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Jul 2025
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TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

Favicon for zumiez.comzumiez.com

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7.4M
Revenue
3.7M
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
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Zumiez.com is an online platform offering a wide variety of clothing, footwear, and accessories primarily targeting the action sports culture. The websites offerings include a range of brands, spanning from skateboarding and snowboarding to streetwear and lifestyle apparel. Customers can browse and purchase products conveniently through their online platform.

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zumiez.com's revenueOVER TIME
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Over the past three months, zumiez.com revenue has experienced growth of 55%, compared to the preceding three months.

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zumiez.com revenue growth for last six months
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OVERVIEW
zumiez.com's performance metrics for July 2025 in the SPORTS industry: online sales revenue $7,406,855 (median $84,485, garmin.com $184,671,976), conversion rate 2.50-3.00% (high 2.9%, low 0.59%), AOV $75-100 (high $547, low $79), sessions 3,653,946 (median 31,360, garmin.com 47,307,199).
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zumiez.com competitors

In July 2025, zumiez.com generated $7,406,855 in revenue from 98,033 transactions and 3,653,946 sessions, with an average order value (AOV) ranging from $75 to $100 and a conversion rate between 2.50% and 3.00%. When compared to its competitors, zumiez.com falls behind in terms of revenue and sessions. tillys.com outperformed zumiez.com with $13,894,514 in revenue from 109,371 transactions and 5,723,739 sessions, boasting a higher AOV of $125 to $150. journeys.com also surpassed zumiez.com with $17,468,969 in revenue from 127,956 transactions and 6,202,432 sessions, while pacsun.com emerged as a frontrunner with $39,300,492 in revenue from 374,218 transactions and 12,936,045 sessions. Despite zumiez.com matching pacsun.com's conversion rate, it has room for growth to catch up with its competitors in terms of revenue and sessions.

tillys.com screenshot
#1 tillys.com
13.9M
Revenue
5.7M
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
vans.com screenshot
#2 vans.com
16.1M
Revenue
9.2M
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
tactics.com screenshot
#3 tactics.com
567.5K
Revenue
655.3K
Sessions
0.5-1.0%
Conv. rate
$100-125
AOV
journeys.com screenshot
#4 journeys.com
17.5M
Revenue
6.2M
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
pacsun.com screenshot
#5 pacsun.com
39.3M
Revenue
12.9M
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
zumiez.com vs top market performers
zumiez.com
top retailers
conversion rate vs average order value for zumiez.com and its competitors
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Revenue share by device at zumiez.com

In July large majority of sales on zumiez.com, 51% was finalized on desktop devices, with 49% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on zumiez.com, 51% was finalized on desktop devices, with 49% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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zumiez.com channels

Identify top traffic channels that drive growth for zumiez.comand discover how performance of traffic channels has changed over time.

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zumiez.com Google Ads spend

Evaluate zumiez.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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zumiez.com devices

Review zumiez.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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zumiez.com top markets

Explore zumiez.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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zumiez.com country & global rank

Assess the ranking of zumiez.com among other retailers within its primary country and worldwide.

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