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TRANSACTION INTELLIGENCE - SEP 2024 GLOBALLY

zalando.fi

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8.3M

Revenue

3.1M

Sessions

2.5-3.0%

Conversion rate

$100-125

Average order value

Online only revenue for zalando.fi, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Main country of store: FINLAND
Website category: FASHION AND APPAREL

Zalando.fi is an online retail platform based in Finland. The website offers a wide range of products including clothing, accessories, shoes, and beauty products for men, women, and children. Customers can browse and purchase items from various popular brands, while also enjoying free delivery and convenient return options.

zalando.fi’s revenueOVER TIME
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Over the past three months, zalando.fi revenue has experienced decline of 18%, compared to the preceding three months.

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zalando.fi revenue decline for last six months

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OVERVIEW

zalando.fi, in the FASHION AND APPAREL industry, generated $8,338,072 in online sales with a conversion rate of 2.50-3.00% and an average order value (AOV) of $100-125 in September 2024. With 3,077,927 sessions, it falls below the highest performer, shein.com, with 175,831,303 sessions. Compared to the industry median revenue of $94,472, zalando.fi's performance metrics are solid, although it could strive for a higher conversion rate and AOV to compete with top players like shein.com.

zalando.fi competitors

zalando.fi, with a revenue of 8,338,072 and 78,372 transactions in September 2024, competes in the online fashion retail space with other key players. farfetch.com leads with a revenue of 89,615,423 and 273,538 transactions, drawing the highest AOV of 325-350. hm.com boasts the highest number of transactions at 2,950,602, generating a revenue of 201,327,601. nelly.com has a high conversion rate of 3.50-4.00 with a revenue of 5,794,258, while zara.com sees significant sessions at 84,728,951 and revenue of 171,653,690. zalando.fi aligns closely with zara.com in terms of AOV and conversion rate, while kappahl.com lags behind in revenue and sessions despite a comparable conversion rate. Each competitor brings its unique strengths to the table, positioning zalando.fi well within the competitive landscape.

#1 hm.com

201.3M

Revenue

101.3M

Sessions

2.5-3.0%

Conv. rate

$50-75

AOV

#2 nelly.com

5.8M

Revenue

1.4M

Sessions

3.5-4.0%

Conv. rate

$100-125

AOV

#3 zara.com

171.7M

Revenue

84.7M

Sessions

2.5-3.0%

Conv. rate

$75-100

AOV

#4 kappahl.com

2.4M

Revenue

2.2M

Sessions

1.5-2.0%

Conv. rate

$50-75

AOV

#5 farfetch.com

89.6M

Revenue

21.3M

Sessions

1.0-1.5%

Conv. rate

$325-350

AOV

CLOSEST COMPETITORSby revenue

TOP MARKET PERFORMERSby revenue

zalando.fi vs top market performers

zalando.fi

top retailers

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zalando.fi brandsby revenue

Winshape

Top retailers:otto.de zalando.de ebay.de

zalando.fi categoriesby revenue

Apparel & Accessories

Top retailers:asos.com eurocarparts.com temu.com

Clothing

Top retailers:zalando.nl ebay.com fc-moto.de

Computer Covers & Skins

Top retailers:zugucase.com amazon.com apple.com

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Top retailers:hm.com uniqlo.com amazon.com

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Top retailers:nike.com dsw.com zappos.com

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zalando.fi channels

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zalando.fi Google Ads spend

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zalando.fi devices

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zalando.fi top markets

Explore zalando.fi's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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