ems.com
ems.com is a website that offers a wide variety of outdoor gear and equipment. They stock products ranging from clothing, footwear, and camping gear to hiking, biking, and water sports equipment. The website promotes the sale of products suitable for all outdoor enthusiasts, offering an extensive collection for customers.
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ems.com Annual Revenue and Growth
ems.com's annual sales on its online store amounted to $6.5M in 2025, down 50%+ from the previous year. For 2026, revenue is expected to grow by 50%+. This suggests a turnaround from last year's decline.
ems.com's monthly revenueOVER TIME
Over the past three months, ems.com revenue has experienced growth of 138%, compared to the preceding three months.
ems.com competitors
In January 2026, ems.com reported a revenue of $1,178,065 with 5,374 transactions and 188,591 sessions. Their average order value (AOV) falls between $200 and $225, with a conversion rate of 2.50-3.00%. Comparing this to their competitors, ems.com lags behind in revenue when compared to backcountry.com ($31,031,718) and thenorthface.com ($36,942,635). However, ems.com outperforms gearx.com, bobstores.com, and outdoorgearlab.com in terms of conversion rate, demonstrating a more effective strategy in turning sessions into transactions. With an AOV in the mid-range among competitors, ems.com is positioned competitively in the outdoor gear market.
Revenue share by device at ems.com
In January large majority of sales on ems.com, 82% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 18% of sales coming from desktop devices.
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ems.com channels
Identify top traffic channels that drive growth for ems.comand discover how performance of traffic channels has changed over time.
ems.com Google Ads spend
Evaluate ems.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
ems.com devices
Review ems.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
