.com

In March large majority of sales on whitehouseblackmarket.com, 69% was finalized on desktop devices, with 31% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In March large majority of sales on whitehouseblackmarket.com, 69% was finalized on desktop devices, with 31% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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whitehouseblackmarket.com channels

Identify top traffic channels that drive growth for whitehouseblackmarket.comand discover how performance of traffic channels has changed over time.

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whitehouseblackmarket.com Google Ads spend

Evaluate whitehouseblackmarket.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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whitehouseblackmarket.com devices

Review whitehouseblackmarket.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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whitehouseblackmarket.com top markets

Explore whitehouseblackmarket.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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whitehouseblackmarket.com country & global rank

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