bonprix.at
The website bonprix.at offers a wide range of clothing and fashion accessories for men, women, and children. They specialize in trendy and affordable apparel such as dresses, tops, bottoms, outerwear, as well as footwear and various accessories. Customers can find a variety of styles to suit their fashion preferences.
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bonprix.at Annual Revenue and Growth
bonprix.at's annual sales on its online store amounted to $24.3M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to grow by 10-20%. This suggests a turnaround from last year's decline.
bonprix.at's monthly revenueOVER TIME
Over the past three months, bonprix.at revenue has experienced decline of 16%, compared to the preceding three months.
bonprix.at competitors
In November 2025, bonprix.at reported a revenue of 2,226,855 from 17,569 transactions and 542,764 sessions, with an average order value (AOV) of 125-150 and a conversion rate of 3.00-3.50. Comparing these metrics to its competitors, bonprix.de outperformed bonprix.at with a revenue of 65,843,891 from 525,612 transactions and 13,853,385 sessions, similar AOV and a higher conversion rate of 3.50-4.00. zalando.ch also surpassed bonprix.at in revenue, transactions, and sessions, with a higher AOV and conversion rate. aboutyou.de and asos.com had higher revenues, transactions, and sessions than bonprix.at, with varying AOV and conversion rates. boohoo.com had a lower revenue compared to bonprix.at, but similar transaction and session numbers, with a lower AOV and a comparable conversion rate. Overall, bonprix.at falls behind its competitors in terms of revenue and transactions but remains competitive in terms of AOV and conversion rate.
Revenue share by device at bonprix.at
In November large majority of sales on bonprix.at, 72% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 28% of sales coming from desktop devices.
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bonprix.at channels
Identify top traffic channels that drive growth for bonprix.atand discover how performance of traffic channels has changed over time.
bonprix.at Google Ads spend
Evaluate bonprix.at's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
bonprix.at devices
Review bonprix.at's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
