 bonprix.at
bonprix.at
The website bonprix.at offers a wide range of clothing and fashion accessories for men, women, and children. They specialize in trendy and affordable apparel such as dresses, tops, bottoms, outerwear, as well as footwear and various accessories. Customers can find a variety of styles to suit their fashion preferences.
GRIPS CUSTOMERS & RESEARCH PARTNERS
bonprix.at Annual Revenue and Growth
bonprix.at's annual sales on its online store amounted to $24.3M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to grow by 5-10%. This suggests a turnaround from last year's decline.
bonprix.at's monthly revenueOVER TIME
Over the past three months, bonprix.at revenue has experienced growth of 0.53%, compared to the preceding three months.
bonprix.at competitors
In September 2025, bonprix.at had a revenue of 2,265,286 with 18,165 transactions and 544,869 sessions, boasting an average order value (AOV) of 100-125 and a conversion rate of 3.00-3.50. Compared to its competitors, bonprix.de led in revenue with 45,527,641, followed closely by zalando.ch with 50,467,589. zalando.ch also had the highest AOV of 175-200 and conversion rate of 5.50-6.00. In terms of transactions, asos.com was the frontrunner with 757,633, while boohoo.com had the lowest revenue at 10,027,347. bonprix.at fell within the middle range for revenue and transactions, showcasing competitive AOV and conversion rates compared to its counterparts in the online fashion retail industry.
Revenue share by device at bonprix.at
In September large majority of sales on bonprix.at, 72% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 28% of sales coming from desktop devices.
Gain even more insights with the Grips app
bonprix.at channels
Identify top traffic channels that drive growth for bonprix.atand discover how performance of traffic channels has changed over time.
bonprix.at Google Ads spend
Evaluate bonprix.at's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
bonprix.at devices
Review bonprix.at's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

