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Aug 2025
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TRANSACTION INTELLIGENCE - AUG 2025 GLOBALLY

Favicon for zumiez.comzumiez.com

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8.2M
Revenue
Aug 25
4M
Sessions
Aug 25
2.5-3.0%
Conv. rate
Aug 25
$50-75
AOV
Aug 25
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Zumiez.com is an online platform offering a wide variety of clothing, footwear, and accessories primarily targeting the action sports culture. The websites offerings include a range of brands, spanning from skateboarding and snowboarding to streetwear and lifestyle apparel. Customers can browse and purchase products conveniently through their online platform.

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zumiez.com Annual Revenue and Growth

zumiez.com's annual sales on its online store amounted to $67.6M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to remain broadly in line with last year.

Annual Revenue (GMV)2024
$67.6M
Annual growth forecast2024/2025
0-5%
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eCommerce Revenue
zumiez.com revenue by year

zumiez.com's monthly revenueOVER TIME
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Over the past three months, zumiez.com revenue has experienced growth of 31%, compared to the preceding three months.

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zumiez.com revenue growth for last six months
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OVERVIEW
zumiez.com's revenue for online sales in the SPORTS industry for August 2025 was $8,193,413 with a median revenue of $81,949. The conversion rate ranged from 2.50-3.00% and the average order value (AOV) was $50-75. With 3,985,396 sessions, zumiez.com performed well compared to the industry median of 32,111 sessions. The highest performing store in terms of revenue was garmin.com with $184,578,426 in sales and 47,251,662 sessions. A high conversion rate of 2.98% and a high AOV of $542 were notable metrics for zumiez.com in the SPORTS category.
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zumiez.com competitors

In August 2025, zumiez.com reported a revenue of $8,193,413 with 113,469 transactions and 3,985,396 sessions. The average order value (AOV) ranged from $50-75 with a conversion rate of 2.50-3.00%. Comparing zumiez.com to its competitors, tillys.com stood out with a revenue of $18,550,063, 152,730 transactions, and 5,752,076 sessions. vans.com had similar revenue at $18,254,774 but higher transactions (179,609) and sessions (11,786,490), although with a lower conversion rate. journeys.com also had a strong performance with a revenue of $20,504,916 and a higher conversion rate. pacsun.com outperformed all with a revenue of $39,504,534, 414,954 transactions, and 14,109,046 sessions, indicating a larger market presence and higher transaction volume compared to zumiez.com.

tillys.com screenshot
#1 tillys.com
18.6M
Revenue
5.8M
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
vans.com screenshot
#2 vans.com
18.3M
Revenue
11.8M
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
tactics.com screenshot
#3 tactics.com
492.3K
Revenue
572.6K
Sessions
0.5-1.0%
Conv. rate
$100-125
AOV
journeys.com screenshot
#4 journeys.com
20.5M
Revenue
8.2M
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
pacsun.com screenshot
#5 pacsun.com
39.5M
Revenue
14.1M
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
zumiez.com vs top market performers
zumiez.com
top retailers
conversion rate vs average order value for zumiez.com and its competitors
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Revenue share by device at zumiez.com

In August large majority of sales on zumiez.com, 51% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 49% of sales coming from desktop devices.

In August large majority of sales on zumiez.com, 51% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 49% of sales coming from desktop devices.
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brands overtime comparison

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zumiez.com channels

Identify top traffic channels that drive growth for zumiez.comand discover how performance of traffic channels has changed over time.

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zumiez.com Google Ads spend

Evaluate zumiez.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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zumiez.com devices

Review zumiez.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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zumiez.com top markets

Explore zumiez.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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zumiez.com country & global rank

Assess the ranking of zumiez.com among other retailers within its primary country and worldwide.

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