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May 2025
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TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

Favicon for athome.comathome.com

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9.2M
Revenue
5.4M
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
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  • Main country of store: UNITED STATES
  • Website category: HOME AND GARDEN

AtHome.com is an online marketplace offering a diverse range of products for various household needs. The website offers an extensive selection of furniture, home decor, textiles, kitchenware, and more. Customers can explore different styles and find items suitable for any room in their homes at competitive prices.

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athome.com's revenueOVER TIME
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Over the past three months, athome.com revenue has experienced decline of 7.6%, compared to the preceding three months.

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athome.com revenue decline for last six months
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OVERVIEW
athome.com, an online retailer in the home and garden industry, generated $9,184,196 in online sales revenue in May 2025, with a conversion rate of 1.50-2.00% and an average order value (AOV) of $75-100. They had 5,409,052 sessions during the month. In comparison, the largest online store in the same category, homedepot.com, achieved $1,523,750,068 in revenue with a conversion rate of 3.35% and an AOV of $677, attracting 181,263,132 sessions. The median revenue, conversion rate, AOV, and sessions in the home and garden industry were $131,378, 1.50-2.00%, $75-100, and 36,055 respectively.
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athome.com competitors

In May 2025, athome.com generated a revenue of $9,184,196 from 106,465 transactions and 5,409,052 sessions, with an average order value (AOV) ranging from $75 to $100 and a conversion rate between 1.50% to 2.00%. When compared to its competitors, athome.com falls behind in revenue when compared to worldmarket.com at $31,810,638 and crateandbarrel.com at $29,574,604. However, athome.com performs better in terms of conversion rate than furniture.com with 0.00% to 0.50% and kirklands.com with 2.50% to 3.00%. Additionally, athome.com's AOV falls within a competitive range similar to kirklands.com and biglots.com, but lags behind crateandbarrel.com. Overall, athome.com faces tough competition in the furniture and home goods market, especially from larger retailers like worldmarket.com and crateandbarrel.com, but holds its ground in key performance indicators like conversion rate and AOV.

kirklands.com screenshot
#1 kirklands.com
4.6M
Revenue
2.2M
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
furniture.com screenshot
#2 furniture.com
148.9K
Revenue
157.7K
Sessions
0.0-0.5%
Conv. rate
$1200-1300
AOV
biglots.com screenshot
#3 biglots.com
3.6M
Revenue
955.6K
Sessions
3.5-4.0%
Conv. rate
$100-125
AOV
worldmarket.com screenshot
#4 worldmarket.com
31.8M
Revenue
8.3M
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
crateandbarrel.com screenshot
#5 crateandbarrel.com
29.6M
Revenue
8.9M
Sessions
0.5-1.0%
Conv. rate
$500-600
AOV
athome.com vs top market performers
athome.com
top retailers
conversion rate vs average order value for athome.com and its competitors
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Revenue share by device at athome.com

In May large majority of sales on athome.com, 51% was finalized on desktop devices, with 49% of sales coming from mobile devices.

In May large majority of sales on athome.com, 51% was finalized on desktop devices, with 49% of sales coming from mobile devices.
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athome.com channels

Identify top traffic channels that drive growth for athome.comand discover how performance of traffic channels has changed over time.

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athome.com Google Ads spend

Evaluate athome.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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athome.com devices

Review athome.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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athome.com top markets

Explore athome.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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athome.com country & global rank

Assess the ranking of athome.com among other retailers within its primary country and worldwide.

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