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May 2025
All countries
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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1.4M
Revenue
614.6K
Sessions
0.5-1.0%
Conv. rate
$325-350
AOV
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ounass.ae is an online store in the United Arab Emirates that offers a wide selection of luxury fashion clothing, footwear, accessories, beauty products, and home decor items. They showcase renowned designer brands catered to men, women, and children, providing a seamless shopping experience for customers across the region.

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ounass.ae's revenueOVER TIME
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Over the past three months, ounass.ae revenue has experienced decline of 1.6%, compared to the preceding three months.

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ounass.ae revenue decline for last six months
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OVERVIEW
In May 2025, ounass.ae, an online FASHION AND APPAREL store, generated a revenue of $1,359,054 with a conversion rate of 0.50-1.00% and an average order value (AOV) of $325-350. The store had 614,594 sessions, significantly lower than shein.com, the top store with 224,142,058 sessions. In comparison to the median revenue of $81,783, the AOV of $415, and the conversion rate of 3.09% in the FASHION AND APPAREL category, ounass.ae performed moderately well with room for improvement in its key performance metrics.
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ounass.ae competitors

In May 2025, ounass.ae generated a revenue of 1,359,054 with 4,157 transactions and 614,594 sessions. The average order value (AOV) ranged from 325 to 350, and the conversion rate was between 0.50% to 1.00%. Compared to its competitors, farfetch.com led the pack with revenue of 88,260,840, 251,431 transactions, and 20,457,947 sessions. net-a-porter.com followed closely with revenue of 31,888,515, 58,115 transactions, and 5,697,768 sessions, boasting a higher AOV of 525 to 550 and a conversion rate of 1.00% to 1.50%. mytheresa.com and selfridges.com fell in between, while harrods.com trailed with lower revenue, transactions, and sessions, along with a modest AOV and conversion rate. Overall, ounass.ae showcased solid performance metrics, especially in terms of conversion rate and AOV compared to its competitors in the luxury online retail space.

farfetch.com screenshot
#1 farfetch.com
88.3M
Revenue
20.5M
Sessions
1.0-1.5%
Conv. rate
$350-375
AOV
harrods.com screenshot
#2 harrods.com
9.1M
Revenue
2.5M
Sessions
0.5-1.0%
Conv. rate
$375-400
AOV
mytheresa.com screenshot
#3 mytheresa.com
32.6M
Revenue
6M
Sessions
0.5-1.0%
Conv. rate
$600-700
AOV
selfridges.com screenshot
#4 selfridges.com
16.9M
Revenue
4.4M
Sessions
1.0-1.5%
Conv. rate
$250-275
AOV
net-a-porter.com screenshot
#5 net-a-porter.com
31.9M
Revenue
5.7M
Sessions
1.0-1.5%
Conv. rate
$500-600
AOV
ounass.ae vs top market performers
ounass.ae
top retailers
conversion rate vs average order value for ounass.ae and its competitors
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Revenue share by device at ounass.ae

In May large majority of sales on ounass.ae, 57% was finalized on desktop devices, with 43% of sales coming from mobile devices.

In May large majority of sales on ounass.ae, 57% was finalized on desktop devices, with 43% of sales coming from mobile devices.
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brands overtime comparison

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ounass.ae channels

Identify top traffic channels that drive growth for ounass.aeand discover how performance of traffic channels has changed over time.

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ounass.ae Google Ads spend

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ounass.ae devices

Review ounass.ae's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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ounass.ae top markets

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ounass.ae country & global rank

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