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Mar 2026
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TRANSACTION INTELLIGENCE - MAR 2026 GLOBALLY

Favicon for zumiez.comzumiez.com

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4.6M
Revenue
Mar 26
3.7M
Sessions
Mar 26
1.5-2.0%
Conv. rate
Mar 26
$75-100
AOV
Mar 26
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Zumiez.com is an online platform offering a wide variety of clothing, footwear, and accessories primarily targeting the action sports culture. The websites offerings include a range of brands, spanning from skateboarding and snowboarding to streetwear and lifestyle apparel. Customers can browse and purchase products conveniently through their online platform.

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zumiez.com Annual Revenue and Growth

zumiez.com's annual sales on its online store amounted to $80.2M in 2025, up 10-20% from the previous year. For 2026, revenue is expected to grow by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$80.2M
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
zumiez.com revenue by year

zumiez.com's monthly revenueOVER TIME
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Over the past three months, zumiez.com revenue has experienced decline of 48%, compared to the preceding three months.

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zumiez.com revenue decline for last six months
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OVERVIEW
In March 2026, zumiez.com reported online sales revenue of $4,610,127, significantly exceeding the sports industry's median of $85,085, yet far behind the leading competitor, garmin.com, at $126,145,550; the site's conversion rate ranged from 1.50-2.00%, below the high benchmark of 3.09%, while the average order value (AOV) stood between $75-100, close to the low AOV of $79; Zumiez also garnered 3,676,764 sessions, a substantial figure but still shy of Dick's Sporting Goods' impressive 42,240,065, and well above the median sessions of 31,259 in the sports sector.
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zumiez.com competitors

In March 2026, zumiez.com reported a revenue of $4,610,127 with 58,738 transactions and 3,676,764 sessions, boasting an average order value (AOV) of $75-100 and a conversion rate of 1.50-2.00%. Compared to its competitors, zumiez.com falls behind in revenue generation, with pacsun.com leading the pack at $33,077,653. In terms of transactions, vans.com outperforms all others with 208,128 transactions. However, zumiez.com and journeys.com share a similar AOV range of $100-125. tillys.com and pacsun.com have higher conversion rates of 2.50-3.00% and 3.00-3.50%, respectively, while tactics.com lags behind at 1.00-1.50%. Despite not being the leader in every metric, zumiez.com holds its own among its competitors in the online retail space.

tillys.com screenshot
#1 tillys.com
14.4M
Revenue
3.9M
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
vans.com screenshot
#2 vans.com
20.7M
Revenue
11.1M
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
tactics.com screenshot
#3 tactics.com
703.5K
Revenue
566.4K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
journeys.com screenshot
#4 journeys.com
9.9M
Revenue
6M
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
pacsun.com screenshot
#5 pacsun.com
33.1M
Revenue
15.1M
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
zumiez.com vs top market performers
zumiez.com
top retailers
conversion rate vs average order value for zumiez.com and its competitors
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Revenue share by device at zumiez.com

In March large majority of sales on zumiez.com, 51% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 49% of sales coming from desktop devices.

In March large majority of sales on zumiez.com, 51% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 49% of sales coming from desktop devices.
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brands overtime comparison

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zumiez.com channels

Identify top traffic channels that drive growth for zumiez.comand discover how performance of traffic channels has changed over time.

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zumiez.com Google Ads spend

Evaluate zumiez.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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zumiez.com devices

Review zumiez.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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zumiez.com top markets

Explore zumiez.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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zumiez.com country & global rank

Assess the ranking of zumiez.com among other retailers within its primary country and worldwide.

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