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Oct 2025
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Home/Insights/Retailers/boohooman.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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8.2M
Revenue
Oct 25
4.5M
Sessions
Oct 25
3.5-4.0%
Conv. rate
Oct 25
$50-75
AOV
Oct 25
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BoohooMAN.com is an online retail platform offering a wide selection of mens clothing and accessories. The website features various fashion styles including casual, formal, sportswear, and footwear. BoohooMAN.com caters to diverse fashion preferences, providing customers with trendy and affordable options for their wardrobe needs.

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boohooman.com Annual Revenue and Growth

boohooman.com's annual sales on its online store amounted to $109.4M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 10-20%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$109.4M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
boohooman.com revenue by year

boohooman.com's monthly revenueOVER TIME
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Over the past three months, boohooman.com revenue has experienced decline of 32%, compared to the preceding three months.

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boohooman.com revenue decline for last six months
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OVERVIEW
In October 2025, boohooman.com, operating in the FASHION AND APPAREL industry, generated online sales revenue of $8,185,433, significantly higher than the median of $80,524. With a conversion rate of 3.50-4.00%, it exceeds the industry average of 3.36%, while its average order value (AOV) ranges from $50-75, closely aligning with the lower industry benchmark. The site attracted 4,510,431 sessions, far surpassing the median of 33,163, yet still trails the leading competitor, shein.com, which boasts 321,650,758 sessions and $977,396,912 in revenue, indicating potential for further growth and market presence.
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boohooman.com competitors

When comparing boohooman.com to its competitors in October 2025, we see that while boohooman.com has a revenue of $8,185,433 with 159,197 transactions and 4,510,431 sessions, its AOV ranges from $50-75 and its conversion rate falls between 3.50-4.00%. In comparison, riverisland.com outperforms boohooman.com with a revenue of $17,993,356, 229,961 transactions, and 7,630,435 sessions, along with a higher AOV of $75-100, albeit with a slightly lower conversion rate of 3.00-3.50%. Meanwhile, gymshark.com leads the pack with a revenue of $54,221,679, 322,747 transactions, and 11,809,294 sessions, boasting the highest AOV of $150-175, although with a lower conversion rate of 2.50-3.00%. Overall, boohooman.com holds its own among its competitors in the fashion industry, offering competitive revenue, transaction numbers, AOV, and conversion rates.

riverisland.com screenshot
#1 riverisland.com
18M
Revenue
7.6M
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
boohoo.com screenshot
#2 boohoo.com
15M
Revenue
6.9M
Sessions
3.5-4.0%
Conv. rate
$50-75
AOV
gymshark.com screenshot
#3 gymshark.com
54.2M
Revenue
11.8M
Sessions
2.5-3.0%
Conv. rate
$150-175
AOV
jacamo.co.uk screenshot
#4 jacamo.co.uk
2.2M
Revenue
1M
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
superdry.com screenshot
#5 superdry.com
6.9M
Revenue
2.2M
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
boohooman.com vs top market performers
boohooman.com
top retailers
conversion rate vs average order value for boohooman.com and its competitors
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Revenue share by device at boohooman.com

In October large majority of sales on boohooman.com, 64% was finalized on desktop devices, with 36% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on boohooman.com, 64% was finalized on desktop devices, with 36% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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boohooman.com channels

Identify top traffic channels that drive growth for boohooman.comand discover how performance of traffic channels has changed over time.

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boohooman.com Google Ads spend

Evaluate boohooman.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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boohooman.com devices

Review boohooman.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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boohooman.com top markets

Explore boohooman.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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boohooman.com country & global rank

Assess the ranking of boohooman.com among other retailers within its primary country and worldwide.

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