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Jul 2026
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Home/Insights/Retailers/guncritic.com
TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

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66.7K
Revenue
Jul 26
55K
Sessions
Jul 26
0.0-0.5%
Conv. rate
Jul 26
$275-300
AOV
Jul 26
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guncritic.com Annual Revenue and Growth

guncritic.com's annual sales on its online store amounted to $2M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$2M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
guncritic.com revenue by year

guncritic.com's monthly revenueOVER TIME
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Over the past three months, guncritic.com revenue has experienced decline of 7.5%, compared to the preceding three months.

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guncritic.com revenue decline for last six months
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OVERVIEW
guncritic.com operates in the hunting and shooting category and had notable performance metrics for July 2026. With revenue for online sales at $66,700, it falls below a typical store in the hunting and shooting category, which generates around $99,500. Its conversion rate ranges from 0.00-0.50%, which is below the typical range of 0.52% to 2.5%. The average order value (AOV) is $275-300, within the typical range of $113 to $663, and sessions totaled 55,000, exceeding the typical store's 37,900.
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guncritic.com competitors

guncritic.com trails its competitors significantly in revenue, earning $66,700 compared to gunbroker.com’s $298 million, a staggering gap of 297.9 million. In July 2026, guncritic.com recorded only 225 transactions, falling behind gunbroker.com by 991,000. Its sessions totaled 55,000, which is 11.4 million less than gunbroker.com, ranking guncritic.com 5 of 6 in this metric. While its average order value (AOV) ranges from $275-300, competitors like gunsinternational.com enjoy an AOV of $650-675. With a conversion rate of 0.00-0.50%, guncritic.com also lags behind others, especially gunbroker.com, which has a conversion rate of 8.50-9.00%. Overall, guncritic.com clearly struggles to compete in the crowded online firearms marketplace.

gunsamerica.com screenshot
#1 gunsamerica.com
1.3M
Revenue
311.3K
Sessions
1.0-1.5%
Conv. rate
$325-350
AOV
gunbroker.com screenshot
#2 gunbroker.com
298M
Revenue
11.5M
Sessions
8.5-9.0%
Conv. rate
$300-325
AOV
gunsinternational.com screenshot
#3 gunsinternational.com
5.7M
Revenue
1.1M
Sessions
0.5-1.0%
Conv. rate
$600-700
AOV
guns.com screenshot
#4 guns.com
47.8M
Revenue
7.2M
Sessions
1.5-2.0%
Conv. rate
$325-350
AOV
omahaoutdoors.com screenshot
#5 omahaoutdoors.com
147.7K
Revenue
33.2K
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
guncritic.com vs top market performers
guncritic.com
top retailers
conversion rate vs average order value for guncritic.com and its competitors
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Revenue share by device at guncritic.com

In July large majority of sales on guncritic.com, 70% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 30% of sales coming from desktop devices.

In July large majority of sales on guncritic.com, 70% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 30% of sales coming from desktop devices.

Industries guncritic.com operates in

guncritic.com is tracked across 8 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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guncritic.com channels

Identify top traffic channels that drive growth for guncritic.comand discover how performance of traffic channels has changed over time.

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guncritic.com Google Ads spend

Evaluate guncritic.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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guncritic.com devices

Review guncritic.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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guncritic.com top markets

Explore guncritic.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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guncritic.com country & global rank

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