ems.com
ems.com is a website that offers a wide variety of outdoor gear and equipment. They stock products ranging from clothing, footwear, and camping gear to hiking, biking, and water sports equipment. The website promotes the sale of products suitable for all outdoor enthusiasts, offering an extensive collection for customers.
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ems.com Annual Revenue and Growth
ems.com's annual sales on its online store amounted to $19.9M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 50%+. The trend is expected to accelerate.
ems.com's monthly revenueOVER TIME
Over the past three months, ems.com revenue has experienced growth of 49%, compared to the preceding three months.
ems.com competitors
When comparing ems.com to its competitors in September 2025, it is evident that ems.com falls within the mid-range in terms of revenue and transactions. With a revenue of $432,912 and 2,103 transactions from 73,016 sessions, ems.com boasts an average order value (AOV) of $200-225 and a conversion rate of 2.50-3.00%. In comparison, bobstores.com has a lower revenue of $10,114 with 105 transactions from 5,014 sessions and an AOV of $75-100, while backcountry.com leads the pack with a significantly higher revenue of $14,002,342 and 88,127 transactions from 5,154,616 sessions, with an AOV of $150-175. Other competitors like gearx.com, thenorthface.com, and outdoorgearlab.com also show varying performance metrics in terms of revenue, transactions, sessions, AOV, and conversion rate. Overall, ems.com holds its own in the competitive landscape, but there is room for growth and improvement to compete with top performers in the outdoor gear industry.
Revenue share by device at ems.com
In September large majority of sales on ems.com, 82% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 18% of sales coming from desktop devices.
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ems.com channels
Identify top traffic channels that drive growth for ems.comand discover how performance of traffic channels has changed over time.
ems.com Google Ads spend
Evaluate ems.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
ems.com devices
Review ems.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
