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May 2025

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TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

nfm.com

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12.1M

Revenue

2.1M

Sessions

1.0-1.5%

Conv. rate

$400-500

AOV

Main country of store: UNITED STATES
Website category: HOME AND GARDEN

NFM.com is a website that offers a wide range of products for sale, including furniture, appliances, electronics, flooring, home decor, and outdoor items. Customers can browse a diverse selection of products from various brands and utilize online shopping tools to make informed purchasing decisions.

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nfm.com's revenueOVER TIME
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Over the past three months, nfm.com revenue has experienced growth of 17%, compared to the preceding three months.

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nfm.com revenue growth for last six months

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OVERVIEW

nfm.com's online sales revenue for May 2025 was $12,135,896, with a conversion rate of 1.00-1.50% and an AOV of $450-475. The website had 2,142,698 sessions during the month. In the HOME AND GARDEN industry, the median revenue was $131,378, the highest online store revenue was $1,523,750,068 from homedepot.com, the highest conversion rate was 3.35%, the lowest conversion rate was 0.68%, the highest AOV was $677, the lowest AOV was $94, and the median number of sessions was 36,055.

nfm.com competitors

In May 2025, nfm.com reported a revenue of $12,135,896 with 25,718 transactions and 2,142,698 sessions. The average order value (AOV) ranged from $450 to $475, and the conversion rate was between 1.00% and 1.50%. Comparing nfm.com to its competitors, colemanfurniture.com had a revenue of $5,014,121 with 3,495 transactions and 745,559 sessions, while pcrichard.com reported $9,275,292 in revenue, 15,792 transactions, and 1,329,324 sessions. abt.com had a higher revenue at $15,881,045 with 16,824 transactions and 1,278,055 sessions, and ashleyfurniture.com generated $92,120,017 in revenue with 82,587 transactions and 16,071,353 sessions. livingspaces.com had a revenue of $14,765,197, 16,330 transactions, and 4,176,477 sessions. Overall, nfm.com falls in the mid-range in terms of revenue and transactions compared to its competitors, with a similar conversion rate but a lower AOV.

#1 ashleyfurniture.com

92.1M

Revenue

16.1M

Sessions

0.5-1.0%

Conv. rate

$1100-1200

AOV

#2 pcrichard.com

9.3M

Revenue

1.3M

Sessions

1.0-1.5%

Conv. rate

$500-600

AOV

#3 abt.com

15.9M

Revenue

1.3M

Sessions

1.0-1.5%

Conv. rate

$900-1000

AOV

#4 colemanfurniture.com

Revenue

745.6K

Sessions

0.0-0.5%

Conv. rate

$1400-1500

AOV

#5 livingspaces.com

14.8M

Revenue

4.2M

Sessions

0.0-0.5%

Conv. rate

$900-1000

AOV

CLOSEST COMPETITORSby revenue

TOP MARKET PERFORMERSby revenue

nfm.com vs top market performers

nfm.com

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Revenue share by device at nfm.com

In May large majority of sales on nfm.com, 66% was finalized on desktop devices, with 34% of sales coming from mobile devices.

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nfm.com channels

Identify top traffic channels that drive growth for nfm.comand discover how performance of traffic channels has changed over time.

nfm.com Google Ads spend

Evaluate nfm.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

nfm.com devices

Review nfm.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

nfm.com top markets

Explore nfm.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.