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Oct 2025
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Home/Insights/Retailers/guncritic.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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126.2K
Revenue
Oct 25
132.1K
Sessions
Oct 25
0.0-0.5%
Conv. rate
Oct 25
$250-275
AOV
Oct 25
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guncritic.com's monthly revenueOVER TIME
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Over the past three months, guncritic.com revenue has experienced decline of 17%, compared to the preceding three months.

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guncritic.com revenue decline for last six months
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OVERVIEW
In October 2025, guncritic.com generated $126,198 in online sales, surpassing the SPORTS median of $103,393, yet significantly trailing industry leader gunbroker.com at $307,190,709. Its conversion rate ranged between 0.00-0.50%, well below the industry average of 2.58%, while the average order value (AOV) fell between $250-275, compared to a high of $652 in the sector. The site attracted 132,135 sessions, which, despite being above the median of 38,088, pales in comparison to gunbroker.com's 13,734,560 sessions, highlighting the competitive landscape in the online sports and hunting retail space.
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guncritic.com competitors

In October 2025, guncritic.com lagged behind its competitors in terms of revenue, transactions, sessions, average order value (AOV), and conversion rate. gunsamerica.com led the pack with a revenue of $2,178,379 from 6,571 transactions and 476,611 sessions, boasting an AOV of $325-350 and a conversion rate of 1.00-1.50. gunbroker.com dominated with a staggering revenue of $307,190,709 from 1,078,533 transactions and 13,734,560 sessions, with an AOV of $275-300 and a high conversion rate of 7.50-8.00. guncritic.com, on the other hand, only generated $126,198 in revenue from 505 transactions and 132,135 sessions, with an AOV of $250-275 and a conversion rate of 0.00-0.50. In terms of competitiveness, guncritic.com has significant room for improvement to catch up to the performance metrics of its rivals in the industry.

gunsamerica.com screenshot
#1 gunsamerica.com
2.2M
Revenue
476.6K
Sessions
1.0-1.5%
Conv. rate
$325-350
AOV
gunbroker.com screenshot
#2 gunbroker.com
307.2M
Revenue
13.7M
Sessions
7.5-8.0%
Conv. rate
$275-300
AOV
gunsinternational.com screenshot
#3 gunsinternational.com
4.1M
Revenue
1.3M
Sessions
0.5-1.0%
Conv. rate
$500-600
AOV
guns.com screenshot
#4 guns.com
27M
Revenue
4.6M
Sessions
1.5-2.0%
Conv. rate
$350-375
AOV
omahaoutdoors.com screenshot
#5 omahaoutdoors.com
1.6M
Revenue
422.9K
Sessions
1.0-1.5%
Conv. rate
$350-375
AOV
guncritic.com vs top market performers
guncritic.com
top retailers
conversion rate vs average order value for guncritic.com and its competitors
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Revenue share by device at guncritic.com

In October large majority of sales on guncritic.com, 69% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 31% of sales coming from desktop devices.

In October large majority of sales on guncritic.com, 69% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 31% of sales coming from desktop devices.
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guncritic.com channels

Identify top traffic channels that drive growth for guncritic.comand discover how performance of traffic channels has changed over time.

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guncritic.com Google Ads spend

Evaluate guncritic.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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guncritic.com devices

Review guncritic.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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guncritic.com top markets

Explore guncritic.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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guncritic.com country & global rank

Assess the ranking of guncritic.com among other retailers within its primary country and worldwide.

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