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Jan 2026
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TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

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2.8M
Revenue
Jan 26
762.4K
Sessions
Jan 26
2.5-3.0%
Conv. rate
Jan 26
$100-125
AOV
Jan 26
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The website bonprix.at offers a wide range of clothing and fashion accessories for men, women, and children. They specialize in trendy and affordable apparel such as dresses, tops, bottoms, outerwear, as well as footwear and various accessories. Customers can find a variety of styles to suit their fashion preferences.

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bonprix.at Annual Revenue and Growth

bonprix.at's annual sales on its online store amounted to $27.5M in 2025, up 10-20% from the previous year. For 2026, revenue is expected to grow by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$27.5M
Annual growth forecast2025/2026
50%+
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eCommerce Revenue
bonprix.at revenue by year

bonprix.at's monthly revenueOVER TIME
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Over the past three months, bonprix.at revenue has experienced growth of 5.2%, compared to the preceding three months.

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bonprix.at revenue growth for last six months
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OVERVIEW
In January 2026, bonprix.at achieved impressive online sales of $2,780,638, significantly exceeding the median of $91,806 in the FASHION AND APPAREL sector, although still far from the $809,875,018 of industry leader shein.com; with a conversion rate of 2.50-3.00%, bonprix.at is competitive but slightly below the high of 3.1%, while its average order value (AOV) of $100-125 sits comfortably within the range, compared to the high of $390 and low of $76; attracting 762,385 sessions, bonprix.at markedly surpasses the median of 38,909 yet trails behind shein.com’s astounding 279,580,739 sessions.
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bonprix.at competitors

In January 2026, bonprix.at had a revenue of $2,780,638 with 22,771 transactions and 762,385 sessions, resulting in an average order value (AOV) of $100-125 and a conversion rate of 2.50-3.00%. When compared to its competitors, bonprix.de generated the highest revenue at $42,759,521 with 362,920 transactions and 12,780,418 sessions, maintaining a similar AOV and conversion rate as bonprix.at. zalando.ch had a revenue of $49,354,947 with 269,031 transactions and 4,735,982 sessions, boasting a higher AOV of $175-200 and conversion rate of 5.50-6.00%. aboutyou.de, asos.com, and boohoo.com also had varying levels of revenue, transactions, sessions, AOV, and conversion rates in comparison to bonprix.at, showcasing a diverse range of performance metrics within the competitive online fashion retail market.

bonprix.de screenshot
#1 bonprix.de
42.8M
Revenue
12.8M
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
zalando.ch screenshot
#2 zalando.ch
49.4M
Revenue
4.7M
Sessions
5.5-6.0%
Conv. rate
$175-200
AOV
aboutyou.de screenshot
#3 aboutyou.de
25.1M
Revenue
8.5M
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
asos.com screenshot
#4 asos.com
121.4M
Revenue
58.3M
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
boohoo.com screenshot
#5 boohoo.com
14.9M
Revenue
8.4M
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
bonprix.at vs top market performers
bonprix.at
top retailers
conversion rate vs average order value for bonprix.at and its competitors
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Revenue share by device at bonprix.at

In January large majority of sales on bonprix.at, 72% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 28% of sales coming from desktop devices.

In January large majority of sales on bonprix.at, 72% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 28% of sales coming from desktop devices.
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bonprix.at channels

Identify top traffic channels that drive growth for bonprix.atand discover how performance of traffic channels has changed over time.

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bonprix.at Google Ads spend

Evaluate bonprix.at's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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bonprix.at devices

Review bonprix.at's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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bonprix.at top markets

Explore bonprix.at's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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bonprix.at country & global rank

Assess the ranking of bonprix.at among other retailers within its primary country and worldwide.

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