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Sep 2024
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Home/Insights/Retailers/makeupstore.de
TRANSACTION INTELLIGENCE - SEP 2024 GLOBALLY

Favicon for makeupstore.demakeupstore.de

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405.9K
Revenue
284.3K
Sessions
2.0-2.5%
Conversion rate
$50-75
Average order value
Online only revenue for makeupstore.de, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

makeupstore.de’s revenueOVER TIME
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Over the past three months, makeupstore.de revenue has experienced growth of 17%, compared to the preceding three months.

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makeupstore.de revenue growth for last six months
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OVERVIEW
In September 2024, makeupstore.de in the BEAUTY AND COSMETICS industry generated $405,939 in online sales, with a conversion rate of 2.00-2.50% and an AOV of $50-75. This places them above the median revenue of $53,315 and sessions of 284,304 compared to 22,216. However, they fall below the industry's highest revenue of $114,902,798, conversion rate of 4.62%, AOV of $191, and sessions of 41,256,765. Overall, makeupstore.de demonstrates solid performance metrics in the beauty and cosmetics sector but has room for improvement to reach the top performers in the industry.
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makeupstore.de competitors

makeupstore.de, with a revenue of 405,939 euros, falls in the middle range compared to its competitors in September 2024. ezebra.de has a lower revenue of 321,026 euros, but with a higher Average Order Value (AOV) of 100-125 euros. parfimo.de has a revenue similar to makeupstore.de at 401,240 euros, but with slightly fewer transactions and sessions. notino.de stands out with a significantly higher revenue of 8,833,193 euros, driven by a large number of transactions and sessions, as well as a higher conversion rate. sephora.de and lookfantastic.de both have revenues above 2 million euros, with higher AOVs and varying conversion rates compared to makeupstore.de. Overall, makeupstore.de maintains a competitive position with a balanced performance in terms of revenue, transactions, sessions, AOV, and conversion rate among its competitors.

#1 notino.de
8.8M
Revenue
2.6M
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
#2 ezebra.de
321K
Revenue
121.2K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
#3 parfimo.de
401.2K
Revenue
254.5K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
#4 lookfantastic.de
2M
Revenue
544.5K
Sessions
3.5-4.0%
Conv. rate
$100-125
AOV
#5 sephora.de
2.3M
Revenue
1.1M
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
CLOSEST COMPETITORSby revenue
Favicon for flaconi.deflaconi.de
Favicon for notino.denotino.de
Favicon for parfumdreams.deparfumdreams.de
Favicon for easycosmetic.deeasycosmetic.de
Favicon for sephora.desephora.de
Favicon for lookfantastic.delookfantastic.de
Favicon for caretobeauty.comcaretobeauty.com
Favicon for parfumgroup.deparfumgroup.de
Favicon for hagel-shop.dehagel-shop.de
Favicon for feelunique.comfeelunique.com
Favicon for makeupstore.demakeupstore.de
$405.9K
Favicon for parfimo.deparfimo.de
Favicon for ezebra.deezebra.de
Favicon for neonail.deneonail.de
Favicon for parfuem365.deparfuem365.de
Favicon for brasty.debrasty.de
TOP MARKET PERFORMERSby revenue
1
Favicon for douglas.dedouglas.de
$22.4M
2
Favicon for flaconi.deflaconi.de
3
Favicon for notino.denotino.de
4
Favicon for parfumdreams.deparfumdreams.de
5
Favicon for easycosmetic.deeasycosmetic.de
6
Favicon for sephora.desephora.de
7
Favicon for lookfantastic.delookfantastic.de
8
Favicon for caretobeauty.comcaretobeauty.com
9
Favicon for parfumgroup.deparfumgroup.de
10
Favicon for hagel-shop.dehagel-shop.de
makeupstore.de vs top market performers
makeupstore.de
top retailers
conversion rate vs average order value for makeupstore.de and its competitors
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makeupstore.de brandsby revenue

1
Logo for l'oreal professionnelL'oreal Professionnel
Top retailers:sephora.comwalmart.comlovelyskin.com
2
Logo for philipsPhilips
Top retailers:amazon.dewalmart.comamazon.co.uk
3
Logo for tiziana terenziTiziana Terenzi
Top retailers:scentsplit.comamazon.comneimanmarcus.com
4
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Top retailers:cefarm24.plebay.dewapteka.pl
5
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Top retailers:eis.deamazon.comotto.de

makeupstore.de categoriesby revenue

1
Hair Straighteners
Top retailers:amazon.comulta.comdyson.com
2
Laser & IPL Hair Removal Devices
Top retailers:amazon.comamazon.co.ukebay.co.uk
3
Health & Beauty
Top retailers:temu.comnext.co.uksainsburys.co.uk
4
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Top retailers:supergoop.comamazon.comulta.com
5
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Top retailers:amazon.comulta.comamazon.de
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brands overtime comparison

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makeupstore.de channels

Identify top traffic channels that drive growth for makeupstore.deand discover how performance of traffic channels has changed over time.

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makeupstore.de Google Ads spend

Evaluate makeupstore.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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makeupstore.de devices

Review makeupstore.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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makeupstore.de top markets

Explore makeupstore.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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makeupstore.de country & global rank

Assess the ranking of makeupstore.de among other retailers within its primary country and worldwide.

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