vans.com
Vans.com is an online platform that features a wide range of products for sale. The website primarily showcases footwear, including sneakers, sandals, and boots, while also offering clothing, accessories, and bags. It is known for offering a variety of stylish and casual products to cater to diverse tastes and preferences.
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vans.com's revenueOVER TIME
Over the past three months, vans.com revenue has experienced growth of 1.9%, compared to the preceding three months.
vans.com competitors
In July 2025, vans.com generated $16,115,329 in revenue from 140,691 transactions with 9,226,294 sessions, boasting an average order value (AOV) of $100-$125 and a conversion rate of 1.50-2.00%. Compared to its competitors, journeys.com outperformed vans.com with $17,468,969 in revenue from 127,956 transactions and 6,202,432 sessions, higher AOV of $125-$150, and a slightly better conversion rate of 2.00-2.50%. Meanwhile, vans.com surpassed zumiez.com, tillys.com, and famousfootwear.com in revenue, transactions, and sessions. zumiez.com had lower revenue of $7,406,855, while tillys.com and famousfootwear.com had revenue closer to vans.com at $13,894,514 and $17,566,428 respectively. Additionally, tactics.com lagged significantly behind vans.com and the other competitors with only $567,521 in revenue, 4,967 transactions, and 655,302 sessions, and the lowest AOV and conversion rate among the group.
Revenue share by device at vans.com
In July large majority of sales on vans.com, 59% was finalized on desktop devices, with 41% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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vans.com channels
Identify top traffic channels that drive growth for vans.comand discover how performance of traffic channels has changed over time.
vans.com Google Ads spend
Evaluate vans.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
vans.com devices
Review vans.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
