loft.com
Loft.com is an e-commerce website offering a variety of apparel and fashion accessories. Their product range includes womens clothing such as tops, dresses, pants, and skirts, as well as shoes, handbags, and jewelry. Moreover, Loft.com provides an online shopping platform for customers to browse and purchase fashionable items.
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loft.com Annual Revenue and Growth
loft.com's annual sales on its online store amounted to $385.4M in 2025, down 5-10% from the previous year. For 2026, revenue is expected to grow by 10-20%. This suggests a turnaround from last year's decline.
loft.com's monthly revenueOVER TIME
Over the past three months, loft.com revenue has experienced decline of 10%, compared to the preceding three months.
loft.com competitors
As of April 2026, loft.com outperforms its competitors significantly in several key metrics. anntaylor.com generates $25,265,877 with a higher conversion rate of 3.50-4.00% but achieves fewer transactions (219,786) and sessions (5,758,672). In contrast, loft.com reports $37,485,458 in revenue from 341,440 transactions and 10,191,837 sessions, with a conversion rate of 3.00-3.50%. Other competitors like express.com and talbots.com lag behind in revenue at $19,038,388 and $23,427,678, respectively. Notably, while talbots.com has a higher AOV of 150-175, its conversion rate of 2.50-3.00% undercuts its overall performance compared to loft.com. In terms of revenue per session, loft.com also leads, showcasing its efficiency in converting web traffic into sales compared to similar players such as chicos.com and whitehouseblackmarket.com, which report lower figures in every metric.
Revenue share by device at loft.com
In April large majority of sales on loft.com, 66% was finalized on desktop devices, with 34% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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loft.com channels
Identify top traffic channels that drive growth for loft.comand discover how performance of traffic channels has changed over time.
loft.com Google Ads spend
Evaluate loft.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
loft.com devices
Review loft.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
