bonprix.at
The website bonprix.at offers a wide range of clothing and fashion accessories for men, women, and children. They specialize in trendy and affordable apparel such as dresses, tops, bottoms, outerwear, as well as footwear and various accessories. Customers can find a variety of styles to suit their fashion preferences.
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bonprix.at Annual Revenue and Growth
bonprix.at's annual sales on its online store amounted to $24.3M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to grow by 10-20%. This suggests a turnaround from last year's decline.
bonprix.at's monthly revenueOVER TIME
Over the past three months, bonprix.at revenue has experienced decline of 17%, compared to the preceding three months.
bonprix.at competitors
In October 2025, bonprix.at reported a revenue of 2,497,169 and had 20,329 transactions with 640,122 sessions, resulting in an average order value (AOV) of 100-125 and a conversion rate of 3.00-3.50. Comparing these metrics to its competitors, bonprix.at lags behind in revenue when compared to zalando.ch (53,331,552) and asos.com (127,814,446). However, bonprix.at has a higher conversion rate than asos.com (1.50-2.00) and aboutyou.de (2.00-2.50). In terms of sessions, bonprix.at falls behind zalando.ch (4,975,071) and asos.com (54,747,830). Additionally, bonprix.at has a similar AOV to its competitors, ranging from 100-125, while competitors like asos.com have a slightly higher AOV of 125-150. Overall, bonprix.at may need to focus on increasing its revenue and sessions to compete more effectively with its industry peers.
Revenue share by device at bonprix.at
In October large majority of sales on bonprix.at, 72% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 28% of sales coming from desktop devices.
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bonprix.at channels
Identify top traffic channels that drive growth for bonprix.atand discover how performance of traffic channels has changed over time.
bonprix.at Google Ads spend
Evaluate bonprix.at's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
bonprix.at devices
Review bonprix.at's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
