vans.com
Vans.com is an online platform that features a wide range of products for sale. The website primarily showcases footwear, including sneakers, sandals, and boots, while also offering clothing, accessories, and bags. It is known for offering a variety of stylish and casual products to cater to diverse tastes and preferences.
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vans.com Annual Revenue and Growth
vans.com's annual sales on its online store amounted to $251.7M in 2025, up 20-50% from the previous year. For 2026, revenue is expected to grow by 20-50%. The trend is expected to accelerate.
vans.com's monthly revenueOVER TIME
Over the past three months, vans.com revenue has experienced decline of 44%, compared to the preceding three months.
vans.com competitors
When comparing vans.com to its competitors in March 2026, vans.com stands out with a revenue of $20,683,406 from 208,128 transactions and 11,109,587 sessions. The Average Order Value (AOV) ranges from $75 to $100, with a conversion rate of 1.50-2.00%. In contrast, journeys.com generated $9,859,260 in revenue from 90,596 transactions and 6,003,182 sessions, with a slightly higher AOV of $100-125 but a similar conversion rate. zumiez.com had revenue of $4,610,127, with 58,738 transactions and 3,676,764 sessions, while tillys.com outperformed vans.com in revenue with $14,393,832 but had a lower conversion rate of 2.50-3.00%. famousfootwear.com had revenue of $15,301,936 with 132,018 transactions and 8,225,664 sessions, and tactics.com lagged behind with revenue of $703,526, 6,029 transactions, and 566,369 sessions, indicating a lower AOV and conversion rate compared to vans.com.
Revenue share by device at vans.com
In March large majority of sales on vans.com, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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vans.com channels
Identify top traffic channels that drive growth for vans.comand discover how performance of traffic channels has changed over time.
vans.com Google Ads spend
Evaluate vans.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
vans.com devices
Review vans.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
