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Jul 2025
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Home/Insights/Retailers/talbots.com
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

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18.4M
Revenue
5M
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
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Talbots.com is an online shopping platform that offers a wide range of clothing and accessories for women. The website features a variety of products such as dresses, tops, pants, shoes, and handbags, catering to different sizes and style preferences. It also includes helpful features like size guides and a secure checkout process.

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talbots.com's revenueOVER TIME
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Over the past three months, talbots.com revenue has experienced growth of 6%, compared to the preceding three months.

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talbots.com revenue growth for last six months
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OVERVIEW
In July 2025, talbots.com, a FASHION AND APPAREL retailer, generated online sales revenue of $18,417,179, with a conversion rate of 2.00-2.50% and an average order value (AOV) of $150-175. The store recorded 4,989,430 sessions, compared to shein.com, the largest online store in the category with $817,680,251 in revenue and 294,721,604 sessions. In the FASHION AND APPAREL industry, the median revenue is $82,875, the median sessions are 36,317, the highest conversion rate is 2.96%, and the highest AOV is $402, while the lowest conversion rate is 0.62% and the lowest AOV is $82.
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talbots.com competitors

In July 2025, talbots.com reported a revenue of $18,417,179 from 119,463 transactions and 4,989,430 sessions, with an average order value (AOV) of $150-175 and a conversion rate of 2.00-2.50%. Compared to its competitors, talbots.com falls behind in revenue when compared to loft.com, which generated $30,512,109 from 300,962 transactions and 9,487,911 sessions. However, talbots.com performs better than coldwatercreek.com, which only made $5,725,000 from 43,771 transactions and 1,871,665 sessions. In terms of conversion rate, talbots.com is on par with chicos.com at 2.00-2.50%. whitehouseblackmarket.com has a higher AOV of $175-200 but a lower conversion rate of 1.50-2.00%, showcasing a different approach to customer behavior. Overall, talbots.com holds its ground among its competitors in the fashion retail industry in July 2025.

anntaylor.com screenshot
#1 anntaylor.com
23.9M
Revenue
5.2M
Sessions
3.5-4.0%
Conv. rate
$125-150
AOV
loft.com screenshot
#2 loft.com
30.5M
Revenue
9.5M
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
coldwatercreek.com screenshot
#3 coldwatercreek.com
5.7M
Revenue
1.9M
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
whitehouseblackmarket.com screenshot
#4 whitehouseblackmarket.com
9.9M
Revenue
3.3M
Sessions
1.5-2.0%
Conv. rate
$175-200
AOV
chicos.com screenshot
#5 chicos.com
17.9M
Revenue
5.1M
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
talbots.com vs top market performers
talbots.com
top retailers
conversion rate vs average order value for talbots.com and its competitors
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Revenue share by device at talbots.com

In July large majority of sales on talbots.com, 74% was finalized on desktop devices, with 26% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on talbots.com, 74% was finalized on desktop devices, with 26% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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talbots.com channels

Identify top traffic channels that drive growth for talbots.comand discover how performance of traffic channels has changed over time.

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talbots.com Google Ads spend

Evaluate talbots.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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talbots.com devices

Review talbots.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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talbots.com top markets

Explore talbots.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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talbots.com country & global rank

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