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Jan 2026
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TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

Favicon for samash.comsamash.com

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383.4K
Revenue
Jan 26
167.3K
Sessions
Jan 26
0.0-0.5%
Conv. rate
Jan 26
$800-900
AOV
Jan 26
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Sam Ash is an online retailer operating under the domain samash.com. The website offers an extensive range of musical instruments, equipment, and accessories for sale. Their catalogue includes guitars, keyboards, drums, recording gear, PA systems, orchestral instruments, and pro audio equipment. Additional services like repairs and rentals are also available.

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samash.com Annual Revenue and Growth

samash.com's annual sales on its online store amounted to $4.1M in 2025, down 50%+ from the previous year. For 2026, revenue is expected to decline by 0-5%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$4.1M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
samash.com revenue by year

samash.com's monthly revenueOVER TIME
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Over the past three months, samash.com revenue has experienced growth of 50%, compared to the preceding three months.

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samash.com revenue growth for last six months
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OVERVIEW
In January 2026, samash.com generated $383,417 in online sales, significantly surpassing the MUSIC median of $58,236, despite having a low conversion rate of 0.00-0.50%, well below the high of 3.49%. With an average order value (AOV) of $825-850, it exceeds the high AOV of $727 in the industry. The site attracted 167,282 sessions, a stark contrast to reverb.com's leading 16,335,863 sessions, while the median for the sector stands at 15,617 sessions. Overall, samash.com shows strong revenue but faces challenges in conversion and traffic compared to industry leaders.
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samash.com competitors

When comparing samash.com to its competitors in January 2026, it is clear that Sam Ash lags behind in terms of revenue. samash.com generated $383,417 in revenue with 456 transactions and 167,282 sessions, resulting in an average order value (AOV) of $825-$850 and a conversion rate of 0.00-0.50%. In contrast, guitarcenter.com leads the pack with a revenue of $75,290,847, 130,427 transactions, and 9,994,394 sessions. The AOV for Guitar Center is $575-$600 with a conversion rate of 1.00-1.50%. Other competitors like sweetwater.com and musiciansfriend.com also outperform samash.com in terms of revenue, transactions, sessions, AOV, and conversion rate. This data highlights the competitive landscape in the online musical instrument industry, with samash.com having room for growth in order to catch up to its rivals.

guitarcenter.com screenshot
#1 guitarcenter.com
75.3M
Revenue
10M
Sessions
1.0-1.5%
Conv. rate
$500-600
AOV
musiciansfriend.com screenshot
#2 musiciansfriend.com
7M
Revenue
2.7M
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
thomannmusic.com screenshot
#3 thomannmusic.com
7.9M
Revenue
1.5M
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
sweetwater.com screenshot
#4 sweetwater.com
45.6M
Revenue
13.7M
Sessions
0.5-1.0%
Conv. rate
$325-350
AOV
americanmusical.com screenshot
#5 americanmusical.com
6.4M
Revenue
1.2M
Sessions
0.5-1.0%
Conv. rate
$600-700
AOV
samash.com vs top market performers
samash.com
top retailers
conversion rate vs average order value for samash.com and its competitors
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Revenue share by device at samash.com

In January large majority of sales on samash.com, 54% was finalized on desktop devices, with 46% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In January large majority of sales on samash.com, 54% was finalized on desktop devices, with 46% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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samash.com channels

Identify top traffic channels that drive growth for samash.comand discover how performance of traffic channels has changed over time.

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samash.com Google Ads spend

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samash.com devices

Review samash.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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samash.com top markets

Explore samash.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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samash.com country & global rank

Assess the ranking of samash.com among other retailers within its primary country and worldwide.

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