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Nov 2025
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Home/Insights/Retailers/boohooman.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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12.1M
Revenue
Nov 25
6.3M
Sessions
Nov 25
3.0-3.5%
Conv. rate
Nov 25
$50-75
AOV
Nov 25
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BoohooMAN.com is an online retail platform offering a wide selection of mens clothing and accessories. The website features various fashion styles including casual, formal, sportswear, and footwear. BoohooMAN.com caters to diverse fashion preferences, providing customers with trendy and affordable options for their wardrobe needs.

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boohooman.com Annual Revenue and Growth

boohooman.com's annual sales on its online store amounted to $109.4M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 10-20%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$109.4M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
boohooman.com revenue by year

boohooman.com's monthly revenueOVER TIME
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Over the past three months, boohooman.com revenue has experienced growth of 2.3%, compared to the preceding three months.

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boohooman.com revenue growth for last six months
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OVERVIEW
In November 2025, boohooman.com generated $12,137,191 in online sales with a conversion rate of 3.00-3.50%, slightly above the industry average of 3.37% in the FASHION AND APPAREL sector. With an average order value (AOV) between $50-75, it falls short of the sector's high of $375, yet still performs better than the low of $76. boohooman.com recorded 6,311,062 sessions, a significant number compared to the median of 36,492, though it lags behind the top competitor, shein.com, which boasts an astounding 342,497,064 sessions.
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boohooman.com competitors

In November 2025, boohooman.com generated $12,137,191 in revenue from 203,831 transactions and 6,311,062 sessions, with an average order value (AOV) ranging from $50 to $75 and a conversion rate of 3.00-3.50%. Comparing this to its competitors, riverisland.com outperformed boohooman.com with $21,887,853 in revenue, 260,604 transactions, and 7,665,920 sessions. boohoo.com also surpassed boohooman.com with $19,259,797 in revenue, 302,258 transactions, and 8,161,328 sessions. However, boohooman.com fared better than jacamo.co.uk in terms of revenue and transactions. gymshark.com stood out with significantly higher revenue, transactions, and sessions, along with a higher AOV range and slightly lower conversion rate. Overall, boohooman.com holds its own among its competitors, showcasing solid performance in revenue and transactions.

riverisland.com screenshot
#1 riverisland.com
21.9M
Revenue
7.7M
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
boohoo.com screenshot
#2 boohoo.com
19.3M
Revenue
8.2M
Sessions
3.5-4.0%
Conv. rate
$50-75
AOV
gymshark.com screenshot
#3 gymshark.com
130.6M
Revenue
29M
Sessions
2.5-3.0%
Conv. rate
$150-175
AOV
jacamo.co.uk screenshot
#4 jacamo.co.uk
2.7M
Revenue
1.3M
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
superdry.com screenshot
#5 superdry.com
12.4M
Revenue
3.5M
Sessions
2.5-3.0%
Conv. rate
$125-150
AOV
boohooman.com vs top market performers
boohooman.com
top retailers
conversion rate vs average order value for boohooman.com and its competitors
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Revenue share by device at boohooman.com

In November large majority of sales on boohooman.com, 65% was finalized on desktop devices, with 35% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on boohooman.com, 65% was finalized on desktop devices, with 35% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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boohooman.com channels

Identify top traffic channels that drive growth for boohooman.comand discover how performance of traffic channels has changed over time.

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boohooman.com Google Ads spend

Evaluate boohooman.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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boohooman.com devices

Review boohooman.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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boohooman.com top markets

Explore boohooman.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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boohooman.com country & global rank

Assess the ranking of boohooman.com among other retailers within its primary country and worldwide.

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