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Jan 2026
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Home/Insights/Retailers/talbots.com
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

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24.8M
Revenue
Jan 26
5M
Sessions
Jan 26
3.0-3.5%
Conv. rate
Jan 26
$125-150
AOV
Jan 26
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Talbots.com is an online shopping platform that offers a wide range of clothing and accessories for women. The website features a variety of products such as dresses, tops, pants, shoes, and handbags, catering to different sizes and style preferences. It also includes helpful features like size guides and a secure checkout process.

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talbots.com Annual Revenue and Growth

talbots.com's annual sales on its online store amounted to $262.5M in 2025, down 5-10% from the previous year. For 2026, revenue is expected to grow by 10-20%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$262.5M
Annual growth forecast2025/2026
10-20%
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eCommerce Revenue
talbots.com revenue by year

talbots.com's monthly revenueOVER TIME
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Over the past three months, talbots.com revenue has experienced growth of 21%, compared to the preceding three months.

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talbots.com revenue growth for last six months
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OVERVIEW
In January 2026, talbots.com generated online sales revenue of $24,800,748 with a conversion rate of 3.00-3.50%, slightly above the industry high of 3.1%. The site's average order value (AOV) ranged between $125-150, significantly lower than the industry high of $390. Talbots attracted 4,961,229 sessions, markedly higher than the median of 38,909 in the lifestyle/fashion and apparel sector, yet far from the leading store shein.com, which recorded 279,580,739 sessions. Despite its strong metrics, talbots.com operates within a competitive landscape, with the industry's largest player boasting sales exceeding $800 million.
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talbots.com competitors

In January 2026, talbots.com had a revenue of $24,800,748 from 172,175 transactions and 4,961,229 sessions, with an average order value (AOV) of $125-150 and a conversion rate of 3.00-3.50%. Comparing talbots.com to its competitors, we see that annetaylor.com had a revenue of $20,122,037 with 190,158 transactions and 5,193,298 sessions, loft.com had a revenue of $33,868,568 with 329,271 transactions and 9,156,614 sessions, coldwatercreek.com had a revenue of $5,770,607 with 49,741 transactions and 2,240,931 sessions, and whitehouseblackmarket.com had a revenue of $9,830,585 with 56,621 transactions and 2,987,641 sessions. talbots.com falls in the middle in terms of revenue among its competitors, with a comparable AOV and conversion rate to annetaylor.com and loft.com, but lower revenue and transactions compared to loft.com.

anntaylor.com screenshot
#1 anntaylor.com
20.1M
Revenue
5.2M
Sessions
3.5-4.0%
Conv. rate
$100-125
AOV
loft.com screenshot
#2 loft.com
33.9M
Revenue
9.2M
Sessions
3.5-4.0%
Conv. rate
$100-125
AOV
coldwatercreek.com screenshot
#3 coldwatercreek.com
5.8M
Revenue
2.2M
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
whitehouseblackmarket.com screenshot
#4 whitehouseblackmarket.com
9.8M
Revenue
3M
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
womanwithin.com screenshot
#5 womanwithin.com
10.2M
Revenue
3.8M
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
talbots.com vs top market performers
talbots.com
top retailers
conversion rate vs average order value for talbots.com and its competitors
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Revenue share by device at talbots.com

In January large majority of sales on talbots.com, 73% was finalized on desktop devices, with 27% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In January large majority of sales on talbots.com, 73% was finalized on desktop devices, with 27% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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talbots.com channels

Identify top traffic channels that drive growth for talbots.comand discover how performance of traffic channels has changed over time.

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talbots.com Google Ads spend

Evaluate talbots.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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talbots.com devices

Review talbots.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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talbots.com top markets

Explore talbots.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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talbots.com country & global rank

Assess the ranking of talbots.com among other retailers within its primary country and worldwide.

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