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Apr 2026
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TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

Favicon for mytoys.demytoys.de

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2.4K
Revenue
Apr 26
372.1
Sessions
Apr 26
4.0-4.5%
Conv. rate
Apr 26
$125-150
AOV
Apr 26
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The website mytoys.de offers a variety of childrens products including toys, clothes, books, and games. They feature a wide range of categories, catering to different age groups and interests. The website also provides a user-friendly interface for convenient and easy online shopping experience.

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mytoys.de Annual Revenue and Growth

mytoys.de's annual sales on its online store amounted to $247.5K in 2025, down 50%+ from the previous year. For 2026, revenue is expected to decline by 50%+. The trend is expected to moderate.

Annual Revenue (GMV)2025
$247.5K
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
mytoys.de revenue by year

mytoys.de's monthly revenueOVER TIME
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Over the past three months, mytoys.de revenue has experienced decline of 93%, compared to the preceding three months.

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mytoys.de revenue decline for last six months
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OVERVIEW
In April 2026, mytoys.de generated $2,371 in online sales with a conversion rate of 4.00-4.50%, slightly above the CHILDCARE industry's median of 4.44%. The average order value (AOV) ranged from $125 to $150, while the industry high is $249. With only 372 sessions, mytoys.de significantly lags behind the median of 18,157 sessions in its sector, dominated by babylist.com at $85,727,108 in revenue and 16,933,794 sessions, highlighting mytoys.de's need for strategic improvements to compete effectively in the CHILDCARE market.
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mytoys.de competitors

In April 2026, mytoys.de reported a revenue of $2,371 with 16 transactions across 372 sessions, yielding an average order value (AOV) of $125-150 and a conversion rate of 4.00-4.50%. In contrast, baby-walz.de generated a substantial $3,015,738 in revenue from 30,629 transactions, with an AOV of $75-100 and a conversion rate of 2.00-2.50%. Meanwhile, mueller.de outperformed both competitors, achieving $7,195,326 in revenue and 94,745 transactions from over 4.5 million sessions, also with an AOV of $75-100 and a similar conversion rate of 2.00-2.50%. Lastly, rofu.de reported lower figures, with revenue at $159,396 from 3,993 transactions, an AOV of $25-50, and a conversion rate of 1.00-1.50%. While mytoys.de has a strong conversion rate, it lags significantly behind in revenue and transaction volume compared to its competitors.

smythstoys.com screenshot
#1 smythstoys.com
44.1M
Revenue
15.6M
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
baby-walz.de screenshot
#2 baby-walz.de
3M
Revenue
1.3M
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
mueller.de screenshot
#3 mueller.de
7.2M
Revenue
4.6M
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
rofu.de screenshot
#4 rofu.de
159.4K
Revenue
289.9K
Sessions
1.0-1.5%
Conv. rate
$25-50
AOV
kaufland.de screenshot
#5 kaufland.de
103.8M
Revenue
31.5M
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
mytoys.de vs top market performers
mytoys.de
top retailers
conversion rate vs average order value for mytoys.de and its competitors
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mytoys.de channels

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mytoys.de Google Ads spend

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mytoys.de devices

Review mytoys.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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mytoys.de top markets

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mytoys.de country & global rank

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