williams-sonoma.com
Williams-Sonoma.com is an e-commerce platform that offers a wide selection of kitchenware and home furnishings. Their product range comprises cooking utensils, appliances, furniture, decor, bedding, and various other household items. The website also features recipes, guidebooks, and hosts online cooking classes to assist customers with their culinary endeavors.
GRIPS CUSTOMERS & RESEARCH PARTNERS
williams-sonoma.com Annual Revenue and Growth
williams-sonoma.com's annual sales on its online store amounted to $1.2B in 2024, up 20-50% from the previous year. For 2025, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.
williams-sonoma.com's monthly revenueOVER TIME
Over the past three months, williams-sonoma.com revenue has experienced decline of 13%, compared to the preceding three months.
williams-sonoma.com competitors
In August 2025, williams-sonoma.com outperformed its competitors in terms of revenue with $59,101,645. potterybarn.com came closest with $86,121,661, while crateandbarrel.com generated $40,076,631. williams-sonoma.com also had the highest Average Order Value (AOV) range at $225-250, followed by potterybarn.com at $275-300. In terms of transactions, williams-sonoma.com had 246,117, falling behind bedbathandbeyond.com with 607,415 transactions. However, williams-sonoma.com had the highest conversion rate range of 3.50-4.00%, surpassing crateandbarrel.com at 0.50-1.00%. While williams-sonoma.com had fewer sessions compared to some competitors like bedbathandbeyond.com, its higher AOV and conversion rate indicate stronger customer engagement and higher value per customer interaction.
Revenue share by device at williams-sonoma.com
In August large majority of sales on williams-sonoma.com, 87% was finalized on desktop devices, with 13% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Gain even more insights with the Grips app
williams-sonoma.com channels
Identify top traffic channels that drive growth for williams-sonoma.comand discover how performance of traffic channels has changed over time.
williams-sonoma.com Google Ads spend
Evaluate williams-sonoma.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
williams-sonoma.com devices
Review williams-sonoma.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
