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Nov 2025
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Home/Insights/Retailers/guncritic.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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96.9K
Revenue
Nov 25
89.9K
Sessions
Nov 25
0.0-0.5%
Conv. rate
Nov 25
$250-275
AOV
Nov 25
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guncritic.com's monthly revenueOVER TIME
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Over the past three months, guncritic.com revenue has experienced decline of 24%, compared to the preceding three months.

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guncritic.com revenue decline for last six months
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OVERVIEW
In November 2025, guncritic.com reported online sales revenue of $96,861, slightly below the industry median of $102,020, with a conversion rate of 0.00-0.50%, significantly lower than the high benchmark of 2.59%. The average order value (AOV) ranged between $250-275, far from the category's high of $634. The site generated 89,864 sessions, which is above the median of 38,956 but dwarfed by the leading competitor, gunbroker.com, which achieved 14,084,614 sessions and $315,148,670 in revenue. Overall, guncritic.com faces challenges in conversion and AOV compared to industry leaders.
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guncritic.com competitors

In November 2025, guncritic.com had a revenue of $96,861 from 377 transactions and 89,864 sessions, with an average order value (AOV) ranging from $250 to $275 and a conversion rate between 0.00% and 0.50%. When compared to its competitors, guncritic.com falls behind in revenue and transaction numbers, as well as in sessions. gunsamerica.com leads with a revenue of $2,217,310 from 6,809 transactions and 478,184 sessions, with an AOV of $325 to $350 and a conversion rate between 1.00% and 1.50%. gunbroker.com dominates the market with a staggering revenue of $315,148,670 from 1,106,311 transactions and 14,084,614 sessions, an AOV of $275 to $300, and a high conversion rate between 7.50% and 8.00%. Overall, guncritic.com lags behind its competitors in terms of performance metrics.

gunsamerica.com screenshot
#1 gunsamerica.com
2.2M
Revenue
478.2K
Sessions
1.0-1.5%
Conv. rate
$325-350
AOV
gunbroker.com screenshot
#2 gunbroker.com
315.1M
Revenue
14.1M
Sessions
7.5-8.0%
Conv. rate
$275-300
AOV
gunsinternational.com screenshot
#3 gunsinternational.com
4.1M
Revenue
1.3M
Sessions
0.5-1.0%
Conv. rate
$500-600
AOV
guns.com screenshot
#4 guns.com
30.8M
Revenue
5.1M
Sessions
1.5-2.0%
Conv. rate
$350-375
AOV
omahaoutdoors.com screenshot
#5 omahaoutdoors.com
1.7M
Revenue
412.1K
Sessions
1.0-1.5%
Conv. rate
$325-350
AOV
guncritic.com vs top market performers
guncritic.com
top retailers
conversion rate vs average order value for guncritic.com and its competitors
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Revenue share by device at guncritic.com

In November large majority of sales on guncritic.com, 69% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 31% of sales coming from desktop devices.

In November large majority of sales on guncritic.com, 69% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 31% of sales coming from desktop devices.
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guncritic.com channels

Identify top traffic channels that drive growth for guncritic.comand discover how performance of traffic channels has changed over time.

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guncritic.com Google Ads spend

Evaluate guncritic.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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guncritic.com devices

Review guncritic.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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guncritic.com top markets

Explore guncritic.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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guncritic.com country & global rank

Assess the ranking of guncritic.com among other retailers within its primary country and worldwide.

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