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Aug 2025
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Home/Insights/Retailers/boohooman.com
TRANSACTION INTELLIGENCE - AUG 2025 GLOBALLY

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6M
Revenue
Aug 25
5M
Sessions
Aug 25
1.5-2.0%
Conv. rate
Aug 25
$50-75
AOV
Aug 25
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BoohooMAN.com is an online retail platform offering a wide selection of mens clothing and accessories. The website features various fashion styles including casual, formal, sportswear, and footwear. BoohooMAN.com caters to diverse fashion preferences, providing customers with trendy and affordable options for their wardrobe needs.

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boohooman.com Annual Revenue and Growth

boohooman.com's annual sales on its online store amounted to $109.4M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 10-20%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$109.4M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
boohooman.com revenue by year

boohooman.com's monthly revenueOVER TIME
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Over the past three months, boohooman.com revenue has experienced decline of 7.4%, compared to the preceding three months.

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boohooman.com revenue decline for last six months
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OVERVIEW
In August 2025, boohooman.com, a FASHION AND APPAREL website, had online sales revenue of $5,984,897, with a median revenue of $77,469 in the industry. The conversion rate for boohooman.com was 1.50-2.00%, with a very high rate of 3.01% and a very low rate of 0.62% in the industry. The average order value (AOV) for boohooman.com was $50-75, while a very high AOV in the industry is $393 and a very low AOV is $75. The website had 4,969,054 sessions, compared to the highest of 323,426,413 sessions for shein.com, with a median of 36,717 sessions in the industry.
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boohooman.com competitors

In August 2025, boohooman.com, with a revenue of $5,984,897, 97,876 transactions, and 4,969,054 sessions, competes with several key players in the online retail industry. riverisland.com leads in revenue with $12,183,096, 147,780 transactions, and 7,663,588 sessions, boasting a higher average order value (AOV) of $75-100. boohoo.com follows closely behind boohooman.com with $9,336,300 in revenue, 165,580 transactions, and 6,432,107 sessions, featuring a higher conversion rate of 2.50-3.00%. gymshark.com stands out with a substantial revenue of $67,876,120, 400,788 transactions, and 11,723,263 sessions, offering a higher AOV of $150-175 and conversion rate of 3.00-3.50%. jacamo.co.uk and superdry.com have smaller revenues but competitive AOVs and conversion rates, indicating a diverse landscape in the men's fashion market.

riverisland.com screenshot
#1 riverisland.com
12.2M
Revenue
7.7M
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
boohoo.com screenshot
#2 boohoo.com
9.3M
Revenue
6.4M
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
gymshark.com screenshot
#3 gymshark.com
67.9M
Revenue
11.7M
Sessions
3.0-3.5%
Conv. rate
$150-175
AOV
jacamo.co.uk screenshot
#4 jacamo.co.uk
2.2M
Revenue
1.1M
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
superdry.com screenshot
#5 superdry.com
4.8M
Revenue
1.6M
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
boohooman.com vs top market performers
boohooman.com
top retailers
conversion rate vs average order value for boohooman.com and its competitors
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Revenue share by device at boohooman.com

In August large majority of sales on boohooman.com, 62% was finalized on desktop devices, with 38% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In August large majority of sales on boohooman.com, 62% was finalized on desktop devices, with 38% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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boohooman.com channels

Identify top traffic channels that drive growth for boohooman.comand discover how performance of traffic channels has changed over time.

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boohooman.com Google Ads spend

Evaluate boohooman.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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boohooman.com devices

Review boohooman.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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boohooman.com top markets

Explore boohooman.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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boohooman.com country & global rank

Assess the ranking of boohooman.com among other retailers within its primary country and worldwide.

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