Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

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May 2025
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TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

Favicon for zumiez.comzumiez.com

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6.9M
Revenue
2.8M
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
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Zumiez.com is an online platform offering a wide variety of clothing, footwear, and accessories primarily targeting the action sports culture. The websites offerings include a range of brands, spanning from skateboarding and snowboarding to streetwear and lifestyle apparel. Customers can browse and purchase products conveniently through their online platform.

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zumiez.com's revenueOVER TIME
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Over the past three months, zumiez.com revenue has experienced growth of 17%, compared to the preceding three months.

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zumiez.com revenue growth for last six months
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OVERVIEW
In May 2025, zumiez.com in the SPORTS industry had online sales revenue of $6,855,840, with a conversion rate of 3.00-3.50% and an AOV of $75-100. The website had 2,763,876 sessions, with garmin.com leading with 47,255,232 sessions. The median revenue in the industry was $84,330, with the highest at $189,203,870 from garmin.com. A high conversion rate in SPORTS is 3.0%, while a low is 0.65%. The AOV ranged from a high of $565 to a low of $79, with the median sessions being 29,719.
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zumiez.com competitors

In May 2025, zumiez.com recorded a revenue of $6,855,840 with 88,917 transactions and 2,763,876 sessions, boasting an average order value (AOV) of $75-100 and a conversion rate of 3.00-3.50%. Compared to its competitors, zumiez.com falls behind in revenue when looking at pacsun.com, which generated $45,939,474 in revenue from 376,744 transactions and 10,556,673 sessions. However, zumiez.com has a higher conversion rate than vans.com, tillys.com, tactics.com, and journeys.com. vans.com had a revenue of $16,995,330, tillys.com recorded $14,294,957, tactics.com generated $583,019, and journeys.com brought in $9,667,382. zumiez.com's AOV falls within the mid-range compared to its competitors, with tillys.com having the highest AOV of $125-150. Despite facing tough competition in terms of revenue and sessions, zumiez.com maintains a competitive edge with its higher conversion rate among its industry peers.

tillys.com screenshot
#1 tillys.com
14.3M
Revenue
4.2M
Sessions
2.5-3.0%
Conv. rate
$125-150
AOV
vans.com screenshot
#2 vans.com
17M
Revenue
8M
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
tactics.com screenshot
#3 tactics.com
583K
Revenue
539K
Sessions
0.5-1.0%
Conv. rate
$100-125
AOV
journeys.com screenshot
#4 journeys.com
9.7M
Revenue
5M
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
pacsun.com screenshot
#5 pacsun.com
45.9M
Revenue
10.6M
Sessions
3.5-4.0%
Conv. rate
$100-125
AOV
zumiez.com vs top market performers
zumiez.com
top retailers
conversion rate vs average order value for zumiez.com and its competitors
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Revenue share by device at zumiez.com

In May large majority of sales on zumiez.com, 55% was finalized on desktop devices, with 45% of sales coming from mobile devices.

In May large majority of sales on zumiez.com, 55% was finalized on desktop devices, with 45% of sales coming from mobile devices.
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brands overtime comparison

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zumiez.com channels

Identify top traffic channels that drive growth for zumiez.comand discover how performance of traffic channels has changed over time.

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zumiez.com Google Ads spend

Evaluate zumiez.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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zumiez.com devices

Review zumiez.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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zumiez.com top markets

Explore zumiez.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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zumiez.com country & global rank

Assess the ranking of zumiez.com among other retailers within its primary country and worldwide.

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