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Jun 2026
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TRANSACTION INTELLIGENCE - JUN 2026 GLOBALLY

Favicon for vidaxl.devidaxl.de

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4.2M
Revenue
Jun 26
2.4M
Sessions
Jun 26
1.0-1.5%
Conv. rate
Jun 26
$150-175
AOV
Jun 26
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  • Main country of store: GERMANY
  • Website category: MARKETPLACE

The website vidaxl.de is an online retail platform offering a wide range of products. Their inventory includes furniture, home and garden essentials, sporting goods, tools, toys, and more. The website allows customers to purchase these items conveniently and have them delivered to their doorstep.

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vidaxl.de Annual Revenue and Growth

vidaxl.de's annual sales on its online store amounted to $40.3M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$40.3M
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
vidaxl.de revenue by year

vidaxl.de's monthly revenueOVER TIME
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Over the past three months, vidaxl.de revenue has experienced growth of 27%, compared to the preceding three months.

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vidaxl.de revenue growth for last six months
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OVERVIEW
In June 2026, vidaxl.de, operating in the e-commerce and marketplace sector, achieved impressive online sales revenue of $4,242,481, significantly surpassing the median of $288,369. The site recorded a conversion rate between 1.00-1.50%, falling short of the high benchmark of 4.46%, while its average order value (AOV) ranged from $150-175, below the high AOV of $291. With 2,391,217 sessions, vidaxl.de outperformed the median of 119,257 but remains far behind the industry leader, amazon.com, which garnered 2,710,440,039 sessions.
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vidaxl.de competitors

In June 2026, home24.de outperformed its competitors significantly, generating $18,487,381 in revenue from 69,948 transactions, supported by 6,186,340 sessions and an average order value (AOV) of $250-275. beliani.de followed with $4,774,632 in revenue from 12,798 transactions and an AOV of $350-375, achieving a conversion rate of 1.50-2.00. vidaxl.de generated $4,242,481, facilitating 27,597 transactions with an AOV of $150-175 and a conversion rate of 1.00-1.50, showcasing decent performance but lagging behind beliani.de. kauf-unique.de recorded $2,078,059 in revenue with a higher AOV of $375-400 but fewer transactions. roller.de had lower revenue at $2,911,199, reflecting a conversion rate of 0.50-1.00. Meanwhile, wayfair.de showed minimal engagement with $232,270 in revenue and only 849 transactions. Overall, home24.de and beliani.de lead the market with higher revenues and AOVs.

home24.de screenshot
#1 home24.de
18.5M
Revenue
6.2M
Sessions
1.0-1.5%
Conv. rate
$250-275
AOV
beliani.de screenshot
#2 beliani.de
4.8M
Revenue
774.1K
Sessions
1.5-2.0%
Conv. rate
$350-375
AOV
wayfair.de screenshot
#3 wayfair.de
232.3K
Revenue
71.7K
Sessions
1.0-1.5%
Conv. rate
$250-275
AOV
kauf-unique.de screenshot
#4 kauf-unique.de
2.1M
Revenue
499.5K
Sessions
1.0-1.5%
Conv. rate
$375-400
AOV
roller.de screenshot
#5 roller.de
2.9M
Revenue
1.3M
Sessions
0.5-1.0%
Conv. rate
$300-325
AOV
vidaxl.de vs top market performers
vidaxl.de
top retailers
conversion rate vs average order value for vidaxl.de and its competitors
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Revenue share by device at vidaxl.de

In June large majority of sales on vidaxl.de, 51% was finalized on desktop devices, with 49% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In June large majority of sales on vidaxl.de, 51% was finalized on desktop devices, with 49% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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vidaxl.de channels

Identify top traffic channels that drive growth for vidaxl.deand discover how performance of traffic channels has changed over time.

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vidaxl.de Google Ads spend

Evaluate vidaxl.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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vidaxl.de devices

Review vidaxl.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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vidaxl.de top markets

Explore vidaxl.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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vidaxl.de country & global rank

Assess the ranking of vidaxl.de among other retailers within its primary country and worldwide.

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