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Aug 2025
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Home/Insights/Retailers/bobbibrowncosmetics.com
TRANSACTION INTELLIGENCE - AUG 2025 GLOBALLY

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587.2K
Revenue
394.2K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
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The website bobbibrowncosmetics.com offers a wide range of cosmetics and beauty products across categories like makeup, skincare, and fragrances. Customers can find various items such as foundations, lipsticks, moisturizers, and eyeshadows. The website provides an online platform for purchasing these products and offers detailed information regarding each item and its ingredients.

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bobbibrowncosmetics.com's revenueOVER TIME
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Over the past three months, bobbibrowncosmetics.com revenue has experienced decline of 28%, compared to the preceding three months.

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bobbibrowncosmetics.com revenue decline for last six months
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OVERVIEW
In August 2025, bobbibrowncosmetics.com in the BEAUTY AND COSMETICS industry had a revenue of $587,175 with a conversion rate of 1.00-1.50% and an AOV of $125-150. The website recorded 394,226 sessions, below the median of 22,297, and far less than the highest at 44,212,513 from sephora.com. The largest online store in the category was themancompany.com with revenue of $109,440,426. The highest conversion rate was 4.33%, and the highest AOV was $202, while the lowest conversion rate was 1.0% and the lowest AOV was $46.
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bobbibrowncosmetics.com competitors

In August 2025, bobbibrowncosmetics.com generated a revenue of $587,175 with 4,143 transactions and 394,226 sessions, boasting an average order value (AOV) of $125-150 and a conversion rate of 1.00-1.50%. Comparing this data to its competitors, Jones Road Beauty outperformed with a revenue of $3,184,311, 42,189 transactions, and 1,519,265 sessions. However, Bobbi Brown Cosmetics had a higher AOV in comparison. Blue Mercury followed with $1,218,201 in revenue, 7,914 transactions, and 718,753 sessions, offering a similar AOV range but a slightly higher conversion rate. Makeup Forever had $1,138,348 in revenue, 9,044 transactions, and 394,984 sessions, while Too Faced had $494,303 in revenue, 4,371 transactions, and 264,169 sessions. Charlotte Tilbury stood out with $8,335,111 in revenue, 89,196 transactions, and 2,122,019 sessions, coupled with a high conversion rate of 4.00-4.50%.

jonesroadbeauty.com screenshot
#1 jonesroadbeauty.com
3.2M
Revenue
1.5M
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
bluemercury.com screenshot
#2 bluemercury.com
1.2M
Revenue
718.8K
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
makeupforever.com screenshot
#3 makeupforever.com
1.1M
Revenue
395K
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
toofaced.com screenshot
#4 toofaced.com
494.3K
Revenue
264.2K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
charlottetilbury.com screenshot
#5 charlottetilbury.com
8.3M
Revenue
2.1M
Sessions
4.0-4.5%
Conv. rate
$75-100
AOV
bobbibrowncosmetics.com vs top market performers
bobbibrowncosmetics.com
top retailers
conversion rate vs average order value for bobbibrowncosmetics.com and its competitors
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Revenue share by device at bobbibrowncosmetics.com

In August large majority of sales on bobbibrowncosmetics.com, 92% was finalized on desktop devices, with 7.6% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In August large majority of sales on bobbibrowncosmetics.com, 92% was finalized on desktop devices, with 7.6% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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bobbibrowncosmetics.com channels

Identify top traffic channels that drive growth for bobbibrowncosmetics.comand discover how performance of traffic channels has changed over time.

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bobbibrowncosmetics.com Google Ads spend

Evaluate bobbibrowncosmetics.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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bobbibrowncosmetics.com devices

Review bobbibrowncosmetics.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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bobbibrowncosmetics.com top markets

Explore bobbibrowncosmetics.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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bobbibrowncosmetics.com country & global rank

Assess the ranking of bobbibrowncosmetics.com among other retailers within its primary country and worldwide.

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