loft.com
Loft.com is an e-commerce website offering a variety of apparel and fashion accessories. Their product range includes womens clothing such as tops, dresses, pants, and skirts, as well as shoes, handbags, and jewelry. Moreover, Loft.com provides an online shopping platform for customers to browse and purchase fashionable items.
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loft.com Annual Revenue and Growth
loft.com's annual sales on its online store amounted to $411.8M in 2024, up 0-5% from the previous year. For 2025, revenue is expected to decline by 5-10%. This would mark a reversal from last year's growth.
loft.com's monthly revenueOVER TIME
Over the past three months, loft.com revenue has experienced growth of 11%, compared to the preceding three months.
loft.com competitors
In November 2025, loft.com outperformed its competitors in terms of revenue, with $39,299,807, compared to anntaylor.com ($26,526,869), express.com ($34,116,445), talbots.com ($28,599,419), chicos.com ($18,311,593), and whitehouseblackmarket.com ($11,681,552). loft.com also had the highest number of transactions at 385,327, followed closely by express.com at 357,369. In terms of sessions, loft.com had the second highest with 9,419,433, behind express.com at 8,064,701. The average order value (AOV) for loft.com ranged between $100-$125, similar to anntaylor.com and talbots.com, but lower than whitehouseblackmarket.com and chicos.com. loft.com had a conversion rate between 4.00-4.50%, tying with express.com and outperforming all other competitors in this metric. Overall, loft.com demonstrated strong performance across key domains compared to its competitors in November 2025.
Revenue share by device at loft.com
In November large majority of sales on loft.com, 66% was finalized on desktop devices, with 34% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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loft.com channels
Identify top traffic channels that drive growth for loft.comand discover how performance of traffic channels has changed over time.
loft.com Google Ads spend
Evaluate loft.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
loft.com devices
Review loft.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
