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Sep 2024
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Home/Insights/Retailers/vidaxl.de
TRANSACTION INTELLIGENCE - SEP 2024 GLOBALLY

Favicon for vidaxl.devidaxl.de

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3.6M
Revenue
1.3M
Sessions
1.5-2.0%
Conversion rate
$150-175
Average order value
Online only revenue for vidaxl.de, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.
  • Main country of store: GERMANY
  • Website category: MARKETPLACE

The website vidaxl.de is an online retail platform offering a wide range of products. Their inventory includes furniture, home and garden essentials, sporting goods, tools, toys, and more. The website allows customers to purchase these items conveniently and have them delivered to their doorstep.

vidaxl.de’s revenueOVER TIME
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Over the past three months, vidaxl.de revenue has experienced decline of 11%, compared to the preceding three months.

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vidaxl.de revenue decline for last six months
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OVERVIEW
In September 2024, vidaxl.de in the MARKETPLACE industry had a revenue of $3,641,580, with a median of $485,861. Their conversion rate was 1.50-2.00%, with a high of 4.66% and a low of 1.09%. The average order value (AOV) was $150-175, while the high was $293 and the low was $55. They had 1,316,184 sessions, compared to the highest of 2,653,517,446 from amazon.com and a median of 153,430 sessions in the MARKETPLACE sector.
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vidaxl.de competitors

When comparing vidaxl.de to its competitors in the furniture and home goods market, several metrics stand out. beliani.de has a lower revenue of 1,855,535 but a higher average order value (AOV) of 350-375, indicating that they may be targeting a more premium customer base. kauf-unique.de has a revenue of 2,466,573 with a higher AOV of 475-500, but a lower conversion rate of 0.50-1.00. home24.de has the highest revenue of 32,335,614, indicating a strong market presence, while wayfair.de has a revenue of 24,749,804 with a similar AOV to vidaxl.de but a higher conversion rate of 2.00-2.50. roller.de falls in between with a revenue of 9,207,034 and a slightly higher AOV compared to vidaxl.de. Overall, vidaxl.de maintains a competitive position in terms of revenue and conversion rate, but may consider adjusting its AOV to align with the market leaders.

#1 home24.de
32.3M
Revenue
6.7M
Sessions
1.5-2.0%
Conv. rate
$275-300
AOV
#2 beliani.de
1.9M
Revenue
182.6K
Sessions
2.5-3.0%
Conv. rate
$350-375
AOV
#3 wayfair.de
24.7M
Revenue
4.3M
Sessions
2.0-2.5%
Conv. rate
$250-275
AOV
#4 kauf-unique.de
2.5M
Revenue
514.3K
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
#5 roller.de
9.2M
Revenue
2.3M
Sessions
1.0-1.5%
Conv. rate
$325-350
AOV
CLOSEST COMPETITORSby revenue
Favicon for metro.demetro.de
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Favicon for moemax.demoemax.de
Favicon for roller.deroller.de
Favicon for norma24.denorma24.de
Favicon for vidaxl.devidaxl.de
$3.6M
Favicon for profizelt24.deprofizelt24.de
Favicon for kauf-unique.dekauf-unique.de
Favicon for beliani.debeliani.de
Favicon for pharao24.depharao24.de
Favicon for massivmoebel24.demassivmoebel24.de
TOP MARKET PERFORMERSby revenue
1
Favicon for xxxlutz.dexxxlutz.de
$56.8M
2
Favicon for maisonsdumonde.commaisonsdumonde.com
3
Favicon for home24.dehome24.de
4
Favicon for sklum.comsklum.com
5
Favicon for netto-online.denetto-online.de
6
Favicon for wayfair.dewayfair.de
7
Favicon for metro.demetro.de
8
Favicon for manomano.demanomano.de
9
Favicon for moemax.demoemax.de
10
Favicon for roller.deroller.de
vidaxl.de vs top market performers
vidaxl.de
top retailers
conversion rate vs average order value for vidaxl.de and its competitors
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vidaxl.de brandsby revenue

1
Logo for marke: vidaxlMarke: Vidaxl
2
Logo for brand:vidaxlBrand:vidaxl
3
Logo for möbelMöbel
Top retailers:porta.deikea.comoutwell.com
4
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Top retailers:amazon.demetro.demanomano.co.uk
5
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vidaxl.de categoriesby revenue

1
Pots & Planters
Top retailers:amazon.comlowes.comwayfair.com
2
Home & Garden
Top retailers:etsy.commarksandspencer.comebay.com
3
Outdoor Furniture
Top retailers:amazon.comwayfair.comwalmart.com
4
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Top retailers:costco.comuline.combjs.com
5
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Top retailers:sleepnumber.comwayfair.comamazon.com
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brands overtime comparison

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vidaxl.de channels

Identify top traffic channels that drive growth for vidaxl.deand discover how performance of traffic channels has changed over time.

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vidaxl.de Google Ads spend

Evaluate vidaxl.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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vidaxl.de devices

Review vidaxl.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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vidaxl.de top markets

Explore vidaxl.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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vidaxl.de country & global rank

Assess the ranking of vidaxl.de among other retailers within its primary country and worldwide.

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