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Sep 2025
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Home/Insights/Retailers/anntaylor.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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20.1M
Revenue
Sep 25
5.2M
Sessions
Sep 25
3.5-4.0%
Conv. rate
Sep 25
$100-125
AOV
Sep 25
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The website anntaylor.com is an online store that offers a range of womens clothing and accessories. Customers can find dresses, tops, pants, skirts, shoes, and more. The site also provides size guides, ordering, and shipping information for a convenient shopping experience.

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anntaylor.com Annual Revenue and Growth

anntaylor.com's annual sales on its online store amounted to $263.8M in 2024, up 10-20% from the previous year. For 2025, revenue is expected to decline by 0-5%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$263.8M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
anntaylor.com revenue by year

anntaylor.com's monthly revenueOVER TIME
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Over the past three months, anntaylor.com revenue has experienced decline of 8.8%, compared to the preceding three months.

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anntaylor.com revenue decline for last six months
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OVERVIEW
In September 2025, anntaylor.com generated $20,141,178 in online sales, significantly lower than the FASHION AND APPAREL median of $74,931, with a conversion rate between 3.50-4.00%, outperforming the sector's high of 3.2%. The Average Order Value (AOV) ranged from $100-125, compared to the category high of $382 and low of $73. With 5,232,964 sessions, anntaylor.com trailed behind the leader, shein.com, which garnered 297,137,690 sessions, while the median for the industry stood at 34,221, indicating a solid online presence within a competitive market.
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anntaylor.com competitors

In September 2025, when comparing anntaylor.com to its competitors, it is evident that Ann Taylor's revenue of $20,141,178 falls in between the revenue of its closest competitors. loft.com leads with $30,320,872, while talbots.com follows closely with $25,533,741. Ann Taylor's transaction count of 199,780 is higher than White House Black Market's 61,984 but lower than Loft's 347,929. The average order value (AOV) for Ann Taylor falls within the range of $100-125, which is on par with Talbots and Express but lower than White House Black Market. However, Ann Taylor's conversion rate of 3.50-4.00% is consistent with that of its competitors, indicating a similar effectiveness in converting sessions to transactions. Overall, Ann Taylor's performance metrics place it competitively within the industry in September 2025.

loft.com screenshot
#1 loft.com
30.3M
Revenue
10.3M
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
whitehouseblackmarket.com screenshot
#2 whitehouseblackmarket.com
10.3M
Revenue
3.1M
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
talbots.com screenshot
#3 talbots.com
25.5M
Revenue
5M
Sessions
3.5-4.0%
Conv. rate
$125-150
AOV
express.com screenshot
#4 express.com
18.1M
Revenue
5.3M
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
sumissura.com screenshot
#5 sumissura.com
1M
Revenue
569.9K
Sessions
0.5-1.0%
Conv. rate
$175-200
AOV
anntaylor.com vs top market performers
anntaylor.com
top retailers
conversion rate vs average order value for anntaylor.com and its competitors
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Revenue share by device at anntaylor.com

In September large majority of sales on anntaylor.com, 56% was finalized on desktop devices, with 44% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on anntaylor.com, 56% was finalized on desktop devices, with 44% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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anntaylor.com channels

Identify top traffic channels that drive growth for anntaylor.comand discover how performance of traffic channels has changed over time.

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anntaylor.com Google Ads spend

Evaluate anntaylor.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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anntaylor.com devices

Review anntaylor.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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anntaylor.com top markets

Explore anntaylor.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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anntaylor.com country & global rank

Assess the ranking of anntaylor.com among other retailers within its primary country and worldwide.

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