williams-sonoma.com
Williams-Sonoma.com is an e-commerce platform that offers a wide selection of kitchenware and home furnishings. Their product range comprises cooking utensils, appliances, furniture, decor, bedding, and various other household items. The website also features recipes, guidebooks, and hosts online cooking classes to assist customers with their culinary endeavors.
GRIPS CUSTOMERS & RESEARCH PARTNERS
williams-sonoma.com Annual Revenue and Growth
williams-sonoma.com's annual sales on its online store amounted to $1.2B in 2024, up 20-50% from the previous year. For 2025, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.
williams-sonoma.com's monthly revenueOVER TIME
Over the past three months, williams-sonoma.com revenue has experienced growth of 89%, compared to the preceding three months.
williams-sonoma.com competitors
In December 2025, Williams-Sonoma outperformed its competitors in terms of revenue, generating $151,739,943. While crateandbarrel.com came close with $53,197,080, Williams-Sonoma's revenue was significantly higher. In terms of transactions, Williams-Sonoma had the highest number at 647,621, followed by bedbathandbeyond.com with 827,165 transactions. However, crateandbarrel.com had the highest average order value (AOV) range of $550-$575, compared to Williams-Sonoma's AOV range of $225-$250. Williams-Sonoma also had a competitive conversion rate range of 4.00-4.50%, falling between the ranges of its competitors. Overall, Williams-Sonoma's performance in revenue and transactions exceeded its competitors, showcasing its strong position in the market.
Revenue share by device at williams-sonoma.com
In December large majority of sales on williams-sonoma.com, 88% was finalized on desktop devices, with 12% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Gain even more insights with the Grips app
williams-sonoma.com channels
Identify top traffic channels that drive growth for williams-sonoma.comand discover how performance of traffic channels has changed over time.
williams-sonoma.com Google Ads spend
Evaluate williams-sonoma.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
williams-sonoma.com devices
Review williams-sonoma.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
