impactguns.com
impactguns.com is an online firearms retailer offering a wide selection of firearms, ammunition, accessories, and related equipment. They provide a range of products including handguns, rifles, shotguns, and specialized firearms for various purposes such as self-defense, hunting, and recreational shooting.
GRIPS CUSTOMERS & RESEARCH PARTNERS
impactguns.com Annual Revenue and Growth
impactguns.com's annual sales on its online store amounted to $17.4M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 10-20%. The trend is expected to moderate.
impactguns.com's monthly revenueOVER TIME
Over the past three months, impactguns.com revenue has experienced growth of 24%, compared to the preceding three months.
impactguns.com competitors
When comparing impactguns.com to its competitors in January 2026, it is clear that impactguns.com falls behind in terms of revenue. impactguns.com generated $1,748,583 in revenue from 2,181 transactions and 347,444 sessions, with an average order value (AOV) of $800-$825 and a conversion rate of 0.50-1.00%. In contrast, gunbroker.com leads the pack with a staggering revenue of $331,602,389 from 1,186,053 transactions and 14,743,769 sessions, boasting an AOV of $275-$300 and an impressive conversion rate of 8.00-8.50%. Other competitors like grabagun.com, budsgunshop.com, sportsmansoutdoorsuperstore.com, and omahaoutdoors.com also outperform impactguns.com in revenue, transactions, sessions, and AOV. While impactguns.com may not be the revenue leader, it holds its own in terms of conversion rate when compared to its competitors.
Revenue share by device at impactguns.com
In January large majority of sales on impactguns.com, 80% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 20% of sales coming from desktop devices.
Gain even more insights with the Grips app
impactguns.com channels
Identify top traffic channels that drive growth for impactguns.comand discover how performance of traffic channels has changed over time.
impactguns.com Google Ads spend
Evaluate impactguns.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
impactguns.com devices
Review impactguns.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
