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May 2026
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Home/Insights/Retailers/boohooman.com
TRANSACTION INTELLIGENCE - MAY 2026 GLOBALLY

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8M
Revenue
May 26
5.4M
Sessions
May 26
2.5-3.0%
Conv. rate
May 26
$50-75
AOV
May 26
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BoohooMAN.com is an online retail platform offering a wide selection of mens clothing and accessories. The website features various fashion styles including casual, formal, sportswear, and footwear. BoohooMAN.com caters to diverse fashion preferences, providing customers with trendy and affordable options for their wardrobe needs.

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boohooman.com Annual Revenue and Growth

boohooman.com's annual sales on its online store amounted to $98.6M in 2025, down 5-10% from the previous year. For 2026, revenue is expected to decline by 10-20%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$98.6M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
boohooman.com revenue by year

boohooman.com's monthly revenueOVER TIME
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Over the past three months, boohooman.com revenue has experienced decline of 9.4%, compared to the preceding three months.

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boohooman.com revenue decline for last six months
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OVERVIEW
In May 2026, boohooman.com generated $8,014,094 in online sales, significantly outpacing the lifestyle/fashion and apparel median of $74,720, while achieving a conversion rate of 2.50-3.00%, close to the industry's high of 3.18%. With an average order value (AOV) of $50-75, boohooman's performance stands in contrast to the sector's high AOV of $405. The site attracted 5,386,247 sessions, markedly above the industry median of 29,212, yet far behind the leading shein.com with 309,473,559 sessions. Overall, boohooman.com showcases strong revenue and traffic performance within its competitive landscape.
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boohooman.com competitors

In May 2026, boohooman.com generated a revenue of $8,014,094 with 159,838 transactions and sessions totaling 5,386,247, resulting in a conversion rate of 2.50-3.00%. Competitors show varied performances; boohoo.com leads with $14,639,620 in revenue and a higher transaction count of 230,804, alongside 7,393,462 sessions and a conversion rate of 3.00-3.50%. riverisland.com follows with $13,219,603 in revenue from 137,130 transactions but has a lower conversion rate of 2.00-2.50%. In stark contrast, gymshark.com dominates the market with an impressive $79,084,316 in revenue and 480,875 transactions, also enjoying a conversion rate of 3.00-3.50%. Other competitors, such as jacamo.co.uk and superdry.com, report significantly lower revenues of $1,954,975 and $5,321,780, respectively, with corresponding conversion rates ranging from 1.50-2.00% to 2.00-2.50%.

riverisland.com screenshot
#1 riverisland.com
13.2M
Revenue
6.1M
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
boohoo.com screenshot
#2 boohoo.com
14.6M
Revenue
7.4M
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
gymshark.com screenshot
#3 gymshark.com
79.1M
Revenue
14M
Sessions
3.0-3.5%
Conv. rate
$150-175
AOV
jacamo.co.uk screenshot
#4 jacamo.co.uk
2M
Revenue
967.3K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
superdry.com screenshot
#5 superdry.com
5.3M
Revenue
1.7M
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
boohooman.com vs top market performers
boohooman.com
top retailers
conversion rate vs average order value for boohooman.com and its competitors
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Revenue share by device at boohooman.com

In May large majority of sales on boohooman.com, 69% was finalized on desktop devices, with 31% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In May large majority of sales on boohooman.com, 69% was finalized on desktop devices, with 31% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries boohooman.com operates in

boohooman.com is tracked across 1 e-commerce industry. Explore market size, leading retailers and benchmarks for each.

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boohooman.com channels

Identify top traffic channels that drive growth for boohooman.comand discover how performance of traffic channels has changed over time.

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boohooman.com Google Ads spend

Evaluate boohooman.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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boohooman.com devices

Review boohooman.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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boohooman.com top markets

Explore boohooman.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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boohooman.com country & global rank

Assess the ranking of boohooman.com among other retailers within its primary country and worldwide.

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